Kategoria BISAC: Business & Economics >> Sales & Selling - General

SST (R) Successful Selling to Type, is based on the time-honored principle that relationships are crucial to successful selling. Even at the highest business-to-business levels, people still buy from people. But, people have different personalities and approaching them as though they are all the same is like a skilled craftsman using a single tool, the hammer. The single tool approach works well if all of your clients and prospects are nails. We know they are not.

SST the Book provides an overview of this powerful business development model that has led to staggering improvement in...

SST (R) Successful Selling to Type, is based on the time-honored principle that relationships are crucial to successful selling. Even at the highest business-to-business levels, people still buy from people. But, people have different personalities and approaching them as though they are all the same is like a skilled craftsman using a single tool, the hammer. The single tool approach works well if all of your clients and prospects are nails. We know they are not.

SST the Book provides an overview of this powerful business development model that has led to staggering improvement in...

In the newest edition of this valuable manual, Stephan Schiffman offers updated advice to salespeople about getting prospects and making the sale. It's not just what you do--it's what you don't do:

• Don't sell against a competitor
• Don't be satisfied
• Don't stop getting ideas
• Don't use boilerplate proposals
• Don't overuse e-mail

For the first time in manuscript form, twelve former and three current Cutco Cutlery sales professionals--with over $300 million combined in Cutco Cutlery sales--have gathered together to collaborate and share their influence, secrets and real world wisdom with sales professionals, business owners and entrepreneurs across the globe.

As a true expression of their willingness to give back, each...

An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again

In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Now, in The Never Cold Call Again Online Playbook, he gives small business owners, independent professionals, and entrepreneurs a complete, all-in-one guide to the best practices of effective online marketing.

The best marketers know all the secrets of using the Internet to fuel business...

An effective visual communication system can help manufacturing employees eliminate significant waste from daily tasks. From work-zone color coding to posted metrics, visual controls clarify and simplify the path to enhanced processes and profits.

Leaving little to chance, Visual Controls: Applying Visual Management to the Factory provides a detailed explanation of how to apply the Lean principles of 5S to convert your factory to a fully functioning Visual Workplace. It covers the range of methods that collectively compose an effective visual...