This volume preserves much of the structure and content of the 1994 publication, NAFTA: Managing the Cultural Differences, but focuses more tightly on business practices. The book identifies organizational, process managerial, and other changes implemented by major corporations doing cross-border business in NAFTA countries. The authors show the positive effects of these changes, and explore the economic significance and numerous opportunities for businesses and people created by NAFTA.
This volume preserves much of the structure and content of the 1994 publication, NAFTA: Managing the Cultural Differences, but focuses more tightly on...
This title shows how to apply and profit from the concepts and themes described in the text, Managing Cultural Differences. It presents specific, realistic examples of the strategies and tactics used by some of the world's most successful international businesses and organizations to excel in the global market-place.
This title shows how to apply and profit from the concepts and themes described in the text, Managing Cultural Differences. It presents specific, real...
