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Build solid applications for Mac OS X, iPhone, and iPod Touch, regardless of whether you have basic programming skills or years of programming experience. With this book, you'll learn how to use Apple's Cocoa framework and the Objective-C language through step-by-step tutorials, hands-on exercises, clear examples, and sound advice from a Cocoa expert.

Cocoa and Objective-C: Up and Running offers just enough theory to ground you, then shows you how to use Apple's rapid development tools -- Xcode and Interface Builder -- to develop Cocoa applications, manage user interaction,...

Originally published by Stevenson, Inc., this practical resource provides member organizations with tips, techniques, and best practices to recruit and retain members. It includes dozens of ways to add value to membership packages and winning ideas from other organizations.

Important topics covered include:

• Alternative membership dues
• E-memberships
• Membership incentives
• Strategic partnerships
• Membership coupons
• Premier memberships
• Unique member benefits
• Member contests
• Member communication
...

Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations

Important topics covered include:

• Essential elements to operational plans
• Planning and scheduling Donor tracking
• Revenue forecasting
• Board involvement
• Committee objectives
• Staff engagement
• Investors
• Staff retreats
• Professional growth
• Quantifiable...

Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations.

Important topics covered include:

• Annual dollar and participation goals
• Board engagement
• Committee objectives
• First-year plans
• Direct mail appeals
• Quantifiable objectives
• Staff retreats
• Monitoring progress
• Outreach to diverse audiences
• Volunteer...

Originally published by Stevenson, Inc., this practical resource presents organizations with strategies for recruiting and retaining members and includes examples of how various nonprofit organizations have successfully increased their membership numbers.

Important topics covered include:

• Staff engagement
• Member testimonials
• Award programs
• Membership drives
• Recognizing long-term members
• Attracting younger members
• Member feedback
• Member benefits
• Community outreach
• Loyalty cards
...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations broaden their support from businesses and corporations. It features:

• How to get a business solicitation program up and running
• Advice for securing first-time gifts from businesses
• Techniques to forge relationships with businesses
• Creative examples for approaching and soliciting businesses or corporations
• Ways to secure sponsorships as viable options for support
• How to recognize and steward business donors

Important topics...

Originally published by Stevenson, Inc., this practical resource contains tips, techniques, and best practices for motivating volunteers and maximizing their involvement and productivity with your organization.

Important topics covered include:

• Volunteer goals, orientation, motivation
• Volunteer appreciation and recognition
• Communication
• Teamwork
• Volunteer engagement
• Overcoming volunteer burnout
• Volunteer management

Please note that some content featured in the original version of this title has been...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations plan and implement profitable and effective direct mail appeals. It includes planning strategies, examples from various nonprofit organizations, techniques to improve response rates, and developing appropriate and effective copy.

Important topics covered include:

• Planning and scheduling
• Personal appeals
• Building mailing lists
• Donor outreach
• Writing calls to action
• Direct mail testing
• Targeting specific groups
...

Originally published by Stevenson, Inc., this practical resource presents nonprofit organizations with information on how to secure major gifts, including expert advice on how to identify and approach donors and tips, techniques, and best practices for soliciting major gifts.

Important topics covered include:

• Pursuing estate gifts
• Assessing donor preferences
• Leveraging existing endowments
• Naming opportunities
• Promoting bequests
• Soliciting major gifts
• Strategies for first-time donors
• Donor communication
...

Originally published by Stevenson, Inc., this practical resource is designed specifically for volunteers and serves as a helpful training tool for those nonprofit professionals who manage or work with volunteers in any capacity. This resource will help educate and inspire volunteers to:

• Recruit others, including friends, relatives and business contacts, as volunteers
• Plan and manage events and projects more effectively
• Manage other volunteers and conduct meetings with greater confidence
• Strengthen their leadership skills
• Better utilize...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations discover ways to promote naming gifts, identify new naming gift opportunities, and successfully close more naming gifts. It includes easy to understand procedures for establishing or enhancing naming giftplans, examples of practical and creative naming gift opportunities, strategies or marketing named gifts, and examples of what various nonprofit organizations have done to increase named gift.

Important topics covered include:

• Naming opportunities
• Essential elements...

Although volunteer recruitment can be difficult for nonprofit organizations, volunteer retention is often even more difficult. Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for nurturing long-term relationships with volunteers and examples of what various organizations have done to retain new volunteers.

Important topics covered include:

• Welcome kits
• Volunteer assignments
• Goal setting
• Volunteer motivation
• Risk management measures
• Volunteer...

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to recruit, train, motivate, and reward young volunteers. It addresses:

• Beginning a youth volunteer program
• Tips and techniques to recruit young volunteers
• Connecting with and motivating young people in volunteer efforts
• Benefits and rewards for young volunteers
• Reaching and engaging college-age volunteers

Important topics covered include:

• Volunteer selection guidelines
• Teen incentive...

Originally published by Stevenson, Inc., this practical resource offers procedures nonprofits can follow to raise more in annual gift support, monitor and effectively use budgets, and meet or exceed annual gift goals. It includes examples of annual gift proposals, sample reports, planning tools, and more.

Important topics covered include:

• Board responsibility
• Annual giving strategies
• Pledge fulfillment
• Improved donor giving
• Direct mail appeals
• Expanding donor bases
• Annual gift brochures
• Event...

Social media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. It's filled with interaction techniques and examples from a variety of nonprofits.

Important topics include:

• Facebook essentials
• Professional networking
• Twitter benefits
• Press releases and media blogs
• Blogs
• YouTube
• Videos and...