Kategoria BISAC: Computers >> Internet - General

On-line analytical processing (OLAP) is clearly a new approach to information system technology--offering a much-needed way to make informed decisions better and faster. One of its most important characteristics is multidimensional analysis--analysis that goes beyond the conventional two-dimensional analysis and provides users with rapid retrieval of data from organizational databases, data warehouses, or both. Not only that, but most importantly, says Dr. Thierauf, it allows users to look at different dimensions of the same data, thus enabling them to do analyses across departmental and...

Responding to the needs of market researchers, business analysts, CI professionals, and other decision makers who understand online technology, Vibert provides a series of problem-driven, analytical frameworks to help them make better sense--and use--of the vast amounts of information now available and easily accessed on the Internet. Organizational decision makers, forced to understand complex competitive environments, have two important aids; analytical tools and information sources. To be truly effective, these tools must be used in concert. Vibert's book focuses on these tools and...

Specialists from business and academia present a meticulously researched, compelling examination of the forces of globalization, innovation, and relentless technological competition--and the profound effect they are having on the evolution of e-commerce and online marketing. The editors and contributors to this unique, wide ranging volume probe the fundamental, long-term drivers of the Internet infrastructure, e-commerce models, marketing approaches and customer behaviors, blending insights from the U.S., Europe, and the Asia-Pacific nations. They offer fresh understanding of why certain...

As technology changes rapidly, new words and phrases are being introduced into our vocabulary, many with Net or Web affixed to them. The convergence of the media industries often brings with it a clash of professional vocabularies. Over time, some terms remain stable while others seem to disappear or transform their meaning. "Multimedia and the Web from A-Z" is a comprehensive dictionary aimed at stabilizing and clearly defining the language of multimedia. This second edition has been completely revised and expanded and contains 1,500 entries, including 500 new terms or phrases, all...

The Internet has had a tremendous impact on worldwide advertising and marketing practices. This comprehensive guide provides information on the international marketing and advertising industries of over 150 countries and regions and includes over 2,000 Web sites containing free information on the subject. Also covered is information on many related marketing subspecialities including direct marketing, customer relationship management, graphic design, retailing, distribution, and packaging.

Each Internet resource listed includes a title, a URL, and an annotation. Resources are indexed by...

This groundbreaking examination of cybersex was originally published as a special issue of the journal Sexual Addiction and Compulsivity. It is a crucial resource for sex therapists, who until now had no rigorous study of the effect of online pornography on the patients they treat. It will also be of great interest to general marriage and family therapists who find themselves dealing with this issue with their clients, as well as others who are interested in the Internet as a social phenomenon. Cybersex: The Dark Side of the Force presents for the first time an empirical...

Beginning ASP.NET 2.0 in C# 2005: From Novice to Professional steers you through the maze of ASP.NET web programming concepts. You will learn language and theory simultaneously, mastering the core techniques necessary to develop good coding practices and enhance your skill set.

This book provides thorough coverage of ASP.NET, guiding you from beginning to advanced techniques, such as querying databases from within a web page and performance-tuning your site. You'll find tips for best practices and comprehensive discussions of key database and XML principles.

The book...

Beginning ASP.NET 2.0 Databases: From Novice to Professional is a comprehensive introduction to connecting a website to many different data sourcesnot just databases. You'll learn how to build a relational database, use SQL to communicate with it, and leverage both in your web applications.

You'll also learn about the new features of ADO.NET and ASP.NET in .NET 2.0. The authors cover mission-critical issues, such as design, transactions, error handling, optimization, and scalability. They examine SQL Server, Jet, and MySQL databases, and highlight the differences among...

Uncle Griff, Dean of eBay Education, brings us the latest on all things eBay with the only officially endorsed and authorized guide to this phenomenal auction site. The Official eBay Bible has sold more than 150,000 copies in previous editions and eBay today is bigger than ever, with 203 million registered users and 541,000 official eBay stores nationwide. The Official eBay Bible, Third Edition is fully revised and totally...