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wyszukanych pozycji: 14
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Community Destination Management in Developing Economies
ISBN: 9780789023872 / Angielski / Miękka / 2006 / 198 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Presents a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community destinations in developing economies. This book discusses illustrative case studies and effective practical approaches for various facets of destination management.
Presents a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for com...
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cena:
322,16 zł |
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Marketing Your City, U.S.A.: A Guide to Developing a Strategic Tourism Marketing Plan
ISBN: 9780789005922 / Angielski / Miękka / 1998 / 109 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you ll discover how easy it is to market your hometown to potential tourists. You ll find a simple, sure-fire strategy proven to bring out the charm and beauty of any town, anywhere. You ll learn ways to improve the "packaging" of your community, while at the same time improving its visible appeal to tourists. Marketing Your City, U.S.A. gives you the guidelines for developing and selecting objectives, key strategies, and tactics that will help you produce or increase revenue through increased tourism....
With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you ll discover how easy it is to market your hometown to potentia...
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cena:
244,21 zł |
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The Practice of Graduate Research in Hospitality and Tourism
ISBN: 9781138989702 / Angielski / Miękka / 2016 / 202 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
171,44 zł |
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Casino Industry in Asia Pacific: Development, Operation, and Impact
ISBN: 9780789023452 / Angielski / Twarda / 2006 / 266 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Presents a comprehensive review of the gaming industry in various countries in the Asia-Pacific region. This book details the history, the operational issues, and the impact of casino gaming in Australia, Korea, Macao, and Southeast Asia and the Pachinko phenomenon in Japan.
Presents a comprehensive review of the gaming industry in various countries in the Asia-Pacific region. This book details the history, the operational...
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cena:
961,44 zł |
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The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies
ISBN: 9780789026644 / Angielski / Miękka / 2006 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. A balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why the largest worldwide hotel chains have gained their present international status and shows how to forecast future developments.
A balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why ...
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cena:
337,75 zł |
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The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies
ISBN: 9780789026637 / Angielski / Twarda / 2006 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. A balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why the largest worldwide hotel chains have gained their present international status and shows how to forecast future developments.
A balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why ...
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cena:
961,44 zł |
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The International Hospitality Business: Management and Operations
ISBN: 9780789005595 / Angielski / Twarda / 1999 / 422 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Yu (tourism and hospitality management, George Washington University) examines the social, cultural, political, and economic environment within which international hospitality operations compete. He covers a broad range of policy issues in operating hotels and restaurants in foreign countries, including development strategies and organizational str
Yu (tourism and hospitality management, George Washington University) examines the social, cultural, political, and economic environment within which ...
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cena:
857,50 zł |
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The International Hospitality Business: Management and Operations
ISBN: 9781138997929 / Angielski / Miękka / 2016 / 422 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
249,41 zł |
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The Tourism and Leisure Industry: Shaping the Future
ISBN: 9780789021038 / Angielski / Miękka / 2004 / 358 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Gives the knowledge and skills needed to keep a business on top of the competitive field of tourism and leisure. Analyzes and explains demographics, global supply and demand, globalization, intercultural behaviour and mobility, to help you forecast future consumer needs.
Gives the knowledge and skills needed to keep a business on top of the competitive field of tourism and leisure. Analyzes and explains demographics, g...
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cena:
145,47 zł |
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Casino Industry in Asia Pacific: Development, Operation, and Impact
ISBN: 9780789023469 / Angielski / Miękka / 2006 / 266 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This single volume gives you comprehensive information on Asia-Pacific gaming
Casino Industry in Asia Pacific: Development, Operation, and Impact is a one-of-a-kind comprehensive review of the gaming industry in various countries in the Asia-Pacific region. This valuable resource thoroughly details the history, the operational issues, and the impact of casino gaming in Australia, Korea, Macao, and Southeast Asia--and the Pachinko phenomenon in Japan. International authorities discuss crucial issues that involve policy makers and casino developers, allowing industry players a... This single volume gives you comprehensive information on Asia-Pacific gaming
Casino Industry in Asia Pacific: Development, Operation, and... |
cena:
358,54 zł |
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Convention Tourism: International Research and Industry Perspectives
ISBN: 9780789012838 / Angielski / Twarda / 2002 / 280 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Stay up to date on international trends in convention tourism Convention Tourism: International Research and Industry Perspectives is a thorough analysis of the industry s key markets, combining insightful articles with detailed case studies. Equally valuable as a professional handbook, research reference guide, and textbook, this comprehensive book includes an account of the history of convention tourism and its economic contributions, marketing and human resources analyses, global and regional developments, and research issues and challenges. Convention Tourism...
Stay up to date on international trends in convention tourism Convention Tourism: International Research and Industry Perspectives is a tho...
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cena:
935,46 zł |
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Recent Advances in Tourism Marketing Research
ISBN: 9781138984707 / Angielski / Miękka / 2015 / 294 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting tourism marketing research and presents applications which will help you develop and implement new tourism marketing strategies in your business.Chapters in Recent Advances in Tourism Marketing...
In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and upd...
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cena:
119,48 zł |
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The Tourism and Leisure Industry : Shaping the Future
ISBN: 9780789021021 / Angielski / Twarda / 2004 / 368 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Find out how the ways we live and work are changing the ways in which we play! As populations grow and urbanization increases, social class, income, and ethnicity are influencing where and when people travel. The Tourism and Leisure Industry: Shaping the Future gives you the knowledge and skills you need to keep your business on top of this competitive field. An essential read for all leisure and tourism experts, this book analyzes and explains demographics, global supply and demand, globalization, intercultural behavior, and mobility to help you forecast future consumer needs. This...
Find out how the ways we live and work are changing the ways in which we play! As populations grow and urbanization increases, social class, income, a...
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cena:
197,43 zł |
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Tourism in China
ISBN: 9780789012814 / Angielski / Twarda / 2002 / 346 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Examine China's impact on the world tourism market
Tourism in China is a comprehensive study of tourism and the travel industry in China--past, present, and future. Since joining many of its Asia-Pacific neighbors in identifying tourism as a vehicle for socioeconomic growth and poverty alleviation, China has become the leader in the Asian travel industry, surpassing all forecasts with high and constant growth in international and domestic tourism activity. In fact, the World Trade Organization predicts that by 2020, China will become the world's leading tourism destination, receiving 145... Examine China's impact on the world tourism market
Tourism in China is a comprehensive study of tourism and the travel industry in China--past, p... |
cena:
259,80 zł |
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