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Kategoria BISAC: Language Arts & Disciplines >> Communication Studies
ilość książek w kategorii: 18788
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Present on Site. Transforming Exhibitions and Museums
ISBN: 9788799510108 / Angielski / Miękka / 396 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Why are exhibitions and museums so important? What can they be used for? Who determines relevance in a transformative process? Transforming exhibitions is not just something you do, it is something that gets better the more you do it. This book looks at the intersection of the visitor or user, who gets personal and cultural meaning from their visit and the museum as it appears in the design of the exhibition. It examines on-site communication for intentional and hidden content and messages, and reveals possible relations to the visitor, his or her world and society in general. This...
Why are exhibitions and museums so important? What can they be used for? Who determines relevance in a transformative process? Transforming exhibition...
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cena:
291,32 |
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Communicating: A Social, Career, and Cultural Focus
ISBN: 9780205029419 / Angielski / Miękka / 480 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This highly-regarded introduction to communication book offers a comprehensive blend of basic communication theory, research, and skills, with a strong emphasis on relationship communication (social), workplace (career), and intercultural communication (culture). Communicating introduces the basic principles of communication and applies them to interpersonal, group, interviewing, and public speaking contexts. The book stresses communication competence through boxed material, Learn by Doing activities, thought-provoking questions, and self-assessment tests. New and strengthened pedagogy...
This highly-regarded introduction to communication book offers a comprehensive blend of basic communication theory, research, and skills, with a stron...
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cena:
734,66 |
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The Social Media Industries
ISBN: 9780415523189 / Angielski / Twarda / 250 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. Covered are:
This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different... |
cena:
747,55 |
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The Routledge Reader on Writing Centers and New Media
ISBN: 9780415634458 / Angielski / Twarda / 304 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This collection of essays appears on the wave of digital media tutoring developments in university and college writing centers in the United States and around the world. It provides students and scholars of literacy, new media, and communication as well as writing center practitioners with a valuable new tool for understanding the progress and direction of new media debates at the intersection of writing, technology, and communication. Comprised of twenty essays by leading scholars in media, communication, composition, and writing center studies, "Writing Centers and New Media "is a major... This collection of essays appears on the wave of digital media tutoring developments in university and college writing centers in the United States... |
cena:
759,15 |
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The Routledge Reader on Writing Centers and New Media
ISBN: 9780415634465 / Angielski / Miękka / 304 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This collection of essays appears on the wave of digital media tutoring developments in university and college writing centers in the United States and around the world. It provides students and scholars of literacy, new media, and communication as well as writing center practitioners with a valuable new tool for understanding the progress and direction of new media debates at the intersection of writing, technology, and communication. Comprised of twenty essays by leading scholars in media, communication, composition, and writing center studies, Writing Centers and New... This collection of essays appears on the wave of digital media tutoring developments in university and college writing centers in the Unite... |
cena:
308,51 |
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Language Intelligence: Lessons on persuasion from Jesus, Shakespeare, Lincoln, and Lady Gaga
ISBN: 9781477452226 / Angielski / Miękka / 230 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Joseph Romm, one of Rolling Stone magazine's top "100 Agents of Change," has focused his talents on helping us all to increase our Language Intelligence and to better understand the art of persuasion. Romm demonstrates that you don't have to be an expert to vastly improve your ability to communicate. He has pulled together the secrets of the greatest communicators in history to show how you can apply these tools to your writing, speaking, blogging - even your Tweeting. The book also looks at the language intelligence of President Obama and Governor Romney. Nothing could be...
Joseph Romm, one of Rolling Stone magazine's top "100 Agents of Change," has focused his talents on helping us all to increase our Language Intelligen...
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cena:
60,65 |
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Mobile Telecommunication Customer Loyalty in Nigeria: Determining factors
ISBN: 9783656180296 / Angielski / Miękka / 86 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Master's Thesis from the year 2010 in the subject Communications - Miscellaneous, course: Master of Business Administration, language: English, abstract: ABSTRACT This Master's thesis sought to assess and analyze the variables capable of influencing loyalty of mobile phone subscribers as well as how service providers can enhance loyalty of their customers in Nigeria. The study was basically a survey that used the quantitative approach. A structured questionnaire was developed and personally administered to a sample of University of Ilorin students across four major GSM operators in the...
Master's Thesis from the year 2010 in the subject Communications - Miscellaneous, course: Master of Business Administration, language: English, abstra...
