The application of market segmentation techniques is long established in the tourism and hospitality literature. Various methods have been proposed for dividing market segments into homogeneous or distinct groupings with regard to socio-demographic, travel characteristic, psychographic, geographic and behavioural characteristics. In the present study, nationality (cultural differences) in combination with visitor demographics and travel characteristics were used to investigate the similarities and differences of international tourists from China and the USA with regards to their perception...
The application of market segmentation techniques is long established in the tourism and hospitality literature. Various methods have been proposed fo...
Broughty Ferry has gone through many changes since its origins as a small fishing village nestled in the shadow of a fifteenth-century castle. The industrial age saw wealthy jute barons arrive and build their grand residences there, while the coming of the train saw the town become a popular destination for holidaymakers. The twentieth century and beyond has seen Broughty Ferry evolve into a popular and affluent suburb. This compilation of images follows Broughty Ferry through all of these changes and shows how, despite officially becoming part of Dundee in 1913, 'the Ferry' has always...
Broughty Ferry has gone through many changes since its origins as a small fishing village nestled in the shadow of a fifteenth-century castle. The ind...
