ilość książek w kategorii: 5434
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International Tourism: An Economic Perspective
ISBN: 9780333615232 / Angielski / Miękka / 392 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.
This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and for...
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cena:
111,00 |
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Tourism in Global Society: Place, Culture, Consumption
ISBN: 9780333760581 / Angielski / Miękka / 214 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. There is a wealth of case study material on tourism from a variety of different disciplines, but few attempts to synthesise the broad themes into a coherent analytical framework. This book addresses this problem by analysing tourism in light of contemporary social theory. By focusing on tourism in terms of consumption, commodification, and the political and cultural economy, the relationships between tourism, globalisation, people and place are explored in an empirically grounded but theoretically informed analysis.
There is a wealth of case study material on tourism from a variety of different disciplines, but few attempts to synthesise the broad themes into a co...
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cena:
193,06 |
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Managing the Tourist Destination
ISBN: 9781844800971 / Angielski / Miękka / 337 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Fully illustrated with case studies, this book introduces both the theory and practice of destination management and related professional and academic areas. With student exercises, questions and discussion points throughout, Managing the Tourist Destination provides comprehensive textbook coverage for students on higher education and professional courses. Inter-relating theory and practice throughout, Frank Howie provides a comprehensive guide to the planning, management and sustainable development of tourist destinations. Considering both professional and academic aspects of the subjects,...
Fully illustrated with case studies, this book introduces both the theory and practice of destination management and related professional and academic...
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cena:
330,28 |
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In Search of Hospitality
ISBN: 9780750645621 / Angielski / Twarda / 318 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. A study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. It brings together an extraordinary collection of leading researchers and writers in hospitality, sociology, philosophy and social history, and focuses the study of hospitality across the range of human, social and economic settings.
A study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. It brin...
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cena:
700,05 |
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Revenue Management and Pricing : Case Studies and Applications
ISBN: 9781844800629 / Angielski / Miękka / 216 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Companies that are better at fulfilling customer needs make better returns. In the current state of the world economy and cutthroat competition, the essence for survival is to create more customer value as percieved by your customers relative to your competitors. From the foreword by EJ Kreiken, KLM Royal Dutch Airlines Revenue Management & Pricing treats revenue management and pricing as a practical subject and demonstrates best practice throughout the tourism and hospitality industries by the extensive use of case material.
Companies that are better at fulfilling customer needs make better returns. In the current state of the world economy and cutthroat competition, the e...
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cena:
289,62 |
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Green Households: Domestic Consumers, the Environment and Sustainability
ISBN: 9781853834820 / Angielski / Miękka / 284 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Households are one of the main sources of waste and of other environmental impacts. This is a study of domestic consumption. Drawing on empirical research largely from The Netherlands, it takes households as consumer units and examines the entire household metabolism. This includes the way domestic demand can influence where and how goods and services are produced, resource flows through households, and the differential impacts of different lifestyles. It shows both what would constitute sustainable domestic consumption and how far there is to go to achieve this.
Households are one of the main sources of waste and of other environmental impacts. This is a study of domestic consumption. Drawing on empirical rese...
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cena:
222,03 |
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The Tourist Experience
ISBN: 9780826457646 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Includes essays on urban tourism, the beach as a holiday site, the role of festivals, and Disney as a form of heritage tourism. This book explores attitudes towards motivations for holidays, interactions with service providers as they affect the quality of the tourist experience, the nature of the holiday location and the events that occur there.
Includes essays on urban tourism, the beach as a holiday site, the role of festivals, and Disney as a form of heritage tourism. This book explores att...
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cena:
345,52 |
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Manual of Travel Agency Practice
ISBN: 9780750656894 / Angielski / Miękka / 242 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Covers issues including technology development, the Internet and global distribution systems. This manual demonstrates correct methods for processing travel reservations, identifying business client needs and suitable documentation. It also shows key facts for the profitable planning, organization and operation of the retail travel agency.
Covers issues including technology development, the Internet and global distribution systems. This manual demonstrates correct methods for processing ...
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cena:
231,69 |
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Introduction to Hospitality Operations : An Indispensible Guide to the Industry
ISBN: 9780826460776 / Angielski / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. An examination of the whole of the hospitality industry and the ways in which it operates, this text is divided into two parts. The first examines the accommodation industry: hotels of all shapes and sizes, guesthouses, hospital services, residential care, hostels and halls of residence. The second part focuses on the foodservice industry: restaurants, hotel foodservice, licensed trade, fast food, employee feeding, welfare catering, travel catering and social catering.
An examination of the whole of the hospitality industry and the ways in which it operates, this text is divided into two parts. The first examines the...
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cena:
325,20 |
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The Tourism Area Life Cycle, Vol.2: Conceptual and Theoretical Issues
ISBN: 9781845410285 / Angielski / Miękka / 352 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume consists of specially invited chapters by leading researchers who have reviewed the original model in the light of their own and other conceptual and theoretical positions and models. The book is divided into five sections, the conceptual origins of the TALC, spatial relationships and the TALC, alternative conceptual approaches, renewing or retiring with the TALC, and predicting with the TALC. The book concludes with a review of the future potential of the model in the area of the destination development process. This volume consists of specially invited chapters by leading researchers who have reviewed the original model in the light of their own and other ... |
cena:
167,45 |
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Yield Management : Strategies for the Service Industries
ISBN: 9780826448255 / Angielski / Miękka / 368 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Yield management was invented by the American airline industry in the 1970s, and has evolved from a highly specialised concept into one of the most commonly used pricing tools around the world. It is now used globally by all airlines, by the vast majority of hotels, and is becoming popular in many other industries. This text explains, outlines and illustrates the principles of yield management. The second edition contains new chapters on the areas in which yield management has caught on since initial publication, including railway pricing, sports event pricing, and more.
