International Tourism: An Economic Perspective

ISBN-13: 9780333615232 / Angielski / Miękka / 1995 / 392 str.

Francois Vellas; Lionel Becherel

Opis

This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.

Spis treści

Definitions and Trends of International Tourism.- The International Tourism Market in the Destinations of the World.- The Economic Determinants of International Tourism.- Supply in the Accommodation Sector.- Air Transport and Tourism Selling and Marketing the Tourism.- Product Finance and Investment in International Tourism.- The Economic Impact of Tourism.- Tourism Organisations and Tourism Policies.- International Tourism in Industrialised Countries.- International Tourism in Developing Countries.- Trends and Forecasts of International Tourism.