Kategoria BISAC: Language Arts & Disciplines >> Communication Studies

Political scientists and media specialists accept the commonplace assumption that the mass media have a profound and direct impact on virtually every aspect of the political process, yet remarkably few systematic studies examining the relationship between media and policy exist. "Media and Public Policy" brings together 15 prominent scholars who focus analytic attention on the underexamined connection between the media and public policymaking.

Part I, which addresses theoretical perspectives, includes a chapter on media impact on the political status quo by leading expert Doris A....

In a comparison of communication in the U.S. presidential primaries of the twentieth century, Kendall examines the role of the candidates and the media during the period of primary elections. Drawing upon information from a broad array of sources, Kendall uncovers communication patterns that transcend time regarding political image, horse race coverage, and negative campaigning. She takes a strong communication perspective, arguing that the verbal context of the presidential primaries is an important factor overlooked in traditional studies.

Topics covered include the effect of party...

Bringing together the work of scholars, experts, and established online authors, this comprehensive book offers an analysis of contemporary web-based culture and arts plus the impact of the web on international economics, politics, and law.

Featuring an introduction to the web and how it works, the book also outlines the theories and methodology of cyberculture studies and explores aspects of everyday life online: art and commerce, global communities and the politics of Internet access and activism.

This second edition has content updates and new chapters on the latest...

This new edition of the best-selling text has been fully revised and updated to take into account new developments in communication and media studies. More Than Words provides an introduction to both communication theory and practice. The authors cover essential elements of communication, including communication between individuals and groups, in organizations and through mass media and new technologies.

The fourth edition features:

• new case studies and assignments
• an updated series of key questions helping students to understand central concepts in...

Feature Writing for Journalists considers both newspapers and magazines and helps the new or aspiring journalist to become a successful feature writer.

Using examples from a wide range of papers, specialist and trade magazines and 'alternative' publications, Sharon Wheeler considers the different types of material that come under the term 'feature' including human interest pieces, restaurant reviews and advice columns.

With relevant case studies as well as interviews with practitioners, Feature Writing for Journalists is exactly what you need to understand...

The Political Communication Reader gathers together key writings in a unique one-volume resource. The selected texts are grouped into thematic sections, each introduced by the editors, covering such areas as:

• the exercise of power, media and democracy
• the media and elections
• media effects
• political participation and the media
• the personalization of politics
• new technologies and the reshaping of political communication.

Available as a companion Reader to Brian McNair's Introduction to Political Communication textbook,...

The Routledge Companion to Semiotics provides the ideal introduction to semiotics, containing engaging essays from an impressive range of international leaders in the field.

Topics covered include:

• the history, development, and uses of semiotics
• key theorists, including Saussure, Peirce and Sebeok
• crucial and contemporary topics such as biosemiotics, sociosemiotics and semioethics
• the semiotics of media and culture, nature and cognition.

Featuring an extended glossary of...

This comprehensive Reader brings together seminal texts in media and communication from both traditional as well as more recent scholarship.

Readings are drawn from an international range of scholars and organized to reflect the growing internationalization of the field, with clearly defined sections covering key aspects of global communication. In addition to the core academic readings, key policy documents are also included to demonstrate the development of the political, economic and technological infrastructure that underpins the global system of media and...

A2 Communication and Culture: The Essential Introduction features over 100 colour images, contemporary case studies and examples. The authors introduce students to the skills of reading communication texts and understanding the link between communication and culture, as well as taking students through the tasks expected of them to pass the AQA exam. The book is supplemented with a website at www.alevelcommculture.co.uk featuring additional activities and resources.

Areas covered include:

• theoretical approaches
• key concepts
...

Bringing together 50 key readings on rhetorical criticism in a single accessible format, The Rhetorical Criticism Reader furnishes instructors with an ideal resource for teaching and practicing the art of rhetorical criticism. Unlike existing readers and textbooks, which rely on cookie-cutter approaches to rhetorical criticism, The Rhetorical Criticism Reader organizes the field conceptually, allowing teachers and students to grapple with the enduring issues and debates surrounding criticism over the past 50 years.

The readings are organized into four...

Multimodality is an innovative approach to representation, communication and interaction which looks beyond language to investigate the multitude of ways we communicate: through images, sound and music to gestures, body posture and the use of space.

The Routledge Handbook of Multimodal Analysis, Second Edition provides a comprehensive research tool kit for multimodal analysis, with 34 chapters written by the leading figures in the field on a wide range of theoretical and methodological issues. It clarifies terms and concepts, synthesizes the key literature with in-depth exploration and...

Introducing Language in Use, second edition, provides a lively and accessible introduction to the study of language and linguistics. Drawing on a vast range of data and examples of language in its many forms, this book provides students with the tools they need to analyse real language in diverse contexts.

The second edition of this best-selling textbook has been fully revised and updated with entirely new chapters on Phonology and Sociolinguistics, two separate chapters on syntax and grammar, completely rewritten chapters on Multilingualism, Psycholinguistics and World...