wyszukanych pozycji: 10
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Nurturing Entrepreneurship: Institutions and Policies
ISBN: 9781567205336 / Angielski / Twarda / 2002 / 208 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. This book places collective entrepreneurship at the center of business strategy to provide a comprehensive discussion of the institutions and policies that nurture entrepreneurship, not only in start-up, but also in large, established corporations (intrapreneurship). The authors show that entrepreneurship is the only economic resource that can not be easily transferred across corporate boundaries. It must be nurtured within business institutions in ways that release the imagination, ingenuity, and creativity of individuals and groups. The authors look at the complementary roles of... This book places collective entrepreneurship at the center of business strategy to provide a comprehensive discussion of the institutions and polic... |
cena:
574,68 zł |
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Collective Entrepreneurship in a Globalizing Economy
ISBN: 9781567202892 / Angielski / Twarda / 1999 / 168 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. Mourdoukoutas argues that as globalization gains momentum and reengineering becomes universal, firms can no longer be sure of achieving sustainable competitive advantages through improved operating effectiveness alone. The new business strategy will focus on revenue growth and on the constructive destruction of conventional corporations, through collective entrepreneurship and its division in the product supply chain. To enhance revenues through the management of constructive destruction, companies must achieve organizational mutations and permutations, turning themselves from hierarchical... Mourdoukoutas argues that as globalization gains momentum and reengineering becomes universal, firms can no longer be sure of achieving sustainable... |
cena:
574,68 zł |
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Business Strategy in a Semiglobal Economy
ISBN: 9780765613424 / Angielski / Miękka / 2006 / 232 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in highly globalized and highly localized markets at the same time. Unlike the traditional transnational and matrix corporate models, a semiglobal corporation organizes its operations according to the global/local content of its value propositions rather than according to geographical regions, products, or contribution to the parent company's performance. As an example of a semiglobal corporation, the Honda Motor Company has a global vision when it...
This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in hig...
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cena:
280,05 zł |
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Intelligent Investing in Irrational Markets
ISBN: 9781137350626 / Angielski / Twarda / 2013 / 98 str. Termin realizacji zamówienia: ok. 20 dni roboczych. As a game of economics, investing involves the basic principles of economics that help investors identify financial goals and constraints, and come up with the right asset and portfolio allocation. Mourdoukoutas outlines the rules for investing in irrational markets successfully.
As a game of economics, investing involves the basic principles of economics that help investors identify financial goals and constraints, and come up...
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cena:
176,27 zł |
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The Global Corporation: The Decolonization of International Business
ISBN: 9781567202410 / Angielski / Twarda / 1999 / 160 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. The globalization of business has ended corporate colonialism in international commerce, and out of this has emerged what the author calls the global corporation. Differing in many important ways from the now obsolete multinational corporation it is replacing, the global corporation is actually a network of independent entrepreneurs, liberated from the control of headquarters, and thus able to implement a new vision of the overall enterprise, its competitive strategies, and how it coordinates and communicates within itself. The author carefully delineates the subtle distinctions among... The globalization of business has ended corporate colonialism in international commerce, and out of this has emerged what the author calls the glob... |
cena:
455,02 zł |
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Business Strategy in a Semiglobal Economy
ISBN: 9780765613417 / Angielski / Twarda / 2006 / 232 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in highly globalized and highly localized markets at the same time. Unlike the traditional transnational and matrix corporate models, a semiglobal corporation organizes its operations according to the global/local content of its value propositions rather than according to geographical regions, products, or contribution to the parent company's performance. As an example of a semiglobal corporation, the Honda Motor Company has a global vision when it...
This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in hig...
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cena:
1089,27 zł |
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The Rise and Fall of Abacus Banking in Japan and China
ISBN: 9781567203240 / Angielski / Twarda / 2000 / 208 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. Bankers in Japan and China are masters of accounting, not risk management, and American-style rescue packages won't solve their banking crises. Cleaning up balance sheets and purging non-performing loans won't work either, say Arayama and Mourdoukoutas. The problem goes deeper. It stems from high growth environments and tight government regulation. The result has been to limit competition in Japan and eliminate it in China. And that led to the control of management behavior, which weakened incentives for Japanese and Chinese bank decision-makers to manage, hands-on, their traditional and... Bankers in Japan and China are masters of accounting, not risk management, and American-style rescue packages won't solve their banking crises. Cle... |
cena:
574,68 zł |
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Banking Risk Management in a Globalizing Economy
ISBN: 9781567203400 / Angielski / Twarda / 2001 / 184 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. Banking is now an active asset-liability risk management enterprise, attributable in large part to the globalization of commerce. The authors of this descriptive yet practical, applications-oriented book examine the sources and management of traditional and nontraditional banking risks, then the conventional on-balance sheet and the modern off-balance sheet risk management methods. Unlike other more general risk management books, however, they focus closely on the use of financial derivatives--instruments to control the core risks attributable to credit and to fluctuations in interest and... Banking is now an active asset-liability risk management enterprise, attributable in large part to the globalization of commerce. The authors of th... |
cena:
574,68 zł |
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The Seven Principles of WOM and Buzz Marketing: Crossing the Tipping Point
ISBN: 9783642021084 / Angielski / Twarda / 2009 / 104 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provide the answers The transformation of a desire for a product into an "epidemic" was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. "The Seven Principles of WOM and Buzz Marketing" offers the essential tools - seven simple steps - to launch... Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marke... |
cena:
195,87 zł |
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The Seven Principles of WOM and Buzz Marketing: Crossing the Tipping Point
ISBN: 9783642425172 / Angielski / Miękka / 2014 / 104 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provide the answers! The transformation of a desire for a product into an "epidemic" was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. "The Seven Principles of WOM and Buzz Marketing" offers the essential tools - seven simple steps - to launch an...
Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketin...
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cena:
195,87 zł |