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Kategoria BISAC: Business & Economics >> Industries - Media & Communications
ilość książek w kategorii: 3041
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Cyberfactories: How News Agencies Produce News
ISBN: 9780857939128 / Angielski / Twarda / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Have you ever wondered how organizations decide which news is important? This insightful book portrays in detail everyday work in three news agencies: Swedish TT, Italian ANSA and the worldwide Reuters. This unique study is about organizing rather than journalism, revealing two accelerating phenomena: cybernization (machines play a more and more central role in news production) and cyborgization (people rely more and more on machines). Barbara Czarniawska reveals that technological developments lead to many unexpected consequences and complications.
Have you ever wondered how organizations decide which news is important? This insightful book portrays in detail everyday work in three news agencies:...
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cena:
515,40 |
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The Music Trade in Georgian England
ISBN: 9780754660651 / Angielski / Twarda / 584 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In contrast to today's music industry, whose principal products are recorded songs sold to customers round the world, the music trade in Georgian England was based upon London firms that published and sold printed music and manufactured and sold instruments on which this music could be played. The destruction of business records and other primary sources has hampered investigation of this trade, but recent research into legal proceedings, apprenticeship registers, surviving correspondence and other archived documentation has enabled aspects of its workings to be reconstructed. The first part...
In contrast to today's music industry, whose principal products are recorded songs sold to customers round the world, the music trade in Georgian Engl...
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cena:
727,18 |
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Reinventing the Postal Sector in an Electronic Age
ISBN: 9781849803601 / Angielski / Twarda / 392 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This compilation of original essays by an international cast of public sector economists and industry practitioners analyzes some of the major issues now facing postal and delivery services throughout the world as competition from information and communications technologies has increased. Competition has become increasingly important in the postal sector for some time in the form of alternative entrants providing mail delivery. However, the competition from information and communications technologies (ICT) in the form of email and instant messaging, the Internet, Facebook and other forms of...
This compilation of original essays by an international cast of public sector economists and industry practitioners analyzes some of the major issues ...
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cena:
796,07 |
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Management and Innovation in the Media Industry
ISBN: 9781847201096 / Angielski / Twarda / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so, and how innovation can help media companies to meet their development needs in the future. The primary focus of this study is the relationship between management and innovation in the media industry. The book evaluates the importance and the role of innovation within the media industry and helps identify and evaluate the drivers of innovation. The contributors demonstrate and build upon an understanding of the issues and strategies that bind media...
This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so, and h...
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cena:
602,15 |
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The Dynamics of Innovation in Eastern Europe: Lessons from Estonia
ISBN: 9781845423674 / Angielski / Twarda / 368 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Building strong and dynamic systems of innovation constitutes a key challenge for the former post-socialist economies of Central and Eastern Europe. This book develops a strong conceptual and empirical foundation for understanding how such dynamic systems may emerge. The Dynamics of Innovation in Eastern Europe explains, in particular, how this has been possible in the case of the Estonian system of innovation in telecommunications. The book shows that the socialist historical heritage, and in particular inherited competencies, may be used in highly creative ways for generating dynamic...
Building strong and dynamic systems of innovation constitutes a key challenge for the former post-socialist economies of Central and Eastern Europe. T...
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cena:
663,39 |
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The Southern Country Editor
ISBN: 9780872497665 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
121,15 |
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Circulation of News in the Third World: a Study of Asia
ISBN: 9789622012387 / Angielski / Twarda Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
101,76 |
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Telecom Policy & Digital Convergence
ISBN: 9789629370084 / Angielski / Miękka / 189 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Digitalization of information is eroding old boundaries between broadcasting, postal systems, telecommunications, publishing, and banking. Such a 'Digital convergence' deeply affects the telecommunication and broadcasting policy in Hong Kong. This book analyzes the convergence process and forecasts its impact on the telecom market.
Digitalization of information is eroding old boundaries between broadcasting, postal systems, telecommunications, publishing, and banking. Such a 'Dig...
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cena:
67,82 |
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Angst Und Leistung in Teams Der Medienwirtschaft: Systemtheorie - Marktanforderungen - Wirkfaktoren
ISBN: 9783834938893 / Niemiecki / Miękka / 108 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Es kann anhand der Literaturanalyse gezeigt werden, dass Angste auf den drei Systemebenen: Individuum, Team, Organisation - motivierend, integrierend, ordnend und organisierend auf das Denken und Handeln wirken. Die Angst kann motivierende oder hemmende Wirkungen auf die Arbeitsleistung in einem Team besitzen. Um Angste sinnvoll in einem Medienunternehmen steuern zu konnen, werden Kenntnisse der Operatorwirkung der Angst, Reflexionskompetenz, emotionale Intelligenz und Selbstorganisationsfahigkeit benotigt. Diese Kenntnisse werden innerhalb der vier systemischen Wirkfaktoren: Wirkung...
