ilość książek w kategorii: 5432
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Understanding Tourism: A Critical Introduction
ISBN: 9781412922777 / Angielski / Twarda / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. An lively, approachable text, filling a gap in the market for a student-friendly introduction to the complex social, cultural, political and economic relationships within and across tourism.
An lively, approachable text, filling a gap in the market for a student-friendly introduction to the complex social, cultural, political and economic ...
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cena:
717,49 |
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Official Tourism Websites: A Discourse Analysis Perspective
ISBN: 9781845411374 / Angielski / Twarda / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Official Tourism Websites: A Discourse Analysis Perspective investigates the construction and promotion of identity of tourist locales by the designers of the official websites for destinations such as Santiago de Compostela, Spain; the Baltic states of Latvia and Estonia; New Orleans, Louisiana and Gary, Indiana; Myanmar/Burma; US Sports Halls of Fame; and, in recognizing the influence and popularity of such sites, three websites parodying the imaginary nations of Phaic Tan, Molvania, and San Sombrero. Analysis addresses how tourism websites foster social action and, therefore, contribute to...
Official Tourism Websites: A Discourse Analysis Perspective investigates the construction and promotion of identity of tourist locales by the designer...
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cena:
510,05 |
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Medical Tourism
ISBN: 9781845936600 / Angielski / Twarda / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Tourism has long been associated with improved health, resulting in a boom of spas, yoga and rejuvenation treatments. Medical tourism itself is a more recent example of niche tourism, with increasing numbers of people travelling abroad in search of cosmetic enhancement and solutions to various serious medical conditions often by surgery. Medical Tourism looks at the background and rise of health tourism, new emerging facets of the sector, and examines how medical tourism benefits local health care providers, economies and the tourism industry as a whole. It offers a unique overview of...
Tourism has long been associated with improved health, resulting in a boom of spas, yoga and rejuvenation treatments. Medical tourism itself is a more...
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cena:
454,68 |
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Hospitality Operations : A Systems Approach
ISBN: 9780826448262 / Angielski / Miękka / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This core introductory textbook examines hospitality systems - the technology and processes that enable goods and services to be delivered to the customer. Systems theory is all about applying a consistent set of ideas and concepts for the analysis of real world situations and problems. This structure facilitates making comparisons, understanding relationships and diagnosing how things really work and therefore allows students to analyse hospitality operations.
This core introductory textbook examines hospitality systems - the technology and processes that enable goods and services to be delivered to the cust...
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cena:
239,79 |
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Giants of Tourism
ISBN: 9781845936525 / Angielski / Twarda / 300 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The development of tourism and its associated elements owes much to the efforts of individuals. Many of them left imprints on tourism, through their innovations, promotion or insight, that have continued long after they have departed the scene. This volume consists of essays by experts in their fields on individuals who have influenced tourism over many hundreds of years of travel: development of destinations, services and accommodation, creation of transportation links and attractions, tourist behavior, innovations in the era of large scale tourism and the establishment of future trends.
The development of tourism and its associated elements owes much to the efforts of individuals. Many of them left imprints on tourism, through their i...
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cena:
517,70 |
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Tourism, Progress and Peace
ISBN: 9781845936778 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Tourism has the potential to contribute to world peace, and through appropriate management, to address current realities such as globalization, migration, conflicts, prejudices and poverty. By providing a range of international perspectives and case studies, this book discusses the interrelation between peace, conflict resolution and tourism, the role of industry and the role of the individual, and tourism as a catalyst for change and development. Exploring the ideas that there is more to peace than the absence of war and that there is more to tourism than economic interests, this book is the...
Tourism has the potential to contribute to world peace, and through appropriate management, to address current realities such as globalization, migrat...
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cena:
484,79 |
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Advances in Hospitality and Leisure
ISBN: 9781849507189 / Angielski / Twarda / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume delivers insights from a host of scientific investigations pertaining to hospitality, leisure, & tourism while rendering an academic forum to stimulate discussion on literature, contemporary issues & various trends essential to theory advancement as well as professional practices from a global perspective.
