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Beat the Curve
ISBN: 9780996688710 / Angielski / Twarda / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Beat The Status Quo Those who wish to improve are willing to make changes, others are dreamers. As Henry Ford so aptly put it: "If you always do what you've always done, you'll always get what you've always got." While this does not mean you have been unsuccessful, aspirations to move to a higher standard will require changes. What changes can a book like this offer? Beat The Curve is a compilation of authors who have outperformed the status quo. Their fields are different and their approaches are varied. Their ability and passion for their work, coupled with their perseverance, have allowed...
Beat The Status Quo Those who wish to improve are willing to make changes, others are dreamers. As Henry Ford so aptly put it: "If you always do what...
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cena:
127,12 zł |
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Competitive Social Media Marketing Strategies
ISBN: 9781466697768 / Angielski / Twarda / 340 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers' use of these online communities, highlighting pivotal issues such as brand management, customer loyalty, and online services"--
"This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by con...
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cena:
1121,95 zł |
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The Advertising Solution: Influence Prospects, Multiply Sales, and Promote Your Brand
ISBN: 9781599185965 / Angielski / Miękka / 214 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Distilling the wisdom of the world s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles of legendary marketers like Robert Collier, Claude Hopkins, John Caples, and David Ogilvy."
Distilling the wisdom of the world s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and adverti...
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cena:
94,95 zł |
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Scientific Advertising
ISBN: 9781614279235 / Angielski / Miękka / 116 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. 2016 Reprint of the 1923 edition. Full facsimile of the original edition, not reproduced with Optical Recognition Software. "Scientific Advertising" is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert and Jay Abraham) as a "must-read" book. David Ogilvy wrote that "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." The book is cited as being the original description of the process of split testing and of coupon based customer tracking and loyalty schemes. In the...
2016 Reprint of the 1923 edition. Full facsimile of the original edition, not reproduced with Optical Recognition Software. "Scientific Advertising" i...
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cena:
29,58 zł |
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Uniqueing Your Brand: The Secret Chemistry behind Why Some Companies are Loved and How to Create Your Own Fiercely Loyal Customers and Highl
ISBN: 9781523656981 / Angielski / Miękka / 178 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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113,52 zł |
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Ignite Your Life
ISBN: 9780996688741 / Angielski / Twarda / 384 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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127,12 zł |
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Mindful Social Marketing: How Authenticity and Generosity are Transforming Marketing
ISBN: 9781495190322 / Angielski / Miękka / 140 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. With the firehose of information on the internet, how does a marketer stay sane? How can we be effective, enjoy our jobs and have real communication with the people that we want to connect to? If you're a marketer who feels overwhelmed by all the new roles getting thrown at you, mindfulness will increase your efficiency and help you be happier at your job. If you're already using mindfulness practices in your life, this book will give you new insight on how to use mindfulness in marketing and tested social media marketing tips that will help pull it all together. You'll also... With the firehose of information on the internet, how does a marketer stay sane? How can we be effective, enjoy our jobs and have real communicatio... |
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77,28 zł |
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Everything You Know About Marketing Is Wrong!: How to Immediately Generate More Leads, Attract More Clients and Make More Money
ISBN: 9781943843138 / Angielski / Miękka / 220 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Everything you've ever learned about generating leads and growing your business is wrong. Everything you've ever heard, everything you've ever tried, and everything you've ever done -- it's all wrong. We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition. What we want to do in book is to teach you a system for marketing your business... to a point where it becomes instantly obvious to your prospects that they would be an idiot to do business with anyone other than you... at... Everything you've ever learned about generating leads and growing your business is wrong. Everything you've ever heard, ev... |
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107,93 zł |
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Real Luxury: How Luxury Brands Can Create Value for the Long Term
ISBN: 9781349484232 / Angielski / Miękka / 228 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the industry.
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is ...
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cena:
194,08 zł |
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Finally Human: Using digital media to restore culture and better our world.
ISBN: 9781945178917 / Angielski / Miękka / 164 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych.
How does marketing and advertising impact the human spirit in a noisy, content-saturated world? Better question: How should it?
How does marketing and advertising impact the human spirit in a noisy, content-saturated world? Better question: How should it? |
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51,87 zł |
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The Road to Success Vol. 2
ISBN: 9780997536638 / Angielski / Twarda / 344 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we adopt may be the result of experience, vision or desire. They crystallize our desire to get to a better place. Having picked a goal for success, how do you get there? What drives you on? Some more popular goals include amassing wealth, gaining recognition and a desire to improve the lifestyle of others. It is also interesting to note that both philosophers as well as successful travellers on this road to success tell us that the journey... To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we a... |
cena:
127,12 zł |
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The Halbert Copywriting Method Part III: The Simple Fast & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads!
ISBN: 9781534632059 / Angielski / Miękka / 118 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. WARNING: The Halbert Copywriting Method Part III is not a complete course on copywriting but... this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing. All the top copywriting courses say it over and over. The power in your marketing comes from understanding your buyers but... All the professionalism comes from polishing your copy to the point buyers can't stop reading/listening to your sales message until they have an uncontrollable urge to buy. Nobody has ever covered the subject of editing copy to the degree outlined in...
