Kategoria BISAC: Business & Economics >> Industries - Retailing

Cult of Analytics enables professionals to build an analytics driven culture into their business or organization. Marketers will learn how to turn tried and tested tactics into an actionable plan to change their culture to one that uses web analytics on a day to day basis.

Through use of the fictitious ACME PLC case, Steve Jackson provides working examples based on real life situations from the various companies he has worked with, such as Nokia, KONE, Rovio, Amazon, Expert, IKEA, Vodafone, and EMC. These examples will give the reader practical techniques for their own...

The e-cigarette business has thrived since it started. During 2012-2013 E-cigarette industry has seen the growth of around 300% over the previous year. It is expected to grow even more and by the end of 2017, it is expected to reach around 3 billion dollars. Yet the business is still in its infancy. There is incredible potential for expansion, especially right now. Those same market professionals also believe that the market will continue to...

In hardware, petrol, general merchandise and liquor, and above all in groceries, Coles and Woolworths jointly rule Australia's retail landscape. On average, every man, woman and child in this country spends $100 a week across their many outlets.

What does such dominance mean for suppliers? And is it good for consumers?

In Supermarket Monsters, journalist and author Malcolm Knox shines a light on Australia's twin mega-retailers, exploring how they have built and exploited their market power. Knox reveals the unavoidable and often intimidating tactics both companies use to get their...

Cult of Analytics enables professionals to build an analytics driven culture into their business or organization. Marketers will learn how to turn tried and tested tactics into an actionable plan to change their culture to one that uses web analytics on a day to day basis.
Through use of the fictitious ACME PLC case, Steve Jackson provides working examples based on real life situations from the various companies he has worked with, such as Nokia, KONE, Rovio, Amazon, Expert, IKEA, Vodafone, and EMC. These examples will give the reader practical techniques for their own business...

How to Start, Run and Grow a Successful Gas Station Business: A Complete Guide to Gas Station Business A to Z

Why a book about Gas station business? Well, gas stations are in every street corner, they are dime a dozen, but why are there so many of them?

Since the economic meltdown of 2008, we not only witnessed the collapse of the housing market, but also the wave of small businesses that closed their doors forever. Look at your city, and I am sure you will find empty homes alongside many local businesses such as restaurants, gift shops,...

Examining street vending as a global, urban, and informalized practice found both in the Global North and Global South, this volume presents contributions from international scholars working in cities as diverse as Berlin, Dhaka, New York City, Los Angeles, Calcutta, Rio de Janeiro, and Mexico City. The aim of this global approach is to repudiate the assumption that street vending is usually carried out in the Southern hemisphere and to reveal how it also represents an essential-and constantly growing-economic practice in urban centers of the Global North. Although street vending...