Kategoria BISAC: Business & Economics >> Industries - Retailing

Whether your are looking for extra income, or seeking a full-time business opportunity, this book will explain the exact online selling process anyone can replicate, but very few do. Learn how I make close to $3,000 a month with Amazon by reselling items found in local retail stores. I only work part time hours, and am able to do this while maintaining a full time job. In this book you will be exposed to the very business model I follow - one that eliminates most of the risk that other...

Whether you're a seasoned merchant or retail newbie, Retail 101 is the guide you need to successfully manage, market, and grow your retail business, brick and mortar or online. From two of today's top retail thought leaders, Retail 101 serves both as a strategic planning guide and as a hands-on practical reference that answers your critical questions along the way.

"The ultimate how-to guide for independent retailers. Each chapter addresses a vital ingredient for retail success, including helpful ideas, useful lists,...

Dieses Grundlagenwerk zu Realtime Advertising erklart praxisnah und fundiert, welche Rolle automatisierte Echtzeit-Werbung in einem orchestrierten Media-Mix spielt und wie sie von Grund auf funktioniert. Denn: Realtime Advertising ist fur Marketingverantwortliche so neu, bedrohlich und chancenreich wie die Internetwerbung zur Jahrtausendwende und selbst fur viele Marketing- und Mediaexperten erklarungsbedurftig.

Fuhrende Branchenexperten aus Unternehmen, Agenturen und Medien erlautern diese revolutionare Art des digitalen Marketings, darunter Prof. Dr. Jurgen Seitz, Dr. Mark Grether,...

Marketing has changed more in the past 20 years than any other business discipline. So why are we relying on the same-old textbooks? Why do business owners still think that shouting louder than the competition, is the answer to longevity? The old marketing way is dead, where we were encouraged to spend more on advertising and to be seen. Marketing was about interrupting the masses, but times have changed. The only differentiator we have, as businesses are the stories that we tell. This isn t a book based on old theories, creating marketing plans, Maslow s Hierarchy Of Needs and looking at...

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students.

The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on...

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students.

The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on...