This volume delivers insights from a host of scientific investigations pertaining to hospitality, leisure, & tourism while rendering an academic forum...
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cena:
438,81 |
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Tourism Service Experiences in Vietnam
ISBN: 9781617280344 / Angielski / Miękka / 70 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The application of market segmentation techniques is long established in the tourism and hospitality literature. Various methods have been proposed for dividing market segments into homogeneous or distinct groupings with regard to socio-demographic, travel characteristic, psychographic, geographic and behavioural characteristics. In the present study, nationality (cultural differences) in combination with visitor demographics and travel characteristics were used to investigate the similarities and differences of international tourists from China and the USA with regards to their perception...
The application of market segmentation techniques is long established in the tourism and hospitality literature. Various methods have been proposed fo...
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cena:
316,33 |
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Authenticating Ethnic Tourism
ISBN: 9781845411589 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book represents a shifting of emphasis away from the discourse of authenticity to the process of authenticating ethnic tourism. It focuses upon what authentication is, how it works, who is involved, and what the problems are in the process. By using the study of folk villages on Hainan Island, China, the book suggests that authenticity evolves from a static into a more dynamic concept, which can be formulated according to the different stages of development relating to all the stakeholders involved. Authentication is an interactive process in which a balance of forces defines a state... This book represents a shifting of emphasis away from the discourse of authenticity to the process of authenticating ethnic tourism. It focuses upo... |
cena:
586,59 |
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Tourism and Inequality: Problems and Prospects
ISBN: 9781845936624 / Angielski / Twarda / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Providing a synthesis of tourism as a source of injustice and as a means to address inequality throughout the world, this book addresses a wide range of interrelated forms of inequality and routes towards social justice. It includes relations of class, nation, ethnicity, race, gender, disability and age to social justice initiatives such as poverty alleviation, fair trade, ethics and human rights. It is a useful resource for students of tourism and tourism management, as well as industry professionals and policy makers.
Providing a synthesis of tourism as a source of injustice and as a means to address inequality throughout the world, this book addresses a wide range ...
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cena:
545,25 |
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Tourism and Inequality: Problems and Prospects
ISBN: 9781845936907 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Providing a synthesis of tourism as a source of injustice and as a means to address inequality throughout the world, this book addresses a wide range of interrelated forms of inequality and routes towards social justice. It includes relations of class, nation, ethnicity, race, gender, disability and age to social justice initiatives such as poverty alleviation, fair trade, ethics and human rights. It is a useful resource for students of tourism and tourism management, as well as industry professionals and policy makers.
Providing a synthesis of tourism as a source of injustice and as a means to address inequality throughout the world, this book addresses a wide range ...
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cena:
218,41 |
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The Business of Ecotourism: Third Edition
ISBN: 9781425117245 / Angielski / Miękka / 232 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
98,97 |
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Cultural Tourism in a Changing World: Politics, Participation and (Re)Presentation
ISBN: 9781845410445 / Angielski / Twarda / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. At the interface between culture and tourism lies a series of deep and challenging issues relating to how we deal with issues of political engagement, social justice, economic change, belonging, identity and meaning. This book introduces researchers, students and practitioners to a range of interesting and complex debates regarding the political and social implications of cultural tourism in a changing world. Concise and thematic theoretical sections provide the framework for a range of case studies, which contextualise and exemplify the issues raised. The book focuses on both traditional... At the interface between culture and tourism lies a series of deep and challenging issues relating to how we deal with issues of political engageme... |
cena:
510,05 |
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Sport Tourism: Interrelationships, Impacts and Issues
ISBN: 9781873150665 / Angielski / Twarda / 312 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This title examines the economic, social and environmental impacts and issues associated with the development of sport tourism globally, including the lack of research and co-ordination between industry and government.
This title examines the economic, social and environmental impacts and issues associated with the development of sport tourism globally, including the...