WARNING: The Halbert Copywriting Method Part III is not a complete course on copywriting but... this short book is the best source on editing sales co...
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cena:
81,53 zł |
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Guerrilla Success
ISBN: 9780997536607 / Angielski / Twarda / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Jay Conrad and Jeannie Levinson, creators of the term Guerrilla Entrepreneur, describe them as men and women who think outside-the-box. In their words: He's embraced new ways of thinking, new ways of working, new ways of living. He well knows that he's left behind an age characterized by a worship of profits, a surfeit of working hours, and a neglect of family and self. (... "he" refers equally to male and female genders here.) Following their definition of the Guerrilla Entrepreneur, it is notable that the twenty-first century provides an atmosphere, culture and technology in which they can...
Jay Conrad and Jeannie Levinson, creators of the term Guerrilla Entrepreneur, describe them as men and women who think outside-the-box. In their words...
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cena:
127,12 zł |
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Success Manifesto
ISBN: 9780997536645 / Angielski / Twarda / 232 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Action is the foundational key to all success. What does it take to succeed? How can I succeed? These are the questions that have been asked over the years. One method of learning more is to review the Success Manifesto of those who have attained success in their fields. As we know, a manifesto is a public declaration of intentions, motives or views. In this book, the CelebrityExperts(R) herein share their experiences in their various fields. Like most readers, these authors began their missions at ground zero. As they progressed to success, they harnessed... Action is the foundational key to all success. What does it take to succeed? How can I succeed? These are the questions ... |
cena:
127,12 zł |
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The Road to Success
ISBN: 9780997536621 / Angielski / Twarda / 472 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we adopt may be the result of experience, vision or desire. They crystallize our desire to get to a better place. Having picked a goal for success, how do you get there? What drives you on? Some more popular goals include amassing wealth, gaining recognition and a desire to improve the lifestyle of others. It is also interesting to note that both philosophers as well as successful travellers on this road to success tell us that the journey is... To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we a... |
cena:
127,12 zł |
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Digital Marketing in the Zone: The Ultimate System for Digital Marketing Success
ISBN: 9781683502685 / Angielski / Miękka / 210 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In this age of marketing complexity, some marketers have risen above the fray and are accelerating the results of their digital marketing campaigns. They have a complete view of the market and their place in it, and have developed strategies and plans that work. They are not confused at all about the types of campaigns that are available, and they have complete confidence in the ads, messages, offers, and content they are producing. Most marketers, however, don t live life this way. They struggle with their campaigns and live in a perpetual state of confusion, wishful thinking, and... In this age of marketing complexity, some marketers have risen above the fray and are accelerating the results of their digital marketing campaigns... |
cena:
77,65 zł |
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Direct Marketing in Practice
ISBN: 9781138158146 / Angielski / Twarda / 358 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to: - Plan a direct marketing campaign- Integrate new technology with conventional direct marketing practice- Maximise the impact, efficiency and return on investment of your activites- Evaluate the success of a campaign - and improve on it next time Accessible and illuminating, each chapter in the book includes review questions and exercises to help you practice what you have learnt. In addition, the authors...
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled d...
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cena:
704,29 zł |
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Everything You Know About Marketing Is Wrong!: How to Immediately Generate More Leads, Attract More Clients and Make More Money
ISBN: 9781684186525 / Angielski / Twarda / 220 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Everything you've ever learned about generating leads and growing your business is wrong. Everything you've ever heard, everything you've ever tried, and everything you've ever done -- it's all wrong. We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition. What we want to do in book is to teach you a system for marketing your business... to a point where it becomes instantly obvious to your prospects that they would be an idiot to do business with anyone other than you... at... Everything you've ever learned about generating leads and growing your business is wrong. Everything you've ever heard, ev... |
cena:
164,17 zł |
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Do Open: How A Simple Email Newsletter Can Transform Your Business
ISBN: 9781907974304 / Angielski / Miękka / 128 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In terms of using social media to grow your business, we are all looking for the next platform or app. That magic 'multiplier' that gets our story out in the world. But there is a danger that by doing just that, we are ignoring the tried and trusted tools right under our noses that just, well, work. Take the simple newsletter. It is one of the best ways to grow a business, build the community and culture of your brand. Like a tree needs its roots, a brand needs to build its roots too. A great newsletter can do that. And yet most people ignore it, dismiss it, or use it poorly. But this tool,...
In terms of using social media to grow your business, we are all looking for the next platform or app. That magic 'multiplier' that gets our story out...
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cena:
51,35 zł |
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Strategic Uses of Social Media for Improved Customer Retention
ISBN: 9781522516866 / Angielski / Twarda / 332 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "This book is a pivotal reference source for the latest scholarly research on the implementation of online social networks in modern businesses and examines how such networks allow for a better understanding of clients and customers"--
"This book is a pivotal reference source for the latest scholarly research on the implementation of online social networks in modern businesses and ex...
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cena:
1035,65 zł |
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