Es kann anhand der Literaturanalyse gezeigt werden, dass Angste auf den drei Systemebenen: Individuum, Team, Organisation - motivierend, integrierend,...
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cena:
213,91 |
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Multi-Modal Competition and the Future of Mail
ISBN: 9780857935816 / Angielski / Twarda / 360 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This compilation of original papers selected from the 19th Conference on Postal and Delivery Economics and authored by an international cast of economists, lawyers, regulators and industry practitioners addresses perhaps the most significant problem that has ever faced the postal sector - electronic competition from information and communication technologies. This has increased significantly over the last few years with a consequent serious drop in mail volume.
This compilation of original papers selected from the 19th Conference on Postal and Delivery Economics and authored by an international cast of econom...
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cena:
663,39 |
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The Non-Profit Narrative: How Telling Stories Can Change the World
ISBN: 9780615599793 / Angielski / Miękka / 112 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Non-Profit Narrative is designed to help non-profits apply storytelling principles to their day-to-day operations and communications for maximum impact. Applying the idea that all organizations have great stories to tell, Dan Portnoy encourages non-profits to interpret fundraising and engagement through the perspective of storytelling. This proven process has helped non-profits raise millions of dollars, attract donors and make a profound impact for their cause.
The Non-Profit Narrative is designed to help non-profits apply storytelling principles to their day-to-day operations and communications for maximum i...
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cena:
51,84 |
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Übungsbuch Medien- Und Internetmanagement: Fallstudien - Aufgaben - Lösungen
ISBN: 9783834941497 / Niemiecki / Miękka / 362 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Der Medien- und Kommunikationssektor hat sich zu einem zentralen Wirtschaftsbereich in der Informationsgesellschaft entwickelt. Dieses Buch ermoglicht eine Vertiefung grundlegender Begriffe und Zusammenhange und ist ein unverzichtbarer Begleiter zum Selbststudium sowie zur Prufungsvorbereitung. "Der Medien- und Kommunikationssektor hat sich zu einem zentralen Wirtschaftsbereich in der Informationsgesellschaft entwickelt. Dieses Buch ermogli... |
cena:
142,58 |
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Telecommunications, Broadcasting, and Information: Law, Policy, and Regulation (Revised Edition)
ISBN: 9781621311973 / Angielski / Miękka / 464 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "Telecommunications, Broadcasting, and Information: Law, Policy, and Regulation is a collection of readings designed to accompany an upper-level undergraduate course that introduces students to the challenges confronting regulators, practitioners, stakeholders, and the public as a result of the convergence of information technologies and their towering impact on democracy and on quality of life. The approach adopted in this anthology introduces students to basic concepts of economics, law, competition, and regulatory governance, and to the fundamentals of communications and antitrust...
"Telecommunications, Broadcasting, and Information: Law, Policy, and Regulation is a collection of readings designed to accompany an upper-level under...
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cena:
924,87 |
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Bild -- Bildwahrnehmung -- Bildverarbeitung: Interdisziplinäre Beiträge Zur Bildwissenschaft
ISBN: 9783824445714 / Niemiecki / Miękka / 295 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Bilder rucken zunehmend in den Mittelpunkt der Kommunikationsmoglichkeiten zwischen Rechner und Benutzer. Dieses Phanomen ist sicherlich auch mitverantwortlich flir die faszinierende, welt weite Verbreitung von internetbasierten Arbeiten. Das graphische Layout von Internetseiten, die Vernetzung von Informationsreprasentationen und die Verknupfung von bildhaften Darstellungen mit Texten machen das World-Wide-Web bereits heute zu einem beliebten und effizienten Arbeits und UnterhaltungsmitteL Dadurch gewinnen grundlegende Fragen zu Bildern im allgemeinen an Aktualitat. Fragen danach, was Bilder...
Bilder rucken zunehmend in den Mittelpunkt der Kommunikationsmoglichkeiten zwischen Rechner und Benutzer. Dieses Phanomen ist sicherlich auch mitveran...
