Cases on Electronic Commerce Technologies and Applications

ISBN-13: 9781599044026 / Angielski / Twarda / 2010 / 398 str.

Mehdi Khosrow-Pour

Opis

Electronic commerce technologies and applications have changed the way information technology is used in business and society, allowing organizations worldwide to expand their market reach and their customer service. Cases on Electronic Commerce Technologies and Applications presents a wide range of real-life cases that describe the successful and unsuccessful adoption of e-commerce, e-business, e-government, mobile commerce, and Web services technologies. This collection provides significant insight on the successful implementation of these areas.