This book provides an introduction to semiotic through readings from classic works in the field. In contrast with descriptions of communication systems based on the methods of empirical linguistics and interpretive studies of artistic means of communication, this text delimits semiotic as a logical study with its foundations in the theories of Greek and medieval logicians and the classifications of Charles Peirce.
Clarke defines semiotic as the general theory that attempts to specify the logical features of signs and the similarities and differences among the great variety of forms they...
This book provides an introduction to semiotic through readings from classic works in the field. In contrast with descriptions of communication sys...