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cena:
586,59 |
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Introduction to Management in the Hospitality Industry
ISBN: 9780470399743 / Angielski / Twarda / 752 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Readers seeking management careers in hospitality will enter a dynamic industry filled with opportunities. The rewards are many, but so are the challenges. Today's hospitality managers must deal with such complex factors as globalization, terrorism threats, ecotourism, internet commerce, new business and financial models, and rapidly changing consumer demands. Introduction to Management in the Hospitality Industry, 10th Edition gives readers the industry know-how and the management skills needed to thrive in all aspects of the field, from food service to lodging to...
Readers seeking management careers in hospitality will enter a dynamic industry filled with opportunities. The rewards are many, but so are the challe...
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cena:
625,13 |
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Transforming Museums in the Twenty-first Century
ISBN: 9780415615723 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Graham Black argues that museums must transform themselves if they are to remain relevant to 21st century audiences -- and this root and branch change would be necessary whether or not museums faced a funding crisis. This book is filled to the brim with practical examples. It features: an introduction that focuses on the challenges that face museums in the 21st century an analysis of population trends and their likely impact on museums boxes showing ideas, models and planning suggestions to guide development examples and case studies illustrating practice in both large and small museums an...
Graham Black argues that museums must transform themselves if they are to remain relevant to 21st century audiences -- and this root and branch change...
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cena:
702,94 |
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Modern Mass Tourism
ISBN: 9781848552388 / Angielski / Twarda / 424 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Broadly speaking, academic tourism research comes in two main shapes - why and how to. Both traditions seem unable to ever meet and their trajectory reminds of scissors agape. This title argues that tourism research finds itself in a serious scissors crisis. It reflects on how the crisis came about and looks at its effect on the real world.
Broadly speaking, academic tourism research comes in two main shapes - why and how to. Both traditions seem unable to ever meet and their trajectory r...
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cena:
576,59 |
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Strategies for Global and Regional Ports: The Case of Caribbean Container and Cruise Ports
ISBN: 9781441950758 / Angielski / Miękka / 248 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. PROF. DR. anus PEETERS PRESIDENT- ExECUTIVE DIRECTOR, POLICY RESEARCH CORPORATION N. V. The "Strategies for Global and Regional Ports" confirms that container shipping in the wider Caribbean is in for tumultuous development in the years to come. One of the driving forces behind the momentous changes expected in the provision of maritime liner services in the region, is the growing reliance by major container carriers on multi-layered transhipment concepts and hub ports. Given its favourable location at the junction of North-South and East West trades, the Caribbean region is increasingly...
PROF. DR. anus PEETERS PRESIDENT- ExECUTIVE DIRECTOR, POLICY RESEARCH CORPORATION N. V. The "Strategies for Global and Regional Ports" confirms that c...
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cena:
401,58 |
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Tourism and the Environment: Regional, Economic, Cultural and Policy Issues
ISBN: 9789048153855 / Angielski / Miękka / 382 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. There is a complex relationship between the environment and the development of tourism, which this book discusses in a thorough and informative manner. Specialists from several disciplines pay attention to the challenges of sustainable tourism, devoting their full attention to cultural, regional and policy issues. This is a revised edition that has been expanded to 22 contributions, with inclusion of the cultural element. All chapters have been updated to include new data and information added to the existing body of literature in the last 7 years. It includes new developments and new...
There is a complex relationship between the environment and the development of tourism, which this book discusses in a thorough and informative manner...
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cena:
803,21 |
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Tourism and Social Marketing
ISBN: 9780415576666 / Angielski / Miękka / 312 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Social Marketing is the utilization of marketing principles and methods to encourage behaviour change for the benefit of individuals and communities which is growing in significance as a non-regulatory mechanism to achieve policy goals. At a time when concerns over tourisms contribution to undesirable environmental and social change are greater than ever, these marketing strategies are important for developing sustainable destinations by both encouraging appropriate behaviour as well as creating better balance between tourism and the host community or attraction. Tourism and Social Marketing...
Social Marketing is the utilization of marketing principles and methods to encourage behaviour change for the benefit of individuals and communities w...
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cena:
276,28 |