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Marketing-Management
ISBN: 9783486250046 / Niemiecki / Twarda / 1290 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Bagozzi u.a. zielen darauf ab, die Lucke zu schliessen zwischen der Wissenschaft vom Marketing - Marketing-Forschung, Konsumentenpsychologie, Volkswirtschaftslehre, Operations Research, strategisches Management - und der Kunst des Marketings - dem Bemuhen der Praktiker, fundierte Entscheidungen in allen Bereichen des Marketing-Mix angesichts von Unsicherheit und Unbestandigkeit zu treffen. Sie zeigen, wie und warum Marketing so praktiziert wird, wie es der Fall ist, und sie thematisieren Sachverhalte, die Manager in ihre kunftigen Marketing-Uberlegungen einbeziehen sollten. Der "Bagozzi u.a."...
Bagozzi u.a. zielen darauf ab, die Lucke zu schliessen zwischen der Wissenschaft vom Marketing - Marketing-Forschung, Konsumentenpsychologie, Volkswir...
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cena:
1565,36 |
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Handbook of Research on Management and Strategies for Digital Enterprise Transformation
ISBN: 9781799850151 / Angielski / Twarda / 476 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1579,16 |
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Cellular Manufacturing Systems: Recent Developments, Analysis and Case Studies
ISBN: 9781536128796 / Angielski / Twarda / 550 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1584,60 |
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Handbook of Research on Human Resources Strategies for the New Millennial Workforce
ISBN: 9781522509486 / Angielski / Twarda / 552 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "This book is an authoritative reference source for the latest scholarly research on theoretical frameworks and applications for the management of millennials entering the professional realm, focusing on methods and practices to enhance organizational performance and culture"--
"This book is an authoritative reference source for the latest scholarly research on theoretical frameworks and applications for the management of mil...
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cena:
1605,30 |
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Quantity Food Sanitation
ISBN: 9780471596608 / Angielski / Twarda / 480 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. A celebrated classic updated and revised for the 1990s and beyond . . .
Consumer safety is the most important concern of any successful bulk foodservice operation. And no book has done more to safeguard consumers from foodborne illnesses than Quantity Food Sanitation. First published in 1972, it has schooled generations of dietitians, nutritionists, and professional foodservice operators in techniques for the safe preparation, transport, storage, and serving of food. This fully revised and updated edition includes coverage of the latest scientific and technological... A celebrated classic updated and revised for the 1990s and beyond . . .
Consumer safety is the most important concern of any successful b... |
cena:
1613,60 |
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Management
ISBN: 9781516550517 / Angielski / Twarda / 414 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1614,41 |
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Logistics Engineering & Management
ISBN: 9780131429154 / Angielski / Twarda / 576 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. An authoritative exploration of logistics management within the engineering design and development process, this book concentrates on the design, sustaining maintenance and support of systems. The volume provides complete coverage of reliability, maintainability, and availability measures, the measures of logistics and system support, the system engineering process, logistics and supportability analysis, system design and development, the production/construction phase, utilization, sustaining support and retirement phases, and logistics management. For... An authoritative exploration of logistics management within the engineering design and development process, this book concentrates on the... |
cena:
1614,61 |
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Handbook of Research on Global Supply Chain Management
ISBN: 9781466696396 / Angielski / Twarda / 720 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This is an in-depth reference source that covers emerging issues and relevant applications of information pertaining to supply chain management from an international perspective. It features coverage on topics such as the global importance of SCMs to strategies for producing an effective supply chain.
This is an in-depth reference source that covers emerging issues and relevant applications of information pertaining to supply chain management from a...
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cena:
1614,77 |
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Marketing-Lexikon. Marketing Dictionary: Englisch-Deutsch, Deutsch-Englisch
ISBN: 9783486239454 / Angielski / Twarda / 1349 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Das vorliegende Lexikon, das zugleich ein Worterbuch ist, bietet den Lesern ein grundliche, gut verstandliche, prazise und informative Darstellung der Marketingterminologie und der Marketinginhalte. Dargestellt werden rund 6500 Hauptbegriffe mit Mehrfachbedeutungen sowie etwa 9600 deutsche Fachtermini mit ihren englischen Entsprechungen und einem alphabetischen Glossar. Der Anhang fuhrt gut 1300 Abkurzungen auf."
Das vorliegende Lexikon, das zugleich ein Worterbuch ist, bietet den Lesern ein grundliche, gut verstandliche, prazise und informative Darstellung der...
