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Kategorie szczegółowe BISAC

Kategoria BISAC: Business & Economics >> Industries - Retailing

ilość książek w kategorii: 1624

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 Professional Telesales Tony Pearson 9781438977157 AUTHORHOUSE
Professional Telesales

ISBN: 9781438977157 / Angielski / Miękka / 184 str.

ISBN: 9781438977157/Angielski/Miękka/184 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Tony Pearson
cena: 59,57

 Mobilized Marketing and the Consumer: Technological Developments and Challenges Yamamoto, Gonca Telli 9781605669168 Business Science Reference
Mobilized Marketing and the Consumer: Technological Developments and Challenges

ISBN: 9781605669168 / Angielski / Twarda / 294 str.

ISBN: 9781605669168/Angielski/Twarda/294 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Gonca Telli Yamamoto
Explores technological developments and widespread issues concerning the explosion of mobile devices in the information age.
Explores technological developments and widespread issues concerning the explosion of mobile devices in the information age.
cena: 922,53

 E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization Thomas, Brychan 9781605669984 Business Science Reference
E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization

ISBN: 9781605669984 / Angielski / Twarda / 370 str.

ISBN: 9781605669984/Angielski/Twarda/370 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Brychan Thomas; Geoff Simmons
E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization focuses on the adoption of e-commerce applications that optimize potential opportunities presented to organizations. With expert international contributions, this advanced publication provides a comprehensive account of developments in the new and exciting area of research and study.
E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization focuses on the adoption of e-commerce applications that optim...
cena: 922,53

 Mommy, Where Do Customers Come From?: How to Market to a New World of Connected Customers Larry Bailin 9781600377044 Morgan James Publishing
Mommy, Where Do Customers Come From?: How to Market to a New World of Connected Customers

ISBN: 9781600377044 / Angielski / Miękka / 176 str.

ISBN: 9781600377044/Angielski/Miękka/176 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Larry Bailin
Looking for a marketing book that ...Tells it like it is?... Can help you keep up in an ever changing world?... Is the right fit no matter your business type or size?
Mommy, Where Do Customers Come From? covers all aspects of marketing and selling products and services to a new breed of customer. Customers have become less loyal, more demanding and have more choices. With the proliferation of vehicles such as the Internet, Email, BLOGs, Podcasts and others, reaching the right customer with the right message is harder than ever before. Mommy, Where Do Customers Come From? deals with these...
Looking for a marketing book that ...Tells it like it is?... Can help you keep up in an ever changing world?... Is the right fit no matter your busine...
cena: 69,17

 Department Stores Claire Masset 9780747807728 Bloomsbury Publishing PLC
Department Stores

ISBN: 9780747807728 / Angielski / Miękka / 64 str.

ISBN: 9780747807728/Angielski/Miękka/64 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Claire Masset

The way we shop has undergone many transformations over the years, and a pioneer of one such change was the department store. Selling everything from clothes to cosmetics, furniture to food, the department store is a one-stop shop for consumers. Claire Masset charts the history of the department store, the innovations in retailing, advertising and technology, and the developments in fashion, design and working practices.

Using evocative adverts, prints, memorabilia and photographs, the highs and lows of these retail giants are discussed, including the golden age of department stores...

The way we shop has undergone many transformations over the years, and a pioneer of one such change was the department store. Selling everything fr...

cena: 46,35

 Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies Hu, Wen-Chen 9781615207619 Information Science Publishing
Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies

ISBN: 9781615207619 / Angielski / Twarda / 532 str.

ISBN: 9781615207619/Angielski/Twarda/532 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Wen-Chen Hu; Yanjun Zuo
With the advent of the World Wide Web, electronic commerce has revolutionized traditional commerce, boosting sales and facilitating exchanges of merchandise and information. The emergence of wireless and mobile networks has made possible the introduction of electronic commerce to a new application and research area: mobile commerce. Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies offers 22 outstanding chapters from 71 world-renowned scholars and IT professionals covering themes such as handheld computing for mobile commerce, handheld computing research and...
With the advent of the World Wide Web, electronic commerce has revolutionized traditional commerce, boosting sales and facilitating exchanges of merch...
cena: 922,53

 E-Entrepreneurship and ICT Ventures: Strategy, Organization and Technology Kollmann, Tobias 9781615205974 Not Avail
E-Entrepreneurship and ICT Ventures: Strategy, Organization and Technology

ISBN: 9781615205974 / Angielski / Twarda / 410 str.