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cena:
242,36 |
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Communication Despite Postmodernism
ISBN: 9781620811610 / Angielski / Miękka / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The malaise of today's Cultural Studies is perhaps best summarized by Picasso (paraphrased) success can lead to copying from oneself, and copying from oneself, and that is worse than copying from others. This book is both a response and an independent configuration of the dominant, current trend: that is cultural studies known as the Birmingham/U.S. School (B/USS). Contemporary Cultural Studies leapfrogs the Birmingham/U.S. School of future self-clarification. The fundamental conceptual, mythological and philosophical problematics have been worked over the last 40-plus years in the United...
The malaise of today's Cultural Studies is perhaps best summarized by Picasso (paraphrased) success can lead to copying from oneself, and copying from...
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cena:
1324,91 |
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Organization and Organizing: Materiality, Agency and Discourse
ISBN: 9780415529303 / Angielski / Twarda / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This timely collection addresses central issues in organizational communication theory on the nature of organizing and organization. The unique strength of this volume is its contribution to the conception of materiality, agency, and discourse in current theorizing and research on the constitution of organizations. It addresses such questions as: To what extent should the materiality of texts and artifacts be accounted for in a process view of organization? What part does materiality play in the process by which organizations achieve continuity in time and space? In what sense do artifacts...
This timely collection addresses central issues in organizational communication theory on the nature of organizing and organization. The unique streng...
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cena:
930,57 |
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Professional English in the European Context: The EHEA Challenge
ISBN: 9783034300889 / Angielski / Miękka / 374 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. More than ever, professional English is now cruising towards an enormous challenge in the European university context due to the extremely significant moment we are living in the European Higher Education Area (EHEA). The European convergence process is demanding immediate reflections, serious analyses, and profound reforms in specialized language teaching that lead to reach Bologna standards by 2010.
This book aims to present an overview of professional English in the current academic landscape in Europe. It intends to shed light on a range of issues, both theoretical and practical,... More than ever, professional English is now cruising towards an enormous challenge in the European university context due to the extremely significant...
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cena:
515,29 |
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Diagnostic Oral Skills Assessment: Developing Flexible Guidelines for Formative Speaking Tests in Efl Classrooms Worldwide
ISBN: 9783034304702 / Angielski / Miękka / 227 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Communicative language teaching is based on the notion that involving learners in interactive tasks where meaningful dialogue and functional language is transferred will promote learning. Curriculum development, which includes assessment, must integrate information, skills, objectives and training to meet the challenges facing the students now and in the future. Many teachers feel ill equipped to assess spoken language though they acknowledge the importance of assessing their students communicative competence. This book describes comprehensive research undertaken to identify critical...
Communicative language teaching is based on the notion that involving learners in interactive tasks where meaningful dialogue and functional language ...
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cena:
298,24 |
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Discourse, Identities and Genres in Corporate Communication: Sponsorship, Advertising and Organizational Communication
ISBN: 9783034305914 / Angielski / Miękka / 324 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The studies collected in this volume contribute to shedding light on the multi-faceted complexity and stratification of identity within the context of corporate communication, by definition characterized by the interplay and intersection among genres, discursive practices and communicative events involving both individual and collective actors. The texts investigated include openly promotional genres specifically aimed at constructing and promoting a company s image in the marketplace, such as those used in sponsorship and advertising, as well as organizational genres which in spite of their...
The studies collected in this volume contribute to shedding light on the multi-faceted complexity and stratification of identity within the context of...
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cena:
386,93 |
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Imagescapes: Studies in Intermediality
ISBN: 9783039105731 / Angielski / Miękka / 270 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The relationship between different media has emerged as one of the most important areas of research in contemporary cultural and literary studies. But how should we conceive of the relationship between texts and images today? Should we speak of collaboration, interaction or competition? What is the role of literary, historical and scientific texts in a culture dominated by the visual? What is the status of images as cultural artefacts? Are images forms of representation, do they simulate reality or do they intervene in the material world? And how do literature and cultural theory themselves...
The relationship between different media has emerged as one of the most important areas of research in contemporary cultural and literary studies. But...
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cena:
392,61 |
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Beyond Universal Pragmatics: Studies in the Philosophy of Communication
ISBN: 9783039119929 / Angielski / Miękka / 239 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The explicit ambition of this collection is to move beyond the Universal Pragmatics of Jurgen Habermas. It is without doubt an ambitious programme whose architect has led since the 1960s a series of reflections on the rational potential of western society from the Enlightenment to the present. However, this theoretical emphasis on the irreducibility of the rational content of debate cannot avoid abstracting communicative universals from the empirical communication practices which are always embedded in multiple contexts of discourse, identity, media and institutions. This tension in Habermas...
