The Political Communication Reader

ISBN-13: 9780415359368 / Angielski / Miękka / 2007 / 336 str.

Negrine

Opis

The Political Communication Reader gathers together key writings in a unique one-volume resource. The selected texts are grouped into thematic sections, each introduced by the editors, covering such areas as:

• the exercise of power, media and democracy
• the media and elections
• media effects
• political participation and the media
• the personalization of politics
• new technologies and the reshaping of political communication.

Available as a companion Reader to Brian McNair's Introduction to Political Communication textbook, students will find The Political Communication Reader a valuable resource in this popular subject area.

Spis treści

Section 1: Media and Democracy.  Section 2: Media and Political Advocates.  Section 3: Elections and Campaigning.  Section 4: Marketing Politics.  Section 5: Media Effects.  Section 6: Media and Political Engagement.  Section 7: Personalization.  Section 8: New Media, New Politics?