Kategoria BISAC: Language Arts & Disciplines >> Communication Studies

Reflecting the current state of research into the communication aspects of HIV/AIDS, this volume explores AIDS-related communication scholarship, moving forward from the 1992 publication AIDS: A Communication Perspective.

Editors Timothy Edgar, Seth M. Noar, and Vicki S. Freimuth have developed this up-to-date collection to focus on today's key communication issues in the HIV/AIDS epidemic. Chapters herein examine the interplay of the messages individuals receive about AIDS at the public level as well as the messages exchanged between individuals at the interpersonal level....

This volume focuses on leadership "traditions" revealed in the history of Black women in America and exemplified in the...

This book provides an introduction to semiotic through readings from classic works in the field. In contrast with descriptions of communication systems based on the methods of empirical linguistics and interpretive studies of artistic means of communication, this text delimits semiotic as a logical study with its foundations in the theories of Greek and medieval logicians and the classifications of Charles Peirce.

Clarke defines semiotic as the general theory that attempts to specify the logical features of signs and the similarities and differences among the great variety of forms they...

From charts, texts, and graphs to illustrations, icons, and screens, we live in an information age saturated with visual language. Yet the underlying principles that provide structure for visual language have long eluded scholars of rhetoric, design, and engineering. To function as a language that reliably conveys meaning, visual language must embody codes that normalize its practices among both the designers who employ it and the readers who interpret it.

In this wide-ranging analysis, Charles Kostelnick and Michael Hassett demonstrate how visual language in professional...

Forms of Talk extends Erving Goffman's interactional analyses of face-to-face communication to ordinary conversations and vebal exchanges. In this, his most sociolinguistic work, Goffman relates to certain forms of talk some of the issues that concerned him in his work on frame analysis. This book brings together five of Goffman's essays: "Replies and Responses," "Response Cries," "Footing," "The Lecture," and "Radio Talk."

Of lasting value in Goffman's work is his insistence that behavior--verbal or nonverbal--be examined along with the context of that behavior. In all of...

In a provocative attempt to outline a history of communication during the Spanish Golden Age, Communication, Knowledge, and Memory in Early Modern Spain examines how speech, visual images, and written texts all interact as manifestations of the human desire to know and remember. Seeking to address the reductive opposition both between written and oral texts and between script and print in the Early Modern period, Fernando Bouza, one of Spain's most influential cultural historians, makes an elegant case for the equality and complementary natures of the various modes of communication....

This ecology of ethics seeks to balance the needs of the individual and those of the various levels of community.

As James A. Mackin, Jr., shows, both modernism and postmodernism have undermined the traditional foundations for ethics. Using an ecological model, however, Community over Chaos develops a common ground for ethical judgments about communication, thus countering the current theoretical climate of pessimistic cynicism toward the very possibility of ethics.

This theoretical pessimism is not merely an academic problem. The general public is becoming more...

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