Uniting North American Business

ISBN-13: 9780877193845 / Angielski / Miękka / 2002 / 244 str.

Robert T. Moran; Jeffrey D. Abbott; Jeffrey Abbott

Opis

This volume preserves much of the structure and content of the 1994 publication, NAFTA: Managing the Cultural Differences, but focuses more tightly on business practices. The book identifies organizational, process managerial, and other changes implemented by major corporations doing cross-border business in NAFTA countries. The authors show the positive effects of these changes, and explore the economic significance and numerous opportunities for businesses and people created by NAFTA.

Recenzje

"Will NAFTA survive? In this much-needed book, Dr. Robert Moran and Jeffrey Abbott set forth the key mechanisms to move the agreement forward and describe the cultural and political synergies required for a breakthrough. In clear and persuasive prose, the authors make the case for that most elusive feature in market integration....'the development of trust.'" - Richard D. Mahoney, Ph.D. L.L.D., John F. Kennedy Scholar, University of Massachusetts; Former Arizona Secretary of State

"An essential primer and resource for those interested in or working toward an effective Free Trade Area of the Americas." - Alfonso Sapia-Bosch, Ph.D., Adjunct Professor of Global Business, The American Graduate School of International Management

"This is an important and timely book for American, Canadian, and Mexican managers and business students who seek to be truly effective within the NAFTA environment. ...The book is inclusive in its relevance not only for mainline industries but also for the high tech world of the 21st century. ... The section on 'NAFTA Best Practices' is worth the price of admission all by itself..." - Neil R. Abramson, Ph.D., Associate Professor of Business Policy, Simon Fraser University

"...this book is a must-have. Not only does it explains the 'How's' and 'What's' of NAFTA, but most importantly the 'Why's.'" - Luis M. Milán, Director, Organization Planning and Development, FEMSA

Spis treści

NAFTA: beginning and update; NAFTA: globalization and society; Understanding NAFTA's cultures and cultural values; Competencies of effective NAFTA managers; NAFTA best practices case studies; NAFTA and the new economy: rising social inequality; Building consensus to make NAFTA work: the logic of failure; Appendix A: guidelines for trading relationships under NAFTA.

O autorze

Jeffrey D. Abbott