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cena:
300,26 |
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Patron-Driven Acquisitions: Current Successes and Future Directions
ISBN: 9780415661225 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. For over a decade, some academic libraries have been purchasing, rather than borrowing, recently published books requested by their patrons through interlibrary loan. These books had one circulation guaranteed and so appealed to librarians who were concerned about the large percentage of books selected and purchased by librarians but never checked out by their patrons. Early assessments of the projects indicated that patrons selected quality books that in many cases were cross disciplinary and covered emerging areas of scholarly interest. However, now we have a significant database of the... For over a decade, some academic libraries have been purchasing, rather than borrowing, recently published books requested by their patrons through... |
cena:
164,78 |
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Plunkett's Wireless, Wi-Fi, RFID & Cellular Industry Almanac 2013 : Wireless, Wi-Fi, RFID & Cellular Industry Market Research, Statistics, Trends & Leading Companies
ISBN: 9781608796786 / Angielski / Miękka / 484 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Rapid development of new technologies is leading to ever more versatile, multipurpose mobile devices, including 3G and 4G Internet-enabled cell phones. Wireless networking and wireless Internet access are developing and expanding on a global basis at a rapid rate. Meanwhile, RFID (radio frequency identification) will revolutionize wireless tracking, inventory and logistics, from manufacturing to shipping to retailing. We analyze mobile advertising, mobile banking, WiMax, LTE and other wireless standards. Mobile entertainment is covered, including TV and other programming adapted for the cell...
Rapid development of new technologies is leading to ever more versatile, multipurpose mobile devices, including 3G and 4G Internet-enabled cell phones...
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cena:
1405,88 |
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Integrierte Unternehmenskommunikation in International Tätigen Unternehmen: Entwicklung Eines Länderübergreifenden Modells Zur Prozessorientierten Ges
ISBN: 9783834825070 / Niemiecki / Miękka / 314 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Agnes Schipanski entwickelt auf Basis einer umfangreichen Literaturanalyse ein umfassendes Modell der international integrierten Unternehmenskommunikation, das transnational orientiert ist. Dabei spielen Managementfunktionen, die transnationale und transkulturelle Strategie sowie die Prozessorganisation eine zentrale Rolle. Kern des Modells ist ein Reorganisationsprozess, dessen Ergebnis eine transnational modulare Kommunikationsorganisation mit Netzwerkcharakter ist. Sie zeichnet sich durch modulare Organisationseinheiten, die Dezentralisierung von strategischen Entscheidungskompetenzen und...
Agnes Schipanski entwickelt auf Basis einer umfangreichen Literaturanalyse ein umfassendes Modell der international integrierten Unternehmenskommunika...
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cena:
311,50 |
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Facebook Democracy: The Architecture of Disclosure and the Threat to Public Life
ISBN: 9781409444305 / Angielski / Twarda / 200 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In July 2010, Facebook had over 500 million subscribers worldwide and the rapid rise of the site prompted Time magazine to name Facebook's founder Mark Zuckerberg its person of the year for 2010. This novel book advances our understanding of how democratic citizens are transformed by the "Facebook revolution." Despite increasing interest in politics and popular media, there has been little academic work on the impact of Facebook on politics in general, and on democratic processes in particular. The work that does exist has been limited to Facebook's impact on politics as a mobilization tool...
In July 2010, Facebook had over 500 million subscribers worldwide and the rapid rise of the site prompted Time magazine to name Facebook's founder Mar...
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cena:
727,18 |
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Medien-Frames Und Ihre Entstehung
ISBN: 9783531196473 / Niemiecki / Miękka / 419 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Medien-Frames sind Muster von Aussagen, die in medialen Diskursprodukten wiederholt gemeinsam auftreten. Ihnen wird die Eigenschaft zugesprochen, eine bestimmte Sichtweise zu dem behandelten Thema nahezulegen und Rezipientenmeinungen zu beeinflussen. Matthias Potthoff thematisiert, welche Faktoren einen Einfluss auf die "Entstehung" von Medien-Frames haben. Dazu prasentiert er ein Modell, das Einflussfaktoren auf Personen-, Organisations- und Landerebene sowie durch Ereignisse entstehende Einflusse umfasst. Abschliessend demonstriert der Autor den Nutzen dieses Modells anhand einer... Medien-Frames sind Muster von Aussagen, die in medialen Diskursprodukten wiederholt gemeinsam auftreten. Ihnen wird die Eigenschaft zugesprochen, e... |
cena:
225,19 |
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File Sharing in Peer-To-Peer-Netzwerken: Ökonomische Analyse Des Nutzerverhaltens
ISBN: 9783824407422 / Niemiecki / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Jan U. Becker untersucht, welche Grunde Nutzer zu einem Angebot in File-Sharing-Netzwerken bewegen und wie diese sich in Abhangigkeit von Nutzereigenschaften darstellen. Er zeigt, wie Unternehmen der Medienindustrie mit legalen Angeboten von Downloads konkurrenzfahig sein konnen."
Jan U. Becker untersucht, welche Grunde Nutzer zu einem Angebot in File-Sharing-Netzwerken bewegen und wie diese sich in Abhangigkeit von Nutzereigens...
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cena:
337,81 |
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