Kategoria BISAC: Business & Economics >> Industries - Media & Communications

The New News

Reports of the death of the news media are highly premature, though you wouldn't know it from the media's own headlines. Ken Doctor goes far beyond those headlines, taking an authoritative look at the fast-emerging future.

The Twelve Laws of Newsonomics reveal the kinds of news that readers will get and that journalists (and citizens) will produce as we enter the first truly digital news decade.

A new Digital Dozen, global powerhouses from The New York Times, News Corp, and CNN to NBC, the BBC, and NPR will dominate news across the globe, Locally, a...

This volume examines agenda-setting theory as it applies to the news media s influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship between corporate reputation and the news media throughout the world. Providing coverage of more than twenty-five countries, contributors write about their local media and business communities, representing developed, emerging, and frontier markets including Argentina, Brazil, Chile, China, Germany, Greece, Japan, Nigeria, Spain, and Turkey, among others. The chapters present...

The Music Business and Recording Industry is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the digital age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined,...

Die Kommunikations- und Medienlandschaft scheint vor einem neuen Umbruch zu stehen. Gestutzt auf die Digitalisierung von Inhalten und Ubertragungswegen konnen bisher technologisch, wirtschaftlich und rechtlich getrennt angebotene und weiterentwickelte Individual- und Massenmedien (Telefonie, Internet, Fernsehen) uber die gleichen Endgerate und Infrastrukturen gebundelt angeboten und vermarktet werden. Diese Entwicklung wurde schliesslich zu einer tief greifenden Veranderung tradierter Grenzen und Spielregeln der Markte, Unternehmensstrategien und regulatorischen Rahmenbedingungen im...

A tale about big business, an imploding dynasty, a mogul at war, and a deal that epitomized an era of change

While working at the Wall Street Journal, Sarah Ellison won praise for covering the $5 billion acquisition that transformed the pride of Dow Jones and the estimable but eccentric Bancroft family into the jewel of Rupert Murdoch s kingdom. Here she expands that story, using her knowledge of the paper and its people to go deep inside the landmark transaction, as no outsider has or can, and also far beyond it, into the rocky transition when Murdoch s crew tussled...