ilość książek w kategorii: 1821
Managing and Marketing Technology
ISBN: 9781861525949 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This text proposes that strong management of a firm's technology improves both the marketing potential of existing products and allows firms to identify opportunities for new products through the systematic analysis and assessment of their technological and marketing capabilities. It demonstrates how firms can conduct a technology audit, acquire, exploit and manage technology to develop a technology strategy to take the company forward. Practical and applied, the text should provide managers and students with a valuable insight into the relationship between technology, product development,...
This text proposes that strong management of a firm's technology improves both the marketing potential of existing products and allows firms to identi...
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cena:
436,26 zł |
Outrageous Business Growth: The Fast Track to Explosive Sales in Any Economy
ISBN: 9781933596525 / Angielski / Miękka / 236 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Accelerate Your Sales In Any Economy Outrageous Business Growth shows you how to be wildly successful and accelerate your sales in any economic climate. Debbie Bermont reveals the Business Success FormulaT that is timeless, universal and will work for you no matter which way the economy is headed. You'll get the simple language with a powerful message. This formula works for the start-up company, for someone who's been in business for years, for the sales professional who is trying to get more sales and for large corporations. The Business Success FormulaT helps .Start-up companies build a...
Accelerate Your Sales In Any Economy Outrageous Business Growth shows you how to be wildly successful and accelerate your sales in any economic clima...
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cena:
95,88 zł |
How to Win Customers in the Digital World: Total Action or Fatal Inaction
ISBN: 9783540665755 / Angielski / Twarda / 250 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Every organisation must strive for Total Action. Winning the customer in today's highly competitive and demanding world is the key to ensuring success. All managers and employees profess to understand this yet they find it incredibly difficult to perform together to achieve this. The 'digital world' is changing the traditional logic of business - we must now act fast and effectively to capture and retain increasingly demanding and sophisticated customers, be they individuals or organi sations. Most customers demand much more than many organisations are able to deliver. It is said that the...
Every organisation must strive for Total Action. Winning the customer in today's highly competitive and demanding world is the key to ensuring success...
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cena:
195,42 zł |
ValueSelling: Driving Up Sales One Conversation At A Time
ISBN: 9780976999409 / Angielski / Miękka / 160 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. To help readers gain and consistently maintain their winning edge, Thomas shares the simple yet powerful framework that fueled her meteoric rise to CEO of ValueVision Associates. Pragmatic and fast-paced, each chapter focuses on specific strategies to move the sale forward.
To help readers gain and consistently maintain their winning edge, Thomas shares the simple yet powerful framework that fueled her meteoric rise to CE...
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cena:
82,92 zł |
Ultimate Sales Machine
ISBN: 9781591842156 / Angielski / Miękka / 272 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference.
The Ultimate Sales Machine shows you how to tune up and soup up virtually every part of your business by spending just an hour per week on each impact area you want to improve?sales, marketing, management, and more. Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus Instead...
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cena:
91,73 zł |
High Energy Sales Thoughts 101 Positve Sales Thoughts & Ideas
ISBN: 9780965762670 / Angielski / Miękka / 112 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
75,23 zł |
Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship
ISBN: 9781591842262 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy;...
The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about...
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cena:
144,83 zł |
The Modern Sales System
ISBN: 9780965762687 / Angielski / Twarda / 184 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book teaches a step-by-step selling process.
This book teaches a step-by-step selling process.
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cena:
144,94 zł |
The Call Wizard: Everything the novice or professional needs to know to build and increase success in communicating with others by phon
ISBN: 9781934925027 / Angielski / Miękka / 144 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Peaker, a veteran business-to-business sales coordinator and sales volume consultant, provides a complete and highly effective communications strategy for phone or face-to-face meetings.
Peaker, a veteran business-to-business sales coordinator and sales volume consultant, provides a complete and highly effective communications strategy...
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cena:
80,81 zł |
Strategic Marketing Management: A Means-End Approach
ISBN: 9780071589635 / Angielski / Miękka / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. THE MCGRAW-HILL EXECUTIVE MBA SERIES Readers look to The McGraw-Hill Executive MBA series for straight-talking, technique-filled books written by frontline executive education professors and modeled after the programs of top business schools. Strategic Marketing Management provides a logical approach for developing and positioning corporate and product brands and skillfully managing those brand positions over time. Case studies and examples illustrate how to maximize benefits from a first-mover strategy, navigate a brand extension, set priorities when establishing brand meanings, and more.
THE MCGRAW-HILL EXECUTIVE MBA SERIES Readers look to The McGraw-Hill Executive MBA series for straight-talking, technique-filled books written by fron...
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cena:
161,62 zł |
The One Minute Closer: Time-Tested, No-Fail Strategies for Clinching Every Sale
ISBN: 9780446540995 / Angielski / Miękka / 208 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. BOOST YOUR SALES BY 25 TO 35 PERCENT
Let one of America's most respected sales educators teach you how to close virtually every sale. With his most valuable professional secrets gathered from all over the world, James W. Pickens gives you all the tools you need to win over your prospects and send your sales figures soaring. Discover: More than 100 tips, including how to close people in specific professions, bond with customers, connect them to your product, and use body language to make your case 65 "home run" one-liners--quick closing statements to drive your pitch home 13... BOOST YOUR SALES BY 25 TO 35 PERCENT
Let one of America's most respected sales educators teach you how to close virtually every sale. With his m... |
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cena:
128,54 zł |
Pricing Perspectives: Marketing and Management Implications of New Theories and Applications
ISBN: 9780230207226 / Angielski / Twarda / 230 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tac...