ISBN: 9781615205974/Angielski/Twarda/410 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Tobias Kollmann; Andreas Kuckertz; Michael D. Williams
Information and communication technologies related to digital networks enable the continued rise of entrepreneurial business opportunities and inventive business models. E-Entrepreneurship and ICT Ventures: Strategy, Organization and Technology provides a unique and quintessential overview of the current state of conceptual and empirical research at the interface of e-business and entrepreneurship research. Contributing an enhanced understanding of the important interface of e-business and entrepreneurship, this reference publication brings together leading academics and practitioners from...
Information and communication technologies related to digital networks enable the continued rise of entrepreneurial business opportunities and inventi...
cena: 922,53

 The Ultimate Hot Tub and Pool $Ales Book: Discover How to Double Your $Ales in 7 Days Longley, Marco 9781933817590 Profits Publishing
The Ultimate Hot Tub and Pool $Ales Book: Discover How to Double Your $Ales in 7 Days

ISBN: 9781933817590 / Angielski / Miękka / 274 str.

ISBN: 9781933817590/Angielski/Miękka/274 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Marco Longley
cena: 115,56

 Cheap: The High Cost of Discount Culture Ellen Ruppe 9780143117636 Penguin Books
Cheap: The High Cost of Discount Culture

ISBN: 9780143117636 / Angielski / Miękka / 296 str.

ISBN: 9780143117636/Angielski/Miękka/296 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Ellen Ruppel Shell
A myth-shattering investigation of the true cost of America's passion for finding a better bargain
From the shuttered factories of the Rust Belt to the strip malls of the Sun Belt-and almost everywhere in between-America has been transformed by its relentless fixation on low price. This pervasive yet little- examined obsession with bargains is arguably the most powerful and devastating market force of our time, having fueled an excess of consumerism that blights our landscapes, escalates personal debt, lowers our standard of living, and even skews of our concept of time.
...
A myth-shattering investigation of the true cost of America's passion for finding a better bargain
From the shuttered factories of the Ru...
cena: 92,48

 Retail Revolution: How Wal-Mart Created a Brave New World of Business Nelson Lichtenstein 9780312429683 Picador USA
Retail Revolution: How Wal-Mart Created a Brave New World of Business

ISBN: 9780312429683 / Angielski / Miękka / 432 str.

ISBN: 9780312429683/Angielski/Miękka/432 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Nelson Lichtenstein

Wal-Mart is the world's largest company and it sets the standard--both social and commercial--for a huge swath of the global economy. In this probing investigation, historian Nelson Lichtenstein shows how the company's success has spread evangelical Protestantism into the workplace, made South China an American workshop, and pushed American politics to the right. At the same time, he anticipates a day of reckoning, when challenges to the Wal-Mart way, at home and abroad, are likely to change the far-flung empire. Insightful and original, The Retail Revolution gives a fresh and...

Wal-Mart is the world's largest company and it sets the standard--both social and commercial--for a huge swath of the global economy. In this probi...

cena: 111,71

 The Retail Doctor's Guide to Growing Your Business Phibbs, Bob 9780470587171 John Wiley & Sons
The Retail Doctor's Guide to Growing Your Business

ISBN: 9780470587171 / Angielski / Miękka / 272 str.

ISBN: 9780470587171/Angielski/Miękka/272 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Bob Phibbs

It's one of the toughest economies in years, but don't fear-the doctor is in

Are you among the thousands of retailers frustrated by market challenges and looking for ways to take control of your business? Are you looking for the advice of an expert consultant, but unable to spend the money? Then The Retail Doctor's Guide to Growing Your Business is for you.

By providing a step-by-step approach to evaluate your current business practices, The Retail Doctor offers professional guidance

  • Redesign your organizational structure
  • Reap the maximum...

