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Assemblage: The Art and Science of Brand Transformation
ISBN: 9781646871254 / Angielski / Twarda / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
105,39 |
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The Routledge International Handbook of Critical Positive Psychology
ISBN: 9780367226343 / Angielski / Miękka / 590 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Routledge International Handbook of Critical Positive Psychology is the first volume to critically apprise this influential but controversial field of study The Routledge International Handbook of Critical Positive Psychology is the first volume to critically apprise this influential but controversial f... |
cena:
203,14 |
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Tourism Marketing in East and Southeast Asia
ISBN: 9781800622142 / Angielski / Twarda Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
528,35 |
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Advances in Management Research: Emerging Challenges and Trends
ISBN: 9781032387147 / Angielski / Miękka / 242 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The purpose of the present edited book ‘Advances in Management Research: Emerging Challenges and Trends’ is to provide a wide range of paradigmatic and theoretical substantive research articles in management research.
The purpose of the present edited book ‘Advances in Management Research: Emerging Challenges and Trends’ is to provide a wide range of paradigmati...
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cena:
188,63 |
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Reasserting the Disney Brand in the Streaming Era: A Critical Examination of Disney+
ISBN: 9781032422350 / Angielski / Twarda / 176 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Reasserting the Disney Brand in the Streaming Era investigates the evolution of the Disney brand at a pivotal moment – the move from content creation to acquisition and streaming – and how the company reasserted its brand in a changing marketplace.
Reasserting the Disney Brand in the Streaming Era investigates the evolution of the Disney brand at a pivotal moment – the move from content creatio...
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cena:
628,93 |
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Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever
ISBN: 9781400245659 / Angielski / Miękka / 218 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
75,98 |
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Passion To Profit: Turning Your Passion Into A Lucrative Side Hustle
ISBN: 9781087875996 / Angielski / Miękka / 58 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
47,85 |
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Building Corporate Identity, Image and Reputation in the Digital Era
ISBN: 9780367531249 / Angielski / Miękka / 554 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Brands - corporate, products, service- today are collectively defined by their customers, , deriving from personal experiences and word-of-mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation.
Brands - corporate, products, service- today are collectively defined by their customers, , deriving from personal experiences and word-of-mouth. This...
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cena:
193,46 |
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New Consumer Culture in China: The Flower Market and New Everyday Consumption
ISBN: 9781032036359 / Angielski / Miękka / 116 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book looks at the recent emergence of "new ordinary consumption," in urban China and defines new ordinary consumption as a consumer practice in which people routinely integrate products and items, traditionally reserved for special occasions, into their daily lives, to accentuate their own well-being.
This book looks at the recent emergence of "new ordinary consumption," in urban China and defines new ordinary consumption as a consumer practice in w...
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cena:
193,46 |
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Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption
ISBN: 9781032265001 / Angielski / Twarda / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
628,93 |
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Essentials of Consumer Behavior: An Applied Approach
ISBN: 9780367426866 / Angielski / Miękka / 210 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
261,20 |
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Essentials of Consumer Behavior: An Applied Approach
ISBN: 9780367426880 / Angielski / Twarda / 210 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
919,20 |
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Ethnic Hospitality Marketing: Authenticity and Quality Constructions in the Greek Food Industry
ISBN: 9781032126722 / Angielski / Twarda / 192 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
628,93 |
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Breakout Brands: Why Some Brands Take Off...and Others Don\'t
ISBN: 9781544535050 / Angielski / Twarda / 338 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
191,53 |
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Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers
ISBN: 9780974696034 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
227,87 |
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Chinese Electric Vehicle Trailblazers: Navigating the Future of Car Manufacturing
ISBN: 9783031251443 / Angielski / Twarda / 147 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Chinese electric car manufacturers apart from their Western counterparts.Chinese automakers are gradually establishing themselves as the new trendsetters in the automotive industry as they make technological advances in various fields, especially in electric vehicles. As more of them look overseas for opportunities, especially in the European market, it is time for the local players to better understand who they are up against and take steps to...
From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Ch...
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cena:
180,69 |
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Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers
ISBN: 9780974696010 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
71,64 |
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Marketing Fashion: Critical Perspectives on the Power of Fashion in Contemporary Culture
ISBN: 9781032204802 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process ...
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cena:
183,79 |
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Marketing Fashion: Critical Perspectives on the Power of Fashion in Contemporary Culture
ISBN: 9781032204819 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date.
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process ...
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cena:
701,49 |
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Advances in Brand Semiotics & Discourse Analysis
ISBN: 9781648895913 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
431,19 |