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cena:
390,87 zł |
Channel Management: Marketing 04.07
ISBN: 9781841121956 / Angielski / Miękka / 120 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Fast track route to effective channel management
Covers key channel management techniques, from deciding the mix and ensuring customer focus monitoring performance and channel innovation Examples and lessons from benchmark companies, including Sharp and Sanwa and ideas from the smartest thinkers Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice.... Fast track route to effective channel management
Covers key channel management techniques, from deciding the mix and ensuring customer f... |
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cena:
60,70 zł |
Marketing Management: An International Perspective: Case Studies
ISBN: 9780333750087 / Angielski / Miękka / 512 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Marketing Management: An International Perspective brings together over twenty real-life case studies of marketing management issues faced by leading international companies from around the world. Including cases from America, Asia and Europe, this collection is an ideal supplement to both marketing management or international marketing courses at both undergraduate and MBA level.
Written by professors at IMD, one of the leading international business schools with a reputation for writing top-quality cases, this text is an invaluable resource for students of business and... Marketing Management: An International Perspective brings together over twenty real-life case studies of marketing management issues faced by...
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cena:
152,10 zł |
Effective Selling and Sales Management: How to Sell Successfully and Create a Top Sales Organization
ISBN: 9780595464869 / Angielski / Miękka / 168 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. EFFECTIVE SELLING AND SALES MANAGMENT is designed for anyone with a product or service to sell, from entrepreneurs and small business people to managers of corporate sales groups. The first chapters feature effective sales techniques; then the book deals with how to recruit salespeople and build a powerful sales team. The chapters cover these topics:
-Creating sales materials -Getting started -Selling techniques -Finding Leads -Using the telephone effectively -Effective presentations -Recruiting others to sell for you -Recruiting a sales manager -Recruiting your own sales... EFFECTIVE SELLING AND SALES MANAGMENT is designed for anyone with a product or service to sell, from entrepreneurs and small business people to manage...
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cena:
74,04 zł |
The "Everything" Sales Book: Proven Techniques Guaranteed to Get Results: Choose the Right Selling Method Every Time: Improve Your Communication and Presentation Skills: Create Winning Sales Proposals
ISBN: 9781598696387 / Angielski / Miękka / 304 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. A sales job can be the road to riches and independence when you use the right approach In this book, you will get the tools you need to develop successful sales strategies - every time This handy guide includes techniques and exercises, sample sales dialogues, and a step-by-step explanation of the typical sales call. It also includes instructions for building and organizing a powerful sales toolkit that will improve anyone's bottom line. You will learn how to:
A sales job can be the road to riches and independence when you use the right approach In this book, you will get the tools you need to de...
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cena:
87,32 zł |
Ultimate Guide to Direct Selling: Simple Ideas to Increase Sales and Recruiting
ISBN: 9781599320946 / Angielski / Miękka / 136 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Success in Direct Selling is Possible for You! All you need is a good system. Years of experience have helped Karen Phelps to craft a process that is proven to work. Once you learn it, teach others to duplicate what you do and watch your earnings soar! Learn how to: control your attitude, take a creative approach to booking, grow your business, manage and motivate your team, maintain a business that works for your lifestyle, stay in it for the long haul
Success in Direct Selling is Possible for You! All you need is a good system. Years of experience have helped Karen Phelps to craft a process that is ...
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cena:
61,11 zł |
Selling in the Real World: Modern Methods That Develop and Enhance Today's Sales Professional
ISBN: 9781600374425 / Angielski / Miękka / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Are you a seasoned salesperson in search of something to take you to the next level? A mid-range seller who could use pointers that really work? Or even someone newly considering sales as a career? If so, then Selling in the Real World is a book you simply must have, read, and put into practice. Filled with 'real world' examples, Selling in the Real World by Top Salesman Larry Sternlieb gives examples that work and provides direction that closes deals and makes sales. Selling in the Real World contains the same well-thought-out, complete, and effective sales program that has been well...
Are you a seasoned salesperson in search of something to take you to the next level? A mid-range seller who could use pointers that really work? Or ev...
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cena:
74,04 zł |
The Real Secrets of the Top 20%: How to Double Your Income Selling Over the Phone
ISBN: 9780979441622 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Brooks shares the proven skills, techniques, scripts, and strategies that can catapult a salesperson's closing ratio, boost his or her confidence, and immediately make him or her a Top 20-percent producer.
Brooks shares the proven skills, techniques, scripts, and strategies that can catapult a salesperson's closing ratio, boost his or her confidence, and...
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cena:
115,90 zł |
Selling in a Recession: 21 Tips and Strategies for Finding New Business in a Tough Economy, or Sales Prospecting Secrets, Sales Motivation, Ne
ISBN: 9780981708812 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
67,15 zł |