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Kategoria BISAC: Language Arts & Disciplines >> Communication Studies
ilość książek w kategorii: 18788
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Mobile Multimedia in Action
ISBN: 9781412818209 / Angielski / Miękka / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Mobile Multimedia in Action displays a revealing picture of how people communicate using camera phones and other mobile multimedia devices. With such devices spreading faster than practically any other new technology, questions about how these devices are being used (and abused) to capture and distribute embarrassing or raunchy images and content, and what should be done about it, are surfacing. This volume presents the first detailed study of the use of these devices. Using a variant of social science research known as ethnomethodology, Koskinen explores the kinds of images...
Mobile Multimedia in Action displays a revealing picture of how people communicate using camera phones and other mobile multimedia devices. W...
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cena:
225,25 |
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University Diversity Training Needs Assessment
ISBN: 9783639217360 / Angielski / Miękka / 156 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
263,91 |
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Competition and Innovation in Postal Services
ISBN: 9781441951274 / Angielski / Miękka / 286 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Any Chainnan of the British Post Office dwells in the shadow of Rowland Hill, and, if he were an honest man, he probably from time to time, while singing the praises of Rowland Hill, as is his due, thinks a silent thought of sympathy for his predecessor Colonel Maberly, the head of the Post Office, the Champion of established orthodoxy, the leader of the Professionals, who had to endure the irresistible force of Hill's arguments combined with his skills as a pamphleteer, agitator, and political propagandist. My favorite passage of the book Royal Mail by Martin Daunton (1985) shows how much...
Any Chainnan of the British Post Office dwells in the shadow of Rowland Hill, and, if he were an honest man, he probably from time to time, while sing...
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cena:
603,81 |
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Information Commons Handbook
ISBN: 9781555705626 / Angielski / Miękka / 247 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Information Commons often refers to the theoretical production, sharing, and democratic discussion of information that is afforded by new technologies. It also refers to the physical manifestation of this concept-new facilities that bring together researchers, instructors, students, teachers, and users into one space and equip them with the technology (computers, projectors, Internet) and facilities (workstations, conference and class rooms, print stations). In this comprehensive guidebook, Beagle helps academic, public, and school librarians create new spaces that encourage research,...
Information Commons often refers to the theoretical production, sharing, and democratic discussion of information that is afforded by new technologies...
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cena:
524,06 |
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Sonic Persuasion: Reading Sound in the Recorded Age
ISBN: 9780252036040 / Angielski / Twarda / 208 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "Sonic Persuasion: Reading Sound in the Recorded Age" critically analyzes a range of sounds on vocal and musical recordings, on the radio, in film, and in cartoons to show how sounds are used to persuade in subtle ways. Greg Goodale explains how and to what effect sounds can be "read" like an aural text, demonstrating this method by examining important audio cues such as dialect, pausing, and accent in presidential recordings at the turn of the twentieth century. Goodale also shows how clocks, locomotives, and machinery are utilized in film and literature to represent frustration and... "Sonic Persuasion: Reading Sound in the Recorded Age" critically analyzes a range of sounds on vocal and musical recordings, on the radio, in film,... |
cena:
445,69 |
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Crisis Communications Text and Student Workbook, Academic Package
ISBN: 9780415891974 / Angielski / Miękka / 400 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This practical two-volume set contains the fourth edition of Crisis Communications as well as the updated student workbook which accompanies it. The main text presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. The student workbook reviews the critical terminologies, processes, and skills needed for understanding and responding to crises. Together, these volumes are a valuable resource for students in crisis communications, crisis management, and public relations case studies courses.
This practical two-volume set contains the fourth edition of Crisis Communications as well as the updated student workbook which accompanies it. The m...
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cena:
254,64 |
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The death of the brand? Challenges facing international brands in the 21st century - an analysis with examples and recommendations
ISBN: 9783638815833 / Angielski / Miękka / 62 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Diploma Thesis from the year 2003 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 75, University of Leeds (Trinity & All Saints College), course: Media Dissertation, 129 entries in the bibliography, language: English, abstract: For better or for worse, we live in what has been called a brandscape - a branded world - today. We are at a time in history when brands go beyond being business platforms to becoming symbols of our times. An increasing proportion of our lives is mediated by brands like McDonald′s, Sony and Budweiser, which often...
Diploma Thesis from the year 2003 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 75, University of Lee...
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cena:
204,33 |
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A study of Marketing and Online Marketing Tools which improve online success
ISBN: 9783640668595 / Angielski / Miękka / 84 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Bachelor Thesis from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,6, University of Lincoln (Business and Law), language: English, abstract: Abstract Title: A study of Marketing and Online Marketing tools which improve online success. Purpose The objective of this study was to identify and analyse the opportunities of new technologies for companies and how they take benefit of it. The most important online marketing tools were presented in detail to underpin the theoretic concepts of marketing. Methodology A literature review...
Bachelor Thesis from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,6, University of L...
