This collection examines time and its relationship to the impact upon media industries, studying how the media industry views time and makes business and economic decisions based on considerations of time. Contributions from international authors analyse time constraints and competition between different media; the quantity and quality of time spent in media consumption, audience and readership time valuation/costing/pricing; and the emergence of new media business around individual time management. Specific topics examined include: a philosophical look at the concept of time and its...
This collection examines time and its relationship to the impact upon media industries, studying how the media industry views time and makes business ...
The economic principles of print, film, and recording media
Media Economics: Understanding Markets, Industries and Concepts provides a segment-by-segment breakdown of how essential economic concepts apply to the different areas of the media. Covering film, recording, and print media, this book walks you through the market and the money to show you how this massive financial flow is handled. Entertainment is big business, and money makes most of the decisions; it is managed, mismanaged, invested, lost, spent, and earned, and it is the most prominent figure is the...
The economic principles of print, film, and recording media
Media Economics: Understanding Markets, Industries and Concepts pr...
This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. Covered are:
Business models found among the social media industries and social media as a form of marketing.
...
This volume examines how social media is evolving as an industry-it is an extension of traditional media industries, yet it is distinctly different...
This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.
This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The c...
