Kategoria BISAC: Language Arts & Disciplines >> Communication Studies

A must-have volume for every communication researcher's library, The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research provides an introductory treatment of various advanced statistical methods applied to research in the field of communication. Written by authors who use these methods in their own research, each chapter gives a non-technical overview of what the method is and how it can be used to answer communication-related questions or aide the researcher dealing with difficult data problems. Students and faculty interested in diving into a new statistical...

Visual images, artifacts, and performances play a powerful part in shaping U.S. culture. To understand the dynamics of public persuasion, students must understand this -visual rhetoric.- This rich anthology contains 20 exemplary studies of visual rhetoric, exploring an array of visual communication forms, from photographs, prints, television documentary, and film to stamps, advertisements, and tattoos.

In material original to this volume, editors Lester C. Olson, Cara A. Finnegan, and Diane S. Hope present a critical perspective that links visuality and rhetoric, locates the...

Theorizing Communication: Readings Across Traditions is the first collection of primary-source readings built around seven traditions of communication theory-- rhetorical, semiotic, phenomenological, cybernetic, sociopsychological, sociocultural, and critical.. The selected readings illustrate the history of each tradition and current trends. Enhancing the readings are introductory essays and sets of projects for theorizing through which the editors highlight contemporary interpretations, new directions, and/or hybrid approaches to studying communication theory.

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It s been said that without Harold A. Innis there could have been no Marshall McLuhan. Empire and Communications is one of Innis s most important contributions to the debate about how media influence the development of consciousness and societies. In this seminal text, he traces humanity s movement from the oral tradition of preliterate cultures to the electronic media of recent times. Along the way, he presents his own influential concepts of oral communication, time and space bias, and monopolies of knowledge.

The most complete resource of its kind, this practical guidebook and CD-ROM set gathers in one place everything professionals need to support and improve communication for adults with specific medical conditions. A team of leading researchers and clinicians gives speech-language pathologists, physicians, occupational therapists, physical therapists, and other health care professionals

• Expert guidance on providing effective augmentative and alternative communication (AAC) services for people with a range of disorders and illnesses, including brainstem impairments,...

The media's treatment of and interaction with race, like race itself, is one of the most sensitive areas hi American society. Whether hi its coverage and treatment of racial matters or racial connections inside media organizations themselves, mass communication is deeply involved with race. The Media in Black and White brings together twenty journalists and scholars, of various racial backgrounds, to grapple with a controversial issue: the role that media industries, from advertising to newspapers to the information superhighway, play in helping Americans understand...

Exploring research and pedagogy on second language writing, this volume focuses on issues concerning policy decisions affecting foreign students.

Television represents a potent social influence for today's children. Whether it is a positive or negative force, however, continues to be hotly debated. This is the central issue of this second edition. Has television contributed to a decline in literacy skills? Are the charges justified by existing evidence or by the results of current experimentation? Are there certain cultural biases toward television that narrowly define its uses as a learning tool? Can these issues be resolved to take advantage of new opportunities that the television medium presents? Television's influence on...