![]() |
Ethnic Hospitality Marketing: Authenticity and Quality Constructions in the Greek Food Industry
ISBN: 9781032126722 / Angielski / Twarda / 192 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
695,46 |
![]() |
The Cambridge Handbook of Consumer Psychology
ISBN: 9781009243933 / Twarda / 800 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
787,51 |
![]() |
Marketing mit Sprachassistenten: So setzen Sie Alexa & Co strategisch erfolgreich ein
ISBN: 9783658401955 / Niemiecki / Miękka Termin realizacji zamówienia: ok. 5-8 dni roboczych. Lernen Sie mit diesem Buch, wie Sie Sprachassistenten im Marketing effektiv einsetzen
Immer neue technische Entwicklungen vereinfachen unseren Alltag und das Geschäftsleben. Mit diesem Buch lernen Sie, wie Sie Sprachassistenten im Marketing Ihres Unternehmens nutzen. Es liefert viele praktische Hilfestellungen, mit denen Sie Ihren Geschäftsbetrieb effizienter gestalten. Ziel des Autors ist es, dass Sie nach der Lektüre des Buchs die passenden Strategien für Ihren Betrieb entwickeln. Mit diesem Buch über Sprachassistenten im Marketing erhalten Sie schnell erschließbares Wissen,... Lernen Sie mit diesem Buch, wie Sie Sprachassistenten im Marketing effektiv einsetzen
Immer neue technische Entwicklungen vereinfachen unsere... |
cena:
228,38 |
![]() |
Breakout Brands: Why Some Brands Take Off...and Others Don\'t
ISBN: 9781544535050 / Angielski / Twarda / 338 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
196,82 |
![]() |
Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers
ISBN: 9780974696034 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
234,16 |
![]() |
Chinese Electric Vehicle Trailblazers: Navigating the Future of Car Manufacturing
ISBN: 9783031251443 / Angielski / Twarda / 147 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Chinese electric car manufacturers apart from their Western counterparts.Chinese automakers are gradually establishing themselves as the new trendsetters in the automotive industry as they make technological advances in various fields, especially in electric vehicles. As more of them look overseas for opportunities, especially in the European market, it is time for the local players to better understand who they are up against and take steps to...
From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Ch...
|
cena:
195,26 |
![]() |
Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers
ISBN: 9780974696010 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
73,62 |
![]() |
Marketing Fashion: Critical Perspectives on the Power of Fashion in Contemporary Culture
ISBN: 9781032204802 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process ...
|
cena:
198,65 |
![]() |
Marketing Fashion: Critical Perspectives on the Power of Fashion in Contemporary Culture
ISBN: 9781032204819 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process ...
|
cena:
769,98 |
![]() |
Advances in Brand Semiotics & Discourse Analysis
ISBN: 9781648895913 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
442,75 |
![]() |
Opportunities and Challenges of Business 5.0 in Emerging Markets
ISBN: 9781668464038 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. It seems that when businesses were finally understanding, implementing, and getting used to industry 4.0, the term 5.0 came about. Industry 5.0 takes human touch, innovation, and efficiency a step further in creating a turnaround strategy for corporate governance. This transformation has brought many questions to the minds of stakeholders such as when and why this happened. In order to explore the answers to these questions, further study is required to understand the prospects and challenges. Opportunities and Challenges of Business 5.0 in Emerging Markets discusses the present state and...
It seems that when businesses were finally understanding, implementing, and getting used to industry 4.0, the term 5.0 came about. Industry 5.0 takes ...
|
cena:
1296,79 |
![]() |
ChatGPT FOR STARTUPS: Hyperscale Your Business with this Game-Changing Technology
ISBN: 9798985840179 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
144,14 |
![]() |
Organic Social Media: How to Build Flourishing Online Communities
ISBN: 9781398612976 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to enhance an organization's broader growth objectives. Fowler breaks down the important questions to help readers determine the best platforms to invest in, how they can streamline the approval process and...
Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media m...
|
cena:
130,67 |
![]() |
Organic Social Media: How to Build Flourishing Online Communities
ISBN: 9781398612990 / Angielski / Twarda / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to enhance an organization's broader growth objectives. Fowler breaks down the important questions to help readers determine the best platforms to invest in, how they can streamline the approval process and...
Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media m...
|
cena:
339,89 |
![]() |
This Is Personal: The Art of Delivering the Right Email at the Right Time
ISBN: 9781637742006 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
127,24 |
![]() |
Absolute Essentials of Strategic Marketing
ISBN: 9780367524753 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for students of marketing strategy. This book is valuable reading for marketing students around the world.
Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for s...
|
cena:
119,18 |
![]() |
Philosophy of Marketing: The New Realist Approach
ISBN: 9781032072340 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. How can we overcome the rapidly ageing postmodernist paradigm, which has become sterile orthodoxy in marketing? This book answers this crucial question using fresh philosophical tools developed by New Realism.
How can we overcome the rapidly ageing postmodernist paradigm, which has become sterile orthodoxy in marketing? This book answers this crucial questio...
|
cena:
223,49 |
![]() |
Social Brand Management in a Post Covid-19 Era
ISBN: 9781032465722 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. As activity significantly reduced during mandatory lockdown periods aiming to contain the spread of Covid-19, the relationship between organizations and their stakeholders became almost strictly digital. While some brands already have developed digital channels and made a smooth transition, others struggled to remain connected to their consumers, and in the process created a panoply of new digital strategies and practices. This book discusses how the Covid-19 pandemic changed the way consumers relate with brands and how brands can reinvent, improve, or optimize themselves to meet new needs,...
As activity significantly reduced during mandatory lockdown periods aiming to contain the spread of Covid-19, the relationship between organizations a...
|
cena:
273,17 |
![]() |
Business Digitalization: Corporate Identity and Reputation
ISBN: 9781032512358 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book investigates and explores the impact of digital transformation on building corporate branding, identity and reputation.
This book investigates and explores the impact of digital transformation on building corporate branding, identity and reputation.
|
cena:
769,98 |
![]() |
Responsible Marketing: How to Create an Authentic and Inclusive Marketing Strategy
ISBN: 9781398611627 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
156,82 |