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Waste: Consuming Postwar Japan
ISBN: 9781501725845 / Angielski / Twarda / 414 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In Waste, Eiko Maruko Siniawer innovatively explores the many ways in which the Japanese have thought about waste-in terms of time, stuff, money, possessions, and resources-from the immediate aftermath of World War II to the present. She shows how questions about waste were deeply embedded in the decisions of everyday life, reflecting the...
In Waste, Eiko Maruko Siniawer innovatively explores the many ways in which the Japanese have thought about waste-in terms of time, stuff, money, poss...
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cena:
587,73 |
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Varieties of Political Consumerism: From Boycotting to Buycotting
ISBN: 9783319910468 / Angielski / Twarda / 188 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book provides an analysis of the politics of consumption and how the `educated consumer' plays a vital role in advancing responsible market practices and consumption.
This book provides an analysis of the politics of consumption and how the `educated consumer' plays a vital role in advancing responsible market pract...
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cena:
281,76 |
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Analyzing Music in Advertising: Television Commercials and Consumer Choice
ISBN: 9781138616813 / Angielski / Miękka / 172 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
239,94 |
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Konsum Im Alter: Das Höhere Lebensalter Und Seine Relevanz Für Den Verbraucherschutz
ISBN: 9783658202422 / Niemiecki / Miękka / 147 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
150,44 |
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Steuerung Von Akteuren Und Entscheidungen in Baunetzwerken: Eine Netzwerkanalytische Untersuchung Zur Sanierungsentscheidung Im Haushalt
ISBN: 9783658205867 / Niemiecki / Miękka / 376 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
225,72 |
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Utilizing Consumer Psychology in Business Strategy
ISBN: 9781522534488 / Angielski / Twarda / 340 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Provides emerging research on consumer behaviour and decision-making processes through the lens of business advancement and innovation. While highlighting topics such as brand personality, consumer perception, and marketing strategy, this publication explores various types of consumer behaviour and methods to maximize benefits and efficiency.
Provides emerging research on consumer behaviour and decision-making processes through the lens of business advancement and innovation. While highligh...
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cena:
1098,12 |
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Debt Literacy: Konzeption Und Messansatz Zum Kreditwissen Des Verbrauchers
ISBN: 9783658220808 / Niemiecki / Miękka / 374 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
244,52 |
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This Is Marketing: You Can't Be Seen Until You Learn to See
ISBN: 9780525540830 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
104,04 |
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Multisensory Packaging: Designing New Product Experiences
ISBN: 9783319949765 / Angielski / Twarda / 378 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
644,07 |
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Advances in Advertising Research IX: Power to Consumers
ISBN: 9783658226800 / Angielski / Twarda / 353 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
402,53 |
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Scientific Advertising: Complete and Unabridged
ISBN: 9781515432463 / Angielski / Twarda / 70 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
87,08 |
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Erfolgssicherung Von Marken Durch Authentizität: Die Bedeutung Von Authentizität Zur Erklärung Von Rückwirkungseffekten Bei Markentransfers
ISBN: 9783658225278 / Niemiecki / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
263,32 |
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Grand Designs: Consumer Markets and Home-Making
ISBN: 9781137578976 / Angielski / Twarda / 177 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Understanding the program as both a text to analyse and a site of material impact, the book draws on interviews with production members, home renovators, building practitioners and audiences, as well as references to associated media formats to provide contextual depth to the analysis.
Understanding the program as both a text to analyse and a site of material impact, the book draws on interviews with production members, home renovato...
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cena:
402,53 |
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Who Can You Trust?: How Technology Brought Us Together and Why It Might Drive Us Apart
ISBN: 9781541762701 / Angielski / Miękka / 352 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
77,03 |
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Advanced Introduction to Behavioral Economics
ISBN: 9781784719913 / Angielski / Twarda / 192 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas. Leading researcher John F. Tomer presents an invigorating and concise introduction to behavioral economics that offers essential behavioral theories, perspectives, trends and developments within this ever-evolving discipline. This book covers the key areas of...
Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the worl...
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cena:
494,93 |
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Handbook of Behavioral Economics - Foundations and Applications 2: Volume 2
ISBN: 9780444633750 / Angielski / Twarda / 528 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
563,24 |
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Advances in Kaiyu Studies: From Shop-Around Movements Through Behavioral Marketing to Town Equity Research
ISBN: 9789811317385 / Angielski / Twarda / 467 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The book demonstrates how Kaiyu research has evolved from the original idea to the present state and envisages prospective Kaiyu studies in the age of big data and the Internet of Things (IoT).
The book demonstrates how Kaiyu research has evolved from the original idea to the present state and envisages prospective Kaiyu studies in the age of...
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cena:
523,30 |
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Retirement Security in the Great Recession
ISBN: 9781138880368 / Angielski / Miękka / 196 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Few events have posed as many challenges for retirement and retirement policy as the crisis of the late 2000s. At the end of the last decade, the United States experienced the Great Recession—a combination of unprecedented wealth losses and historically high unemployment increases that marked the longest economic recession since the Great Depression. These adverse economic shocks coincided with the burgeoning entry into retirement by the baby boomer generation, those born in the United States between 1946 and 1964. The confluence of these trends meant that retirees may have faced greater...
Few events have posed as many challenges for retirement and retirement policy as the crisis of the late 2000s. At the end of the last decade, the Unit...
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cena:
161,57 |
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The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion
ISBN: 9781138110601 / Angielski / Miękka / 364 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In this volume, psychologists and communication experts present theory on understanding and predicting how learning occurs through media consumption. As the impact of traditional advertising has declined over the last couple of decades, marketers have scrambled to find other ways to effectively communicate with consumers. Among other approaches, marketers have utilized various forms of product integration. Product integration is mixing a commercial message in with the non-commercial message via TV, movie, video, and other entertainment venues. This book will be of interest to students and... In this volume, psychologists and communication experts present theory on understanding and predicting how learning occurs through media consumptio... |
cena:
274,23 |
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Natural Wines Aus Kundensicht: Bestimmung Relevanter Produkteigenschaften Für Die Vermarktung
ISBN: 9783658228637 / Niemiecki / Miękka / 140 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
206,88 |
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