It's one of the toughest economies in years, but don't fear-the doctor is in

Are you among the thousands of retailers frustrated by market c...

cena: 76,88

 Niche Internet Marketing: The Secrets to Exploiting Untapped Niche Markets and Unleashing a Tsunami of Cash Leigh Burke 9780980499209 Leigh Burke
Niche Internet Marketing: The Secrets to Exploiting Untapped Niche Markets and Unleashing a Tsunami of Cash

ISBN: 9780980499209 / Angielski / Miękka / 168 str.

ISBN: 9780980499209/Angielski/Miękka/168 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Leigh Burke
In his debut book, Leigh Burke reveals the secrets to exploiting untapped niche markets and unleashing a tsunami of cash -while you kick back and relax. With his thorough, in-depth analysis of how to find and exploit niche markets using internet technologies, Leigh has covered every base and provides a comprehensive guide to starting your own niche web business. NICHE Internet Marketing takes you through 35 chapters and thoroughly explores every aspect of researching, starting and running a successful online business. Each chapter is prefaced by an inspiring story or quote, and finishes with...
In his debut book, Leigh Burke reveals the secrets to exploiting untapped niche markets and unleashing a tsunami of cash -while you kick back and rela...
cena: 48,55

 To Serve God and Wal-Mart: The Making of Christian Free Enterprise Moreton, Bethany 9780674057401 Harvard University Press
To Serve God and Wal-Mart: The Making of Christian Free Enterprise

ISBN: 9780674057401 / Angielski / Miękka / 392 str.

ISBN: 9780674057401/Angielski/Miękka/392 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Bethany Moreton

In the decades after World War II, evangelical Christianity nourished America's devotion to free markets, free trade, and free enterprise. The history of Wal-Mart uncovers a complex network that united Sun Belt entrepreneurs, evangelical employees, Christian business students, overseas missionaries, and free-market activists. Through the stories of people linked by the world's largest corporation, Bethany Moreton shows how a Christian service ethos powered capitalism at home and abroad.

While industrial America was built by and for the urban North, rural Southerners comprised much of...

In the decades after World War II, evangelical Christianity nourished America's devotion to free markets, free trade, and free enterprise. The hist...

cena: 108,00

 Prestashop 1.3 Beginner's Guide Horton, John 9781849511148 Packt Publishing
Prestashop 1.3 Beginner's Guide

ISBN: 9781849511148 / Angielski / Miękka / 308 str.

ISBN: 9781849511148/Angielski/Miękka/308 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
John Horton
PrestaShop is a hidden gem. There are many much more widely known online shopping cart solutions that have nothing like the features, potential, and ease of use that this open source, completely free-to-use, system has. But until now there has been no information available on how to make the most of it. This book takes a step-by-step approach to help you set up your own e-commerce store and maximize its potential. Even if you are totally new to e-commerce and PrestaShop, you can have your own functioning e-commerce store quickly and with tiny expenditure. Imagine the feeling when you get that...
PrestaShop is a hidden gem. There are many much more widely known online shopping cart solutions that have nothing like the features, potential, and e...
cena: 211,44

 Small Towns and Big Business: Challenging Wal-Mart Superstores Halebsky, Stephen 9780739122419 Lexington Books
Small Towns and Big Business: Challenging Wal-Mart Superstores

ISBN: 9780739122419 / Angielski / Miękka / 248 str.

ISBN: 9780739122419/Angielski/Miękka/248 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Stephen Halebsky
During the 1990s, a new type of controversy began occurring across the United States: controversies over the siting of superstores, also known as big box stores. In these disputes, which often involve Wal-Mart, the world's biggest retailer, local citizens mount organized opposition to the proposed siting of a superstore in their town or neighborhood. Opponents criticize Wal-Mart superstores for putting local independent merchants out of business, siphoning money from the local economy, providing substandard jobs, disrupting residential neighborhoods, contributing to the 'McDonaldization' of...
During the 1990s, a new type of controversy began occurring across the United States: controversies over the siting of superstores, also known as big ...
cena: 220,40

 Social Media and Small Business Marketing Stephen Wilson 9781453824696 Createspace
Social Media and Small Business Marketing

ISBN: 9781453824696 / Angielski / Miękka / 124 str.

