ISBN-13: 9781349328987 / Angielski / Miękka / 2011 / 319 str.
ISBN-13: 9781349328987 / Angielski / Miękka / 2011 / 319 str.
The complexity and tensions of industrial innovation processes are fleshed out through the analysis of an intriguing case study from the food industry. Drawing together insights from multiple disciplines, thisbook shows the controversial nature of innovation processes."