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cena:
262,59 |
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Analysis of Woody Allen's short story "Sam you made the pants too fragrant"
ISBN: 9783640564415 / Angielski / Miękka / 36 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Seminar paper from the year 2008 in the subject Communications - Miscellaneous, grade: 2,0, University of Siegen, course: Mere Anarchy? Woody Allen Films, language: English, abstract: Woody Allen, born Allen Stewart Konigsberg, is a Jewish artist, who is mostly known as filmmaker - but he carries several faces and puts his work into several fields. Although his movies often seem to deal with the same topics, Allen never concentrates on only one genre, as we worked out during our seminar and the expert sessions. Besides his widely spread image of the intellectual and humorous filmmaker, he put...
Seminar paper from the year 2008 in the subject Communications - Miscellaneous, grade: 2,0, University of Siegen, course: Mere Anarchy? Woody Allen Fi...
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cena:
141,21 |
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Anspruchsgruppenorientierte Kommunikation: Neue Ansätze Zu Kunden-, Mitarbeiter- Und Unternehmenskommunikation
ISBN: 9783531161662 / Angielski / Miękka / 488 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Markenkern AG Chur (Schweiz) und Herrn Mag. Jurgen Lenzeder von der Porsche Austria GmbH & Co OG (Salzburg) ohne diese Unterstutzungen ware fur uns die Durchfuhrung der EUKO 2007 und damit auch das daraus entstandene, vorliegende Buch kaum moglich gewesen. Unser besonderer Dank aber geht vor allem an alle Autoren des vorlieg- den Buches sowie die anderen Teilnehmer der Konferenz EUKO 2007, die mit ihren hier abgedruckten Beitragen, ihren Vortragen auf der Konferenz und/oder ihrem Kommen die aufgezeigte Idee der interdisziplinaren Betrachtung - spruchsgruppenorientierter Kommunikation gelebt...
Markenkern AG Chur (Schweiz) und Herrn Mag. Jurgen Lenzeder von der Porsche Austria GmbH & Co OG (Salzburg) ohne diese Unterstutzungen ware fur uns di...
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cena:
282,12 |
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Depeche Mode: A band, its music, and the cult : A short essay with song analyses
ISBN: 9783638767576 / Angielski / Miękka / 28 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Seminar paper from the year 2005 in the subject Communications - Miscellaneous, grade: 1,5, University of Siegen, course: Poetry and (Rock) Music, 8 entries in the bibliography, language: English, abstract: "Depeche Mode are a modern religion including comfort and salvation, adoration and belief, cloister and resurrection." (Quotation of an unknown fan) For more than twenty years Depeche Mode have been filling their fans with enthusiasm. A band that seems to stay always the same: Never getting enough, always being left out a bit of the music scene, but although steadily playing at first...
Seminar paper from the year 2005 in the subject Communications - Miscellaneous, grade: 1,5, University of Siegen, course: Poetry and (Rock) Music, 8 e...
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cena:
153,35 |
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Mercedes Benz - How A Great Campaign Can Almost Kill A Company
ISBN: 9783640360154 / Angielski / Miękka / 60 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Essay from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, Ohio University (E.W. Scripps School of Journalism), course: International and Crosscultural Advertising, language: English, abstract: What started as one of the biggest and most expensive campaigns in the German automobile industry, almost ended in a disaster for the company. The result was the biggest crisis, a German automobile company had ever faced. Mercedes-Benz is a high-class automobile company. Its products stand for luxury, reliability and dependability. But...
Essay from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, Ohio University (E.W. Scrip...
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cena:
159,82 |
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Narrating Violence in Post-9/11 Action Cinema: Terrorist Narratives, Cinematic Narration, and Referentiality
ISBN: 9783531175102 / Angielski / Miękka / 132 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In meiner Magisterarbeit untersuche ich drei zeitgenossische Spielfilme - V for Vendetta, Munich und Children of Men - in Hinblick auf ihre Gewalterzahlung. Ausgangspunkt der Arbeit ist die Uberlegung, dass sich die grundsatzliche mo- lische und kunstlerische Problematik in der Darstellung von Gewalt im Film im Falle von 9/11 noch verscharft. Zum einen wurde das Medium Film beschuldigt, insbesondere der spektakulare Actionfilm, die virtuelle Vorlage fur die Terror- tacken geliefert zu haben: Die Kollision der Flugzeuge, die brennenden und kollabierenden Twin Towers und die Panik auf den...
In meiner Magisterarbeit untersuche ich drei zeitgenossische Spielfilme - V for Vendetta, Munich und Children of Men - in Hinblick auf ihre Gewalterza...
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cena:
201,24 |
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Values of German Media Users: 1986 - 2007
ISBN: 9783531172996 / Angielski / Miękka / 150 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Values of German media users, 1986-2007 Values have been discussed in connection to the changes brought to the German TV landscape since the introduction of the dual system in 1984. Yet, on such occurrences arguments have rarely, if at all, been based on reliable information about differences in televised values. Nor have values of the audience of channels or genres been considered. This study offers a starting point for such an endeavor, focusing on the role values play for people's media choices. In a theoretical overview, values are situated in a framework of overlapping spheres that...
Values of German media users, 1986-2007 Values have been discussed in connection to the changes brought to the German TV landscape since the introduct...
