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The Global Enterprise: Entrepreneurship and Value Creation
ISBN: 9780789023407 / Angielski / Miękka / 390 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Entrepreneurial ideas that look great on the drawing board can turn out to be deal breakers when introduced in real markets, even when they've been put through the toughest business modeling tests. The Global Enterprise examines how a healthy relationship between entrepreneurship and globalization can combine with new methods of knowledge creation to enhance economic development and build firm sustainability. This unique book takes a fresh and innovative approach to the practical aspects of international business, including economic cluster formation, network formation, market entry, public...
Entrepreneurial ideas that look great on the drawing board can turn out to be deal breakers when introduced in real markets, even when they've been pu...
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cena:
228,74 |
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The International Hotel Industry: Sustainable Management
ISBN: 9780789033383 / Angielski / Twarda / 226 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating discussion topics. This book explores the entire industry from an international perspective to provide a better understanding of the effective decision-making process commonly used by managers regardless of location. Issues such as employee management, placement of hotel location, marketing decisions, and yield...
The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the ...
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cena:
1143,93 |
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The International Hotel Industry: Sustainable Management
ISBN: 9780789033390 / Angielski / Miękka / 222 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating discussion topics. This book explores the entire industry from an international perspective to provide a better understanding of the effective decision-making process commonly used by managers regardless of location. Issues such as employee management, placement of hotel location, marketing decisions, and yield...
The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the ...
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cena:
369,90 |
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Contemporary Euromarketing: Entry and Operational Decision Making: Entry and Operational Decision Making
ISBN: 9780789035400 / Angielski / Miękka / 204 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. 'Contemporary Euromarketing' examines the strategies of small and medium-sized firms that sell their products and services in international markets, with a special focus on international new ventures and born globals.
'Contemporary Euromarketing' examines the strategies of small and medium-sized firms that sell their products and services in international markets, w...
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cena:
462,39 |
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Market Entry and Operational Decision Making in East-West Business Relationships
ISBN: 9780789035448 / Angielski / Miękka / 275 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-West Business Relationships presents 10 case studies that focus on firms in Central and Eastern Europe and the strategies used for success. Academics, researchers, and practitioners examine a variety of topics, including entry and marketing strategies of Western multinational companies, choices of locations for foreign direct investments, first mover advantages, entry behavior of retailing companies, dynamics in subsidiary operations, industry...
The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-Wes...
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cena:
384,51 |
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New Space Markets: Symposium Proceedings International Symposium 26-28 May 1997, Strasbourg, France
ISBN: 9780792350279 / Angielski / Twarda / 354 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Space is no longer the special, protected domain that it was in the past. Because of the importance of its practical applications, it is becoming integrated into the mainstream of economic activity.
Technology push is giving way to the assessment of market opportunities and demand pull. Funding from the public sector is declining while interest in private financing is steadily growing. The value-added and service industries are increasing in importance. New technologies will be developed in a context of privatisation, de-regulation and globalization. An international and... Space is no longer the special, protected domain that it was in the past. Because of the importance of its practical applications, it is becoming inte...
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cena:
1056,50 |
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Competition and Regulation in Telecommunications: Examining Germany and America
ISBN: 9780792379157 / Angielski / Twarda / 83 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume brings together academic economists and lawyers to evaluate and compare the regulation of telecommunications markets in Germany and the United States. The unifying theme in all of the pa pers is that the goal of public policy in this area should be to make the broadest and most functional competition possible by means of an ap propriate regulatory framework. Because the European and American telecommunications markets are becoming more intertwined each day, the issues addressed in this volume will be topical to the business, government, and academic communities for some time. For...
This volume brings together academic economists and lawyers to evaluate and compare the regulation of telecommunications markets in Germany and the Un...
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cena:
403,47 |
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The Transnational Activities of Small and Medium-Sized Enterprises
ISBN: 9780792381235 / Angielski / Twarda / 257 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. measure of the rate of innovation --research-and-development (R&D) expenditure per employee compared to new patents received per employee -- does not adequately capture a unique feature of SMEs, namely that owners and managers are often themselves innovators. For example, in Japan 52 per cent of SMEs' innovations reported in 1986 were created by employers, whereas in large firms 72 per cent of innovations were created by research technicians. Nevertheless, patchy evidence from Germany, the United Kingdom and the United States indicates that SMEs at least hold their own in terms of innovation...
measure of the rate of innovation --research-and-development (R&D) expenditure per employee compared to new patents received per employee -- does not ...
