Kategoria BISAC: Business & Economics >> Business Writing

Based on the popular textbook Rules of Thumb, this handy quick-reference guide has been designed for use by students or anyone else in need of writing advice. It's an all-in-one, at-aglance resource that provides fast, concise answers to common questions about:

• Grammar
• Punctuation
• Style
• Usage
• Formal Correspondence
• E-mails
• Memos
• Proposals
• Resumes
• Searching the Web
• Creating templates
• Editing
• And more

The Right Phrase for Every Situation . . . Every Time

Clearly crafted company announcements--both internal and external--are critically important for your company's day-to-day operations.

Perfect Phrases for Writing Company Announcements has hundreds of ready-to-use phrases suitable for any announcement, regardless of the situation or scenario. Learn the most effective language for:

• Describing new products and services
• Explaining hiring procedures
• Detailing a new strategic focus
• Announcing relocation or expansion
• Articulating mergers...

Create the perfect proposal to win funding for your ideas and plans

Need money for your charity or project but do not know the first thing about writing a grant? Let this DeMYSTiFied book unravel the secrets of this process. It will take you step-by-step through the fundamentals--from writing a letter of inquiry to outlining and drafting the proposal. Each chapter concludes with a self-test that allows you to track your progress, and a comprehensive final exam at the end of the book gives you instant feedback on your new skills. Work at your own pace, and soon you will be...

Winning proposals that turn prospects into clients

Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, Writing Winning Business Proposals features proven strategies, along with worksheets and other tools that clearly show clients what they want and will easily seal the deal.

Thoroughly updated, the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand.

Writing Winning Business Proposals features:

• Winning formula from top consultants...

What makes a winning business proposal? It highlights your skills and services, meets your client's needs, and clearly sets you apart from the competition.

Since 1995, Handbook for Writing Proposals has helped thousands of professionals develop winning proposals. This exceptional handbook guides you through the unique nine-step proposal-writing process from the initial RFP to the client presentation. In this revised and updated version, the authors show you how to:

• Choose...

Write every business correspondence with speed, precision, and power

The number one prerequisite for effective management is effective communication--and writing is a critical part of it. Simply put, whether it's a quick e-mail or a 20-page report, your writing is a reflection of you--and people will make judgments accordingly.

Manager's Guide to Business Writing, Second Edition, provides everything you need to give colleagues, customers, and other stakeholders the most information accurately and quickly. Learn how to express yourself as a serious professional...

The book that has taught thousands of students how to write winning business reports

For more than 30 years, Carter A. Daniel has been teaching MBA students at Rutgers University the art of effective business communication with the aid of his eminently practical guide Reader-Friendly Reports.

Now available to the public for the first time, this beloved resource gives you everything you need to translate your hard-won figures, conclusions, and insights into concise and powerful reports. No definition of communication, no history, no theory, no diagrams...

Revised and updated for the newest digital platforms--the classic guide to business writing style and protocols

While retaining all the valuable information that has made The Business Style Handbook a modern classic, the second edition provides new words, phrases and guidance to help you express yourself clearly, confidently and correctly on any digital platform.

New to this edition:

Perfect Phrases for Coaching Employee Performance gives you the language to empower, engage, and develop your employees. Filled with hundreds of words and phrases you can use in virtually every coaching situation, this go-to guide provides everything you need for:

• Onboarding and training
• Conducting performance reviews
• Setting employee goals
• Coaching high and low performers
• Creating powerful teams
• Building strong relationships

Whether you are writing a proposal, a report, a presentation or an email, this book will show you how to write to persuade staff, colleagues, board directors and customers. The Financial Times Essential Guide to Business Writing demonstrates how your choice of language can influence your reader. It gives you clear examples to show you the dos and don'ts of successful business writing and essential tips that are proven to make your writing more effective.

It shows you how to write for different audiences and in different media using style, structure and the psychology of...

Writing effective business English is about creating clear, concise messages and avoiding verbosity; but the fewer words there are, the more important it is to get them right.

This volume in the "Better Business English" series focuses on presentations, reports, note-taking, PR writing, technical writing, and writing for the web. Make an Impact with Your Written English helps non-native speakers write business English in a confident and competent voice.

This fully updated fifth edition is a hands-on, practical guide to writing style for PR students and practitioners. Offering advice on the basic principles of grammar as well as covering essential editing and presentation skills, Writing Skills for Public Relations includes guidance on:

-- developing and policing a house style
-- avoiding cliches and jargon
-- ensuring readability
-- writing press releases
-- using social media
-- public speaking and speech writing
-- proof correction marks
-- the legal issues facing writers

Informed by British...