Yield management was invented by the American airline industry in the 1970s, and has evolved from a highly specialised concept into one of the most co...
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cena:
452,25 |
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Rural Tourism and Sustaninable Business
ISBN: 9781845410117 / Angielski / Miękka / 384 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book provides the latest conceptual thinking on, and case study exemplification of, rural tourism and sustainable business development from Europe, North America, Australasia, the Middle East and Japan in 19 concise, manageable chapters. The book is organised into distinct yet interrelated sections, and benefits from strong editorial input in terms of context setting and summary chapters. Rural Tourism and Sustainable Business represents a high quality text integrating the latest thinking on the evolving strategic roles of rural tourism and its role in sustainable business... This book provides the latest conceptual thinking on, and case study exemplification of, rural tourism and sustainable business development from Eu... |
cena:
217,13 |
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Wildlife Tourism
ISBN: 9781845410063 / Angielski / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This research book is a landmark contribution to the rapidly growing field of wildlife tourism, especially in regard to its underpinning foundations of science and conservation. Written by a number of environmental and biological scientists it explains the
This research book is a landmark contribution to the rapidly growing field of wildlife tourism, especially in regard to its underpinning foundations o...
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cena:
136,96 |
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Heritage Visitor Attractions: An Operations Management Perspective
ISBN: 9780826460615 / Angielski / Miękka / 303 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Examines Heritage Visitor Attractions from an operations management perspective. This book begins by defining the characteristics of HVAs and the principles of operations management and deals with the design of HVAs. It looks at their quality and improvement, examining capacity management.
Examines Heritage Visitor Attractions from an operations management perspective. This book begins by defining the characteristics of HVAs and the prin...
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cena:
320,11 |
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Nature-Based Tourism in Peripheral Areas: Development or Disaster?
ISBN: 9781845410001 / Angielski / Miękka / 296 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book provides one of the first detailed examinations of the problems of nature-based tourism development in peripheral areas. A diverse range of environments is used to illustrate the challenges and difficulties of managing nature-based tourism resources. A central theme throughout the book is the degree of opportunity that nature-based tourism provides as the basis for peripheral region development. This book provides one of the first detailed examinations of the problems of nature-based tourism development in peripheral areas. A diverse range ... |
cena:
167,45 |
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Cultural Tourism in a Changing World: Politics, Participation and (Re)Presentation
ISBN: 9781845410438 / Angielski / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. At the interface between culture and tourism lies a series of deep and challenging issues relating to how we deal with issues of political engagement, social justice, economic change, belonging, identity and meaning. This book introduces researchers, students and practitioners to a range of interesting and complex debates regarding the political and social implications of cultural tourism in a changing world. Concise and thematic theoretical sections provide the framework for a range of case studies, which contextualise and exemplify the issues raised. The book focuses on both traditional... At the interface between culture and tourism lies a series of deep and challenging issues relating to how we deal with issues of political engageme... |
cena:
142,04 |
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Tourism in the Middle East: Continuity, Change and Transformation
ISBN: 9781845410506 / Angielski / Miękka / 344 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This edited volume on tourism in the Middle East embodies a multi-discursive approach to the study of tourism in the region offering not only different perspectives but qualifying local knowledge and realities. The book re-examines the discourse of tourism within geopolitical contemporary regional realities. The book re-conceptualizes tourism as a discourse linked to heritage and identity construction, national and global economies, and development of local communities. Alternatively, a new discursive approach to the understanding of tourism emerges out of invigorating and stimulating... This edited volume on tourism in the Middle East embodies a multi-discursive approach to the study of tourism in the region offering not only diffe... |
cena:
167,45 |
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Tourist Satisfaction & Complaining Behavior: Measurement & Management Issues in the Tourism & Hospitality Industry
ISBN: 9781604560022 / Angielski / Twarda / 318 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Effective management of customer satisfaction and complaints is essential for organisations in terms of profitability and sustainability. Ineffective handling of complaints increases frustration and dissatisfaction, reinforces negative consumer reactions a
Effective management of customer satisfaction and complaints is essential for organisations in terms of profitability and sustainability. Ineffective ...
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cena:
642,06 |
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Overbooked: The Exploding Business of Travel and Tourism
ISBN: 9781439161005 / Angielski / Miękka / 464 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In this "meticulously reported and often disturbing expose of the travel industry." (The New York Times Book Review), Elizabeth Becker describes the dimensions of this industry and its huge effect on the world economy, the environment, and our culture. Employing one out of twelve people in the world, the travel and tourism industry exploded at the end of the Cold War. In 2012 the number of tourists traveling the world reached one billion. Now everything can be packaged as a tour: with the high cost of medical care in the U.S., Americans are booking a vacation and an operation in...
In this "meticulously reported and often disturbing expose of the travel industry." (The New York Times Book Review), Elizabeth Becker describe...
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cena:
79,82 |