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cena:
528,22 |
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Concurrent Enterprising: Toward the Concurrent Enterprise in the Era of the Internet and Electronic Commerce
ISBN: 9780792381723 / Angielski / Twarda / 197 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Concurrent Enterprising: Toward the Concurrent Enterprise in the Era of the Internet and Electronic Commerce presents the concurrent enterprise business model and concurrent enterprising approach, which is emerging as a crucial challenge for organizations in all geographical locations and economic sectors. To achieve this goal, this book deals with the main aspects of the merging context in which enterprises are doing business. This context is characterized by the fastest-spread information and communication technologies (ICT) that constitute the new infrastructure of the...
Concurrent Enterprising: Toward the Concurrent Enterprise in the Era of the Internet and Electronic Commerce presents the concurrent...
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cena:
816,38 |
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Equilibrium Exchange Rates
ISBN: 9780792384243 / Angielski / Twarda / 351 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych.
The answers to these questions are important to academic theorists, policymakers, international bankers and investment fund managers. This volume encompasses all of the competing views of equilibrium exchange rate...
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cena:
816,38 |
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Global Pressure, National System: How German Corporate Governance Is Changing
ISBN: 9780801445361 / Angielski / Twarda / 216 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Will the pressures of financial and product market globalization force European firms to switch from a stakeholder-based model of corporate governance to a shareholder-based, Anglo-Saxon system? While many scholars of globalization have long assumed convergence toward the shareholder model, little empirical research on the firm level on this assumed dynamic exists.In Global Pressure, National System, which makes a strong case against convergence, Alexander Borsch focuses on the impact of globalization and regulatory changes on German corporate governance, which is widely seen as the prototype...
Will the pressures of financial and product market globalization force European firms to switch from a stakeholder-based model of corporate governance...
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cena:
243,39 |
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Being Local Worldwide
ISBN: 9780801487170 / Angielski / Miękka / 304 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Fortune called Asea Brown Boveri, the giant multinational corporation created in 1987, "the most successful cross-border merger since Royal Dutch linked up with Britain's Shell in 1907." The coming together of two longtime national champions in the electrotechnical industry, Sweden's ASEA and Switzerland's Brown Boveri, marked the birth of a company with truly global aspirations, one whose apparent genius for combining strong central planning with local autonomy for its plants has made it a trendsetter.An international team of researchers assesses the dynamic interplay of the forces of...
Fortune called Asea Brown Boveri, the giant multinational corporation created in 1987, "the most successful cross-border merger since Royal Dutch link...
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cena:
141,12 |
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Apogee of Empire: Spain and New Spain in the Age of Charles III, 1759-1789
ISBN: 9780801873393 / Angielski / Twarda / 480 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Once Europe's supreme maritime power, Spain by the mid-eighteenth century was facing fierce competition from England and France. England, in particular, had successfully mustered the financial resources necessary to confront its Atlantic rivals by mobilizing both aristocracy and merchant bourgeoisie in support of its imperial ambitions. Spain, meanwhile, remained overly dependent on the profits of its New World silver mines to finance both metropolitan and colonial imperatives, and England's naval superiority constantly threatened the vital flow of specie. When Charles III ascended... Once Europe's supreme maritime power, Spain by the mid-eighteenth century was facing fierce competition from England and France. England, in partic... |
cena:
324,18 |
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Portuguese Trade in Asia Under the Habsburgs, 1580-1640
ISBN: 9780801887543 / Angielski / Miękka / 360 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This fascinating history reassesses the consequences of Portugal's flourishing private trade with Asia, including increased tensions between the growing urban merchant class and the still-dominant landed aristocracy. James C. Boyajian shows how Portuguese-Asian commerce formed part of a global trading network that linked not only Europe and Asia but also--for the first time--Asia, West Africa, Brazil, and Spanish America. He also argues that, contrary to previous scholarly opinion, nearly half of the Portuguese-Asian trade was controlled by New Christians--descendants of Iberian Jews... This fascinating history reassesses the consequences of Portugal's flourishing private trade with Asia, including increased tensions between the gr... |
cena:
217,73 |
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From Silicon Valley to Singapore: Location and Competitive Advantage in the Hard Disk Drive Industry
ISBN: 9780804741835 / Angielski / Miękka / 351 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Momentous developments in the global economy over the last two decades have dramatically increased the availability of industrial investment sites and lowered the cost of relocating core activities to new countries. But how should these developments be exploited for competitive advantage? Firms face competing pressures: scale economies and the advantages of proximity push them to concentrate activities in one or only a few locations, while low wages and new markets invite dispersal across several countries. This book examines how location decisions have contributed to the global dominance of...
