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Build solid applications for Mac OS X, iPhone, and iPod Touch, regardless of whether you have basic programming skills or years of programming experience. With this book, you'll learn how to use Apple's Cocoa framework and the Objective-C language through step-by-step tutorials, hands-on exercises, clear examples, and sound advice from a Cocoa expert.

Cocoa and Objective-C: Up and Running offers just enough theory to ground you, then shows you how to use Apple's rapid development tools -- Xcode and Interface Builder -- to develop Cocoa applications, manage user interaction,...

Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds.

Important topics covered include:

• Fundraising essentials
• Checklist guide for planning a gala
• Key questions for first-time events
• Budget saving tips
• Annual special...

Originally published by Stevenson, Inc., this practical resource provides nonprofit organization with strategies to effectively train volunteers. It includes essential principles and procedures to train and educate new and veteran volunteers, samples of useful forms and resources, and case studies of how other managers train and educate volunteers.

Important topics covered include:

• Rules and regulations
• Creative approaches to training
• Volunteer handbooks
• Continuing education
• Senior training
• Electronic orientation...

Originally published by Stevenson, Inc., this practical resource helps nonprofit leaders and professions discover new ways to forge winning relationships with media professionals, learn what other nonprofits are doing to increase news coverage and build awareness and learn new techniques and procedures to improve media relations.

Important topics covered include:

• The national news
• Interviews
• Free publicity
• Writing news releases
• Avoiding common media mistakes
• Handling negative publicity
• Responding to reporters
...

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to plan and execute effective and successful capital campaigns and includes helpful resources such as sample charts, forms, and examples from other organizations.

Important topics covered include:

• Steps for preparing a capital campaign
• Board campaign potential
• Donor giving potential
• Consultants
• Feasibility studies
• Campaign essentials
• Campaign slogans
• Reporting
• Online promotion
...

Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations with ideas and strategies to maximize the impact and effectiveness of their websites. From adding social media or an online press room to driving traffic or enhancing features, this manual has it all.

Important topics covered include:

• Customizable pages
• Guest books
• Incorporating sponsor information
• Social media strategies
• RSS feeds
• Online pressrooms
• Online publications
• Website copy
• Blogs
...

Optimize your auction to bring in top dollar

Raffles and auctions are a time-honored favorite among fundraising vehicles. When well-organized, these events can bring in sizeable revenue ? but when poorly-run, have the potential to generate debt and much wasted time. Profitable Raffles and Auctions: 72 Ways to Boost your Revenue helps generate top dollar, offering expert tips and advice for getting the most out of your fundraising event. Fresh ideas merge with the perspective of experience to reveal what works, what doesn't, and what you should do differently to stand...

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with advice on increasing media exposure, preparing staff to handle media inquiries, and tips and best practices for preparing for media interviews.

Important topics covered include:

• Copy writing
• Media buyers
• Rural media
• Interviews
• Press releases
• Conferences
• Client spotlights
• Crisis preparation
• Media relation policies
• Press release policies
• Social media
• Strategic...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations generate more endowment gifts. This resource provides step-by-step procedures to help build endowments, ideas and approaches to raise needed funds, actionable tips and techniques, and helpful charts, forms, and useful examples.

Important topics covered include:

• Annual endowment goals
• Endowment FAQs
• Endowed scholarships community engagement
• Marketing endowment opportunities
• Donor cultivation
• Named gifts
• Board member...

Originally published by Stevenson, Inc., this practical resource features strategies for nonprofit organizations to plan, celebrate, and engage constituents in milestone events.

Important topics covered include:

• Community engagement
• Fundraising
• Planning and preparation essentials for yearlong events
• Inauguration ceremonies
• Facility dedications
• Organizational collaboration
• Recognition programs
• Celebrity events
• Talent competitions
• Time capsules
• Grand re-openings
• Celebrating...

Nonprofit organizations often struggle with selecting and screening volunteers and placing them in the best possible positions. This practical resource, originally published by Stevenson, Inc., provides actionable tips and techniques to improve volunteer selection, screening, and placement.

The articles in this resource cover useful topics such as: recruitment procedures aimed at filling key volunteer positions, techniques for screening volunteers in advance, interviewing procedures, tips for checking references, how to conduct thorough background checks, how to decline a volunteer...

Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including:

• Essential first steps for successful galas
• Tips for budget planning and cost-conscious measures
• Volunteer and board member involvement
• Revenue-boosting ideas
• Event publicity and promotion
• Ways to maximize attendance
• Effective live and silent auctions
• Event checklists
• Budget estimations
• Leadership
• Preview parties
• Chairperson...

Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and their leaders with step-by-step procedures to build and nurture board members who are able and willing to assist with fundraising. In addition to tips, techniques, and best practices to identify and recruit financially capable board members, successful examples from various nonprofit organizations are shared.

Important topics covered include:

• Board nomination committees
• Board member recruiters
• Prospective board member interviews
• Board member...

Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations.

Important topics covered include:

• Annual dollar and participation goals
• Board engagement
• Committee objectives
• First-year plans
• Direct mail appeals
• Quantifiable objectives
• Staff retreats
• Monitoring progress
• Outreach to diverse audiences
• Volunteer...

Originally published by Stevenson, Inc., this practical resource provides member organizations with tips, techniques, and best practices to recruit and retain members. It includes dozens of ways to add value to membership packages and winning ideas from other organizations.

Important topics covered include:

• Alternative membership dues
• E-memberships
• Membership incentives
• Strategic partnerships
• Membership coupons
• Premier memberships
• Unique member benefits
• Member contests
• Member communication
...