Kategoria BISAC: Business & Economics >> Industries - Media & Communications

Italian cinema triumphed globally in the 1960, with directors such as Rossellini, Fellini, and Leone, and actors like Sophia Loren and Marcello Mastroianni known to audiences around the world. But by the end of the 1980s, the Italian film industry was all but dead. The Rise and Fall of the Italian Film Industry traces the rise of the industry from its origins in the 19^th century to its worldwide success in the 1960s, and its rapid decline in the subsequent decades. It does so by looking at cinema as an institution subject to the interplay between the spheres of art,...

This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows. The book will help journalists and practitioners working in news media to identify best practices and discover new types of information flows in a rapidly changing news media landscape.

Inside the Video Game Industry offers a provocative look into one of today's most dynamic and creative businesses. Through in-depth structured interviews, industry professionals discuss their roles, providing invaluable insight into game programming, art, animation, design, production, quality assurance, audio and business professions. From hiring and firing conventions, attitudes about gender disparity, goals for work-life balance, and a span of legal, psychological, and communal intellectual property protection mechanisms, the book's combination of accessible industry talk and...

"Punk rock and UFOs: Cryptozoology meets Anarchy" challenges our own inner process of belief by examining our cognition, memories, and media literacy. Raise your fist and rebel against the conventions of traditional thought and nightly news coverage to expand your mind to accept the countless possibilities that are out there. Personal experiences, anecdotes and thought-provoking theories are all put together in an unconventional punk-rock presentation to bring in any true believer or casual observer.

This book offers a strategic analysis of current and future perspectives of Foreign Direct Investment (FDI) inflows into the South East European media market. The author develops a hybrid FDI business model strategy to guide media companies wishing to more effectively position and leverage their media infrastructure within the increasingly globalized and expanding media market. By conducting sixteen comparative and exploratory case studies of the South East European media market, the author explores how specific microeconomic factors influence spillover effects, absorption capacities and...

ESPN collects hundreds of millions of dollars in rights fees from cable subscribers, before selling a single advertisement.

In The Game to Show the Games, Morgan Wick exposes how this lucrative revenue stream and the competition between media conglomerates has become a billion-dollar boon for sports leagues across the nation and the world, and how this has shaken up the rest of the television industry.

Wick's Chapter titles highlight the story:

Chapter 1: Rags to Riches

Chapter 2: Follow the Leader

Chapter 3: Printing Money

Chapter 4: Big...