Kategoria BISAC: Business & Economics >> Green Business

Part of a two-volume work, this book explores how businesses shape, and are shaped by, sustainability forces and phenomena. These evolutionary transformations have driven scholars, practitioners and decision makers to pay increased attention to sustainability as an integral part of business development. Consequently, and congruently, companies, organisations and governments are modifying their philosophy, processes, activities, and communications, at both the micro- and macro-foundational levels, to comply and adapt to the new realities.

Increasingly, the tourism industry is looking towards sustainability, responding to public demand and local environmental policy. This monograph explores the concept of sustainability in the context of heritage and tourism studies, as well as examining the practices adopted to realize or enhance the sustainability of these industries. Beginning with a broad overview, outlining the theory and scholarly landscape, this book then focuses on cases of sustainable tourism in Japan, exploring the concept of ‘mottainai’. Mottainai is a traditional Japanese term and means an ethical attitude...

Social impact communication is quickly become a mandatory skill for leaders of modern businesses and nonprofits, at all levels of an organization. Yet using strategy, language and influence to advance game-changing societal breakthroughs isn’t something most people learn in college. This book provides a pathway for empathy, clarity and persuasive communication to advance the social impact work that can help people, their families and society.

Too often, workplaces leave these essential capabilities to chance or trust osmosis to do the work. These aren’t skills you can learn in a...