Momentous developments in the global economy over the last two decades have dramatically increased the availability of industrial investment sites and...
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cena:
170,37 |
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Globalizing L.A.: Trade, Infrastructure, and Regional Development
ISBN: 9780804746809 / Angielski / Twarda / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. How do city-regions successfully compete in the global age? Mixing history and policy analysis, Steven Erie offers a compelling account of the improbable rise of Los Angeles, explaining how a region with no natural harbor and a metropolis situated a distant 20 miles from the coast managed to become the world's ninth largest economy and a leading trade and transportation center. In Globalizing L.A., he argues that physical infrastructure development was a catalytic yet underappreciated factor in the transformation of L.A. and Southern California into a global economy, provocatively...
How do city-regions successfully compete in the global age? Mixing history and policy analysis, Steven Erie offers a compelling account of the improba...
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cena:
506,25 |
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Globalizing L.A.: Trade, Infrastructure, and Regional Development
ISBN: 9780804746816 / Angielski / Miękka / 330 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. How do city-regions successfully compete in the global age? Mixing history and policy analysis, Steven Erie offers a compelling account of the improbable rise of Los Angeles, explaining how a region with no natural harbor and a metropolis situated a distant 20 miles from the coast managed to become the world's ninth largest economy and a leading trade and transportation center. In Globalizing L.A., he argues that physical infrastructure development was a catalytic yet underappreciated factor in the transformation of L.A. and Southern California into a global economy, provocatively...
How do city-regions successfully compete in the global age? Mixing history and policy analysis, Steven Erie offers a compelling account of the improba...
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cena:
116,78 |
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The Strategic Dynamics of Latin American Trade
ISBN: 9780804748995 / Angielski / Twarda / 312 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The diversity of Latin American trade agreements established since the mid-1980s reflects a broadening range of strategic perceptions and orientations. The argument of this volume is that this increasing divergence among the arrangements reflects fundamental and growing differences among their broader strategic perceptions and political and economic objectives. These, in turn, are grounded in each country's economic profile, the institutional configuration of its trade policy process, and the constraints and opportunities policymakers perceive at the domestic and international levels. The...
The diversity of Latin American trade agreements established since the mid-1980s reflects a broadening range of strategic perceptions and orientations...
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cena:
623,08 |
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The Strategic Dynamics of Latin American Trade
ISBN: 9780804749008 / Angielski / Miękka / 294 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The diversity of Latin American trade agreements established since the mid-1980s reflects a broadening range of strategic perceptions and orientations. The argument of this volume is that this increasing divergence among the arrangements reflects fundamental and growing differences among their broader strategic perceptions and political and economic objectives. These, in turn, are grounded in each country's economic profile, the institutional configuration of its trade policy process, and the constraints and opportunities policymakers perceive at the domestic and international levels. The...
The diversity of Latin American trade agreements established since the mid-1980s reflects a broadening range of strategic perceptions and orientations...
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cena:
150,91 |
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The Political Economy of Protection: Theory and the Chilean Experience
ISBN: 9780804749176 / Angielski / Twarda / 208 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Political Economy of Protection explains why countries, especially developing countries, change their trade policies over the course of history. It does so through an interdisciplinary approach, which borrows analyses from both political science and economics. While the central focus of this book is to explain historical changes in trade policy in one country, Chile, it is broadly relevant for students, scholars, and trade specialists interested in gaining a deeper understanding of the politics and economics of international trade. Given the intensifying public debates about the...
The Political Economy of Protection explains why countries, especially developing countries, change their trade policies over the course of his...
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cena:
272,60 |
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