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cena:
201,24 |
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Personalisierung Der Organisationskommunikation: Theoretische Zugänge, Empirie Und Praxis
ISBN: 9783531160238 / Angielski / Miękka / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Sowohl in der Kommunikation 'über' als auch in der Kommunikation 'von' Organisationen ist Personalisierung im Trend. Die Massenmedien geben den anonymen Organisationsgebilden ein Gesicht und feiern oder brandmarken die Führungseliten als 'Stars' oder als 'Versager'. Aber auch im Kommunikationsmanagement der Organisationen gehören Personalisierungsstrategien längst zum etablierten Muster im Wettbewerb um Aufmerksamkeit und Publikumsgunst. Dieses Buch beleuchtet das Thema 'Personalisierung der Organisationskommunikation' aus verschiedenen theoretischen und empirischen Perspektiven. Es...
Sowohl in der Kommunikation 'über' als auch in der Kommunikation 'von' Organisationen ist Personalisierung im Trend. Die Massenmedien geben den anony...
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cena:
282,12 |
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Public Relations Research: European and International Perspectives and Innovations
ISBN: 9783531156026 / Angielski / Twarda / 449 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Introduction Sriramesh, Van Ruler & Zerfass Krishnamurthy Sriramesh, Betteke van Ruler & Ansgar Zerfass One could make a reasonable argument that public relations is an ancient practice (going back millennia) although it has been popularly perceived as a 20th century phenomenon. Scholarship in public relations, however, is more recent in origin with a history of less than four decades. During these formative years, the body of knowledge has expanded signi- cantly, which is laudable. However, there is potential for growth and improvement in many areas of the public relations literature. Over...
Introduction Sriramesh, Van Ruler & Zerfass Krishnamurthy Sriramesh, Betteke van Ruler & Ansgar Zerfass One could make a reasonable argument that publ...
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cena:
201,24 |
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Wissenschaft Mit Wirkung: Beiträge Zu Journalismus- Und Medienwirkungsforschung
ISBN: 9783531167978 / Angielski / Miękka / 349 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Der Band vereint 22 Beiträge von Kollegen und Freunden, Schülern und Weggefährten Klaus Schönbachs. Den 60. Geburtstag des international hoch angesehenen Kommunikationswissenschaftlers nehmen die Autoren zum Anlass, aktuelle Fragen der Medienwirkungs- und der Journalismusforschung aufzugreifen. Die Antworten, zu denen sie gelangen, dokumentieren in ihrer Vielfalt die Leistungsfähigkeit, Zeitnähe und gesellschaftliche Relevanz des Faches Kommunikationswissenschaft. Das Spektrum reicht von den Anforderungen an eine künftige Journalistenausbildung bis zu Datenspuren im Internet als...
Der Band vereint 22 Beiträge von Kollegen und Freunden, Schülern und Weggefährten Klaus Schönbachs. Den 60. Geburtstag des international hoch ange...
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cena:
263,32 |
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Development Communication in Productive Safety Net Program
ISBN: 9783639305531 / Angielski / Miękka / 108 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This paper studies the Productive Safety Net Program (PSNP)-one of the Food Security Strategies in Ethiopia that provides food and cash transfer to chronically food insecure areas of the country through direct support and public works---in terms of the dependent attitude it develops in participants of two communities of Ganta Afeshum district at Eastern zone of Tigray. It also examines the communication model employed to avert this effect. Qualitative observation, focus group and individual in-depth interviews were employed to see how participatory communication model is functioning in the...
This paper studies the Productive Safety Net Program (PSNP)-one of the Food Security Strategies in Ethiopia that provides food and cash transfer to ch...
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cena:
219,18 |
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The analysis of scientific disciplines and their development using a Social Network Analysis Tool: Collaborative Innovation Networks
ISBN: 9783640147526 / Angielski / Miękka / 52 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Essay from the year 2006 in the subject Information Management, grade: 1,3, University of Cologne (Lehrstuhl fur Wirtschaftsinformatik, insb. Informationsmanagement), 12 entries in the bibliography, language: English, abstract: Journal databases provide an easy access to most scientifically relevant topics and articles. Since articles refer to other articles these, do provide a social network-like structure. Social networks follow certain patterns that contain relevant data about the current state or the development in the future. With these indications, we will try to use a social network...
Essay from the year 2006 in the subject Information Management, grade: 1,3, University of Cologne (Lehrstuhl fur Wirtschaftsinformatik, insb. Informat...
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cena:
220,52 |
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Ways of Becoming
ISBN: 9783639314786 / Angielski / Miękka / 208 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Student diasporas are developing mostly in western countries as a consequence of globalization and internationalization of education. This has opened a new avenue for researching on how international students adjust to their new academic landscape. While South Asian students constitute a large cohort of international student population in the west, there have been no studies, particularly any qualitative appraisal about them. Based on a longitudinal emic study conducted in Australia, this book is an attempt to tell the stories of how South Asian students adapt to postgraduate environment in...
Student diasporas are developing mostly in western countries as a consequence of globalization and internationalization of education. This has opened ...
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cena:
353,37 |
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