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cena:
1629,71 |
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Handbook of Research on Innate Leadership Characteristics and Examinations of Successful First-Time Leaders
ISBN: 9781799875925 / Angielski / Twarda / 536 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1631,45 |
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Modernes Management von Bildungseinrichtungen nach dem Modell der European Foundation for Quality Management (EFQM)
ISBN: 9783838641270 / Niemiecki / Miękka / 612 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Habilitationsschrift aus dem Jahr 2001 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Vysoka kola ekonomicka v Praze (Betriebswirtschaft), Sprache: Deutsch, Abstract: Inhaltsangabe: Einleitung: Die vorliegende Studie befasst sich mit dem Excellence-Modell der European Foundation for Quality Management (Kurzform: EFQM) in der Fassung von 1999 im Hinblick auf das moderne Management von Bildungseinrichtungen. Es gibt in der Fachliteratur in Deutschland keine umfassende Untersuchung des EFQM-Modells, weder hinsichtlich des detaillierten Aufbaus, noch hinsichtlich der Kritik...
Habilitationsschrift aus dem Jahr 2001 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Vysoka kola ekonomicka v Praze (Betriebswir...
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cena:
1632,18 |
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Protection Of Minority Shareholders
ISBN: 9789041106612 / Angielski / Twarda / 384 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book provides a shareholder investing in a foreign company (and the shareholder s legal advisors) with practical information on the various means of protection and its judicial enforcement in the respective foreign country. Protection of Minority Shareholders contains 15 reports covering almost all of the major European jurisdictions as well as the United States. All of the reports follow the same structure and address such issues as:
This book provides a shareholder investing in a foreign company (and the shareholder s legal advisors) with practical information on the various means...
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cena:
1640,27 |
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Mathematics for Business
ISBN: 9780132898355 / Angielski / Miękka / 912 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1651,18 |
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Classics in Critical Management Studies
ISBN: 9781849801270 / Angielski / Twarda / 672 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This authoritative collection presents seminal papers from leading academics on the evolving field of management studies. It encompasses sections on organization theory, organizational culture and behaviour as well as management specialisms. Professor Alvesson has selected key papers to reflect the scholarly debates and pivotal arguments surrounding the development of this field of study. This indispensable volume, with an original introduction by the editor, will be of immense value to students, scholars and practitioners interested in this topical and relevant field.
This authoritative collection presents seminal papers from leading academics on the evolving field of management studies. It encompasses sections on o...
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cena:
1657,59 |
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Cooperative Strategies and Alliances
ISBN: 9780080440217 / Angielski / Twarda / 964 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Reflects the current state-of-the-art research in the alliance field. It is based on thirty-six papers contributed by leading academics at a conference hosted by Professors Contractor and Lorange at IMD, Switzerland. A follow-up to the original conference this book reflects the latest thinking within this field. While the papers have an academic tone, they abound with practical insights and recommendations for alliance practice. Cooperative Strategies in International Business contains papers presented at a conference fifteen years ago hosted by Professors Contractor and Lorange and held at...
Reflects the current state-of-the-art research in the alliance field. It is based on thirty-six papers contributed by leading academics at a conferenc...
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cena:
1682,44 |
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Healthcare Human Resource Management
ISBN: 9780357512449 / Angielski / Twarda / 448 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1683,41 |
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Handbook of Research on Multidisciplinary Approaches to Entrepreneurship, Innovation, and ICTs
ISBN: 9781799840992 / Angielski / Twarda / 488 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1683,74 |
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Handbook of Research on Applied AI for International Business and Marketing Applications
ISBN: 9781799850779 / Angielski / Twarda / 740 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Presents research on artificial intelligence applications within the context of international business. Highlighting a wide range of topics such as diversification, risk management, and artificial intelligence, this book is ideal for marketers, business professionals, academics, practitioners, researchers, and students.
Presents research on artificial intelligence applications within the context of international business. Highlighting a wide range of topics such as di...
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cena:
1683,74 |
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Handbook of Research on Management Techniques and Sustainability Strategies for Handling Disruptive Situations in Corporate Settings
ISBN: 9781799881858 / Angielski / Twarda / 410 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1683,74 |
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Handbook of Research on Foundations and Applications of Intelligent Business Analytics
ISBN: 9781799890164 / Angielski / Twarda / 460 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1683,74 |