The explicit ambition of this collection is to move beyond the Universal Pragmatics of Jurgen Habermas. It is without doubt an ambitious programme who...
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cena:
342,64 |
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Relevance Theory Meets Markedness: Considerations on Cognitive Effort as a Criterion for Markedness in Pragmatics
ISBN: 9783631389683 / Angielski / Miękka / 246 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Rising influence of cognitive sciences on linguistics has been observed recently. This work aims at pointing out which role cognitive effort may play in natural language processing. From a pragmatic perspective various approaches to a plausible definition of cognitive effort are presented. Some introductory sections to pragmatics lead to a discussion on relevance theory. Also, a variety of markedness concepts are introduced. These are examined in regard to their utility for the description of context understood as a psychological construct. Finally, a natural language processing model is used...
Rising influence of cognitive sciences on linguistics has been observed recently. This work aims at pointing out which role cognitive effort may play ...
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cena:
392,61 |
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Epistemological Perspectives on Linguistic Semiotics
ISBN: 9783631517253 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book is aimed at investigating the consequences of epistemological positions for the foundation of linguistic semiotics with special reference to the concepts of sign and meaning. In the succeeding five chapters, the reader is provided with a panorama of theory-and-method related views that show how far the specification of the subject matter of semiotics is dependent upon the ontological and gnoseological commitments of scientists. Language as a system of shared means of signification and communication is discussed here with respect to its systemic and ecological properties constituting...
This book is aimed at investigating the consequences of epistemological positions for the foundation of linguistic semiotics with special reference to...
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cena:
313,51 |
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Writing as Technology and Cultural Ecology: Explorations of the Human Mind at the Dawn of History
ISBN: 9783631617366 / Angielski / Twarda / 378 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Writing is unanimously regarded as a marker of civilization in the sense of civilization as high culture . This insight has never been seriously questioned. What makes writing a marker of civilization is more than its mere function as an information technology. Those who possess writing have always been aware that, beyond the practical use of rendering ideas and words in the written code, it constitutes the realm of symbolic values that make writing an ingredient of cultural ecology. In order to perceive the magnitude of the art of writing as a communicational tool designed by the inventive...
Writing is unanimously regarded as a marker of civilization in the sense of civilization as high culture . This insight has never been seriously quest...
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cena:
428,62 |
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Information Propagation on the Web 2.0: Two Essays on the Propagation of User-Generated Content and How It Is Affected by Social Networks
ISBN: 9783631617472 / Angielski / Twarda / 131 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The diffusion of the Internet has considerably changed the basic principles of information exchange into a structure that is now enabling user-driven information propagation across most markets that was not possible in the previous era of unidirectional mass communication. This study focuses on the submitters social networks to explain these new propagation processes. Large datasets from a social news site are used to show that it is the size, structure and activity of such networks that mainly influence whether or not certain content achieves a prominent level. Message and content-related...
The diffusion of the Internet has considerably changed the basic principles of information exchange into a structure that is now enabling user-driven ...
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cena:
221,15 |
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American Cinema in Transition: The Western in New Hollywood and Hollywood Now
ISBN: 9783631619124 / Angielski / Twarda / 550 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Using the example of the fundamental American film genre, the Western, this book sets out to evaluate modern Hollywood on the basis of aesthetic, industrial, and ideological factors by the comparison of its formative stage -New Hollywood- (1967-1976) with its contemporary make up -Hollywood Now- (2001-now). The centerpiece of the book is the analysis of a broad range of Westerns, incorporating roughly 100 films and presenting fresh perspectives on classics like The Wild Bunch and Little Big Man, but also discussing neglected films like Billy Two Hats and Bad...
Using the example of the fundamental American film genre, the Western, this book sets out to evaluate modern Hollywood on the basis of aesthetic, indu...
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cena:
621,37 |
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Intercultural Miscommunication Past and Present
ISBN: 9783631621998 / Angielski / Twarda / 262 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Miscommunication has always intrigued researchers in and outside linguistics. This book takes a different perspective from what has been proposed so far and postulates a case for intercultural miscommunication as a linguistically-based phenomenon in various intercultural milieus. The contributions address cases of intercultural miscommunication in potentially confrontational contexts, like professional communities of practice, intercultural differences in various English-speaking countries, political discourse, classroom discourse, or the discourse of the past. The frameworks employed...
Miscommunication has always intrigued researchers in and outside linguistics. This book takes a different perspective from what has been proposed so f...
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cena:
378,40 |
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