Kategoria BISAC: Business & Economics >> Leadership

Most leaders are steeped in risk management, crisis response tactics, readiness for disaster, continuity-of-operations planning, and logistical and agility capabilities. These preparations are critical but not complete. The reality is that even experienced leaders themselves need guidance when it comes to managing a crisis. This standout book fills that need, drawing on interviews with successful leaders; research findings on trauma, neuroscience, and crisis management; and the authors' own extensive career experiences. The chapters suggest and probe ideas from various angles rather than...

Disasters are sudden, calamitous events that can bring about great loss and failure to a business. Some disasters can be prevented through good judgment and careful planning; others--whether "acts of God" such as flood or fire or a personal health crisis--cannot be. What will happen if the one person responsible for the day-to-day operations of a solo entrepreneurship is suddenly incapacitated and unable to manage the business? In cases of small businesses that do not have a clear backup or disaster recovery plan, the outcome is often the total failure of the business.

This book is both...

This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consumer behavior.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of...

This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the...

Effective work practices and good employee relations are a real necessity of nowadays organizations, as they can help to reduce absenteeism, turnover, organizational costs, conducting to high levels of commitment, effectiveness, performance as well as productivity. Addressing these questions, this book focuses on the implications of changes in productivity and organizations management, exploring models, tools and processes.

The management of organizational resources is extremely difficult. Managers face serious and complex challenges when managing the required resources for the benefit of their organization. This book presents a unique approach that aims to tackle these management challenges. This approach is based on four propositions that together form a solid framework for the management of organizational resources. The propositions state that organizational resources that are considered as management objects must first be conceptually modeled. With the help of these models, stakeholders are integrated...