ISBN: 9781453824696/Angielski/Miękka/124 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Stephen Wilson
Social Media marketing does not have to be overwhelming, mysterious, or immeasurable, as a promotional tactic for small business. Most business books about social media marketing tend to focus on the variety and types of online media (Facebook, Twitter et al), instead of focusing on developing Social Media marketing plans. It's no wonder that small business is reluctant to get involved with social media. It seems most Social Media marketing books have lost their business focus and adopted a simple mantra: Be everywhere and do everything - Online videos Podcasts Blogs Mobile Marketing ...
Social Media marketing does not have to be overwhelming, mysterious, or immeasurable, as a promotional tactic for small business. Most business books ...
cena: 38,44

 Buy Now C Cesari, Rick 9780470888018
Buy Now C

ISBN: 9780470888018 / Angielski / Twarda / 240 str.

ISBN: 9780470888018/Angielski/Twarda/240 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Rick Cesari;Tom Kelly;Ron Lynch
Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign

In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers.

In Buy Now , Rick Cesari reveals twenty-five years' worth of insights and methods, enabling you to make the most of direct response marketing in your...

Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign

In today's highly competitive, global mar...

cena: 96,15

 Cases on Electronic Commerce Technologies and Applications Mehdi Khosrow-Pour 9781599044026 IGI Global
Cases on Electronic Commerce Technologies and Applications

ISBN: 9781599044026 / Angielski / Twarda / 398 str.

ISBN: 9781599044026/Angielski/Twarda/398 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Mehdi Khosrow-Pour
Electronic commerce technologies and applications have changed the way information technology is used in business and society, allowing organizations worldwide to expand their market reach and their customer service. Cases on Electronic Commerce Technologies and Applications presents a wide range of real-life cases that describe the successful and unsuccessful adoption of e-commerce, e-business, e-government, mobile commerce, and Web services technologies. This collection provides significant insight on the successful implementation of these areas.
Electronic commerce technologies and applications have changed the way information technology is used in business and society, allowing organizations ...
cena: 435,38

 More Than a Hobby: How a $600 Start-Up Became America's Home & Craft Superstore David Green Dean Merrill 9781595559838 Thomas Nelson Publishers
More Than a Hobby: How a $600 Start-Up Became America's Home & Craft Superstore

ISBN: 9781595559838 / Angielski / Miękka / 224 str.

ISBN: 9781595559838/Angielski/Miękka/224 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
David Green; Dean Merrill

The retail industry has undergone enormous changes during the last thirty years.

But there is one retailer that not only has remained consistent in the fluctuating?even tenuous?market, but also has grown in the process.

More Than a Hobby takes you inside the story of David Green, the man who built the phenomenal success of Hobby Lobby. Green went beyond surviving in a competitive retail market to thriving, ultimately expanding his $600 start-up company into a $1.3 billion per-year enterprise.

Green's incredible accomplishments were based not on business-school...

The retail industry has undergone enormous changes during the last thirty years.

But there is one retailer that not only has remained consis...

cena: 57,76

 Intelligent Techniques in E-Commerce: A Case Based Reasoning Perspective Sun, Zhaohao 9783642058110 Not Avail
Intelligent Techniques in E-Commerce: A Case Based Reasoning Perspective

ISBN: 9783642058110 / Angielski / Miękka / 305 str.

ISBN: 9783642058110/Angielski/Miękka/305 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Zhaohao Sun; Gavin R. Finnie
E-commerce has passed through a number of stages in the minds of most readers of the daily press. Initially it was the province of the specialist and considered almost irrelevant to the needs and activities of everyday life - companies looking for venture capital in this area had little if any chance of obtaining sufficient funds from the rather conservative investors who provided the only source of start-up capital. Then came the dot. com boom -and suddenly e-commerce was the most exciting topic possible Venture capital was available from every possible source and almost any company with a...
E-commerce has passed through a number of stages in the minds of most readers of the daily press. Initially it was the province of the specialist and ...
cena: 603,81

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