Kategoria BISAC: Business & Economics >> Training

"This book is not just a bargain, it's a steal. It's filled with practical, workable advice for anyone wanting to build wealth."-Mike Summey, co-author of the bestselling "The Weekend Millionaire's Secrets to Investing in Real Estate"

Anyone who seeks financial wealth must first learn the fundamental truths and models that drive it. "The Millionaire Real Estate Investor" represents the collected wisdom and experience of over 100 millionaire investors from all walks of life who pursued financial wealth and achieved the life-changing freedom it delivers. This book--in straightforward, no...

America's premier corporate event planners reveal the seven secrets of successful planning for every occasion, on any budget

Whether it's the company's annual party, a product launch, or a fund-raising gala, planning a major event is a daunting task. Now the industry leaders who organized major events for the 1996 Olympics and for several Fortune 500 corporations make it easy for you. In seven simple steps, they share the proven secrets behind any successful function--and show you how to:

• Choose the right venue at the best price
• Create an organized event...

Based on the popular textbook Rules of Thumb, this handy quick-reference guide has been designed for use by students or anyone else in need of writing advice. It's an all-in-one, at-aglance resource that provides fast, concise answers to common questions about:

• Grammar
• Punctuation
• Style
• Usage
• Formal Correspondence
• E-mails
• Memos
• Proposals
• Resumes
• Searching the Web
• Creating templates
• Editing
• And more

Do you want to take your fiction writing to the next level?
LEARN FROM THE MASTERS

"Adam Sexton taught me how to read like a writer--and, in a way, how to write like a reader. For without first considering the experience of reading stories--seriously, thoroughly, the way Sexton does--you can't possibly write one worth reading."
--Tara McCarthy, author of Love Will Tear Us Apart

Many writers believe that if they just find the right teacher or workshop, their writing will reach new heights of skill. But why not learn from the best? In his popular...

Hundreds of interview-acing words and phrases to land you the job

In a job interview, every word counts. That's why you need to make sure you'll be prepared with exactly the right answers to any question an interviewer might throw at you. With Perfect Phrases for the Perfect Interview, you will be equipped to handle even the toughest questions. This ready reference supplies you with:

• The best answers to a wide range of interview questions, from icebreaker questions about experience to questions about specific skills to the dreaded "Why did you leave (or...

In the mid 1980s systems integration visionary Vivek Ranadive broke the real-time information barrier and helped to digitize Wall Street. With his international bestseller The Power of Now, he helped usher in the real-time business revolution of the late 1990s. Now with this groundbreaking new book, Ranadive brings news of the next big leap in business systems evolution-The Power to Predict.

Real-time business gives companies the ability to monitor and react to changes and address problems as they occurr. But no matter how sophisticated their information-gathering and...

Product Lifecycle Management (PLM) is the newest wave in productivity. This revolutionary approach is an outcome of lean thinking; however, PLM eliminates waste and efficiency across all aspects of a product's life--from design to deployment--not just in its manufacture. By using people, product information, processes, and technology to reduce wasted time, energy, and material across an organization and into the supply chain, PLM drives the next generation of lean thinking.

Now PLM pioneer Michael Grieves offers everyone from Six Sigma and lean practitioners to supply...

Whether it's interviewing for a job, evaluating employee performance, setting goals for the future, or keeping customers happy, the Perfect Phrases series has the tools for precise, effective business communication. Distilling complex ideas into specific phrases that diplomatically and honestly depict the concepts at hand, this invaluable series provides:

• Ways to enhance customer service in any business
• Dialogues and scripts to practice interactions with customers or employees--tailorable to any industry or company culture
• The best answers to a wide range of interview...

Sports are a multibillion-dollar global business that will continue to grow by leaps and bounds into the foreseeable future. The bad news is: It's never been harder to attract, engage, and retain the sports fan.

Today's sports fans are bombarded by choices. Traditional sports, such as baseball, football, and basketball, compete for fans' dollars with snowboarding, lacrosse, poker...even paintball. The old business formulas, developed in the age of three TV networks and creaky stadiums, no longer apply.

World-renowned communication expert Irving Rein, international marketing...

Direct marketing has grown beyond its roots in traditional mail order to embrace a host of new technologies, customer relationship-building techniques, and performance measures. Today, businesses and nonprofits of all kinds use direct marketing, which now garners 25% of the U.S. marketer's budget, surpassing newspapers and broadcast TV.

Hailed as the "bible" of direct marketing for over 30 years, Successful Direct Marketing Methods has been completely updated and expanded with all the latest tools and techniques needed for success in today's digital, multi-channel...

Lead Generation for the Complex Sale arms you with a sophisticated multimodal approach to generating highly profitable leads. Brian Carroll, CEO of InTouch Incorporated and expert in lead generation solutions, reveals key strategies that you can implement immediately to win new customers, accelerate growth, and improve your sales performance.

You'll start by defining your ideal leads and targeting your ideal customer. Then, you'll construct your lead generation plan, a crucial step to staying ahead of your competition long-term. To help you put your plan into action, Carroll...

From the international go-to guys in small business know-how:

Your source for the strategies, skills and confidence every business owner needs to succeed

Remember what it was like learning how to ride a bicycle? Now imagine how it would've been if you'd tried to do it blindfolded.

Pretty scary, right?

Yet, right now, all over the world, millions of men and women are trying to make a go of running small businesses without a clear picture of where they're going or how to get ahead. No wonder so many small businesses fail in their first year of...

Should you sweat the small stuff?

Absolutely, says Stephen Young-especially when it comes to those critical behaviors that can make or break performance. The reason is simple: no matter what you think you're saying, your words, gestures, and tone of voice can actually communicate something entirely different.

Too often, negative micromessages undermine morale, business opportunities, and ultimately your organization. Micromessaging examines the nuanced behaviors that we all blindly use and react to in our dealings with others. Yet as Young points out, these...

The Complete Guide to Capital Markets for Quantitative Professionals is a comprehensive resource for readers with a background in science and technology who want to transfer their skills to the financial industry.

It is written in a clear, conversational style and requires no prior knowledge of either finance or financial analytics. The book begins by discussing the operation of the financial industry and the business models of different types of Wall Street firms, as well as the job roles those with technical backgrounds can fill in those firms. Then it describes the...

If you're a sales professional who wants to succeed, you can benefit from these familiar words: "Know thyself." Even more important, you should also know your customers. The Psychology of Sales Success shares insights into three psychological dynamics driving the sales process: the salesperson, the salesperson's desire for success, and the customer. Featuring action steps as well as knowledge from leading psychologists, psychiatrists, business school professors, successful authors, and talented sales professionals, the book will help you to:

• Develop a successful...