This book provides a critical review of the internationalization process among higher education institutions (HEIs), taking a closer look at the case of business schools. The first part offers a novel definition of this phenomenon and examines the forces that drive international initiatives. It then examines and explains the internationalization paradox: the observation that despite evidence that many international initiatives fail to deliver what they promise, for the heads of HEIs they nevertheless remain at the top of the agenda. In turn, the second part of the book develops a unifying...
This book provides a critical review of the internationalization process among higher education institutions (HEIs), taking a closer look at the case ...
This book, in contrast with previous research and popular discussions that focus on the productivity of workers, identifies the critical influence of supervisors and engineers as key drivers of productivity differentials. To do so, it analyzes productivity at a Japanese car component plant and its three offshoot plants located in the United States, Thailand, and China and how productivity evolved at these plants from the mid-1990s to the early 2010s. The author s participatory observation approach reveals that productivity and work practices converged to a limited degree over the years at...
This book, in contrast with previous research and popular discussions that focus on the productivity of workers, identifies the critical influence ...
This brief explores the concept of moral leadership in organizations. Specifically, it examines ways in which companies can strengthen their reputation in the market and increase performance by taking leading positions in the realm of business ethics. It presents research from top scholars of Eastern Europe contemplating the future of our global information and knowledge society. How will the economic power nexuses of the world shift in the foreseeable future? Are we becoming so interconnected and at the same time divided that social capital (together with business integrity and customer...
This brief explores the concept of moral leadership in organizations. Specifically, it examines ways in which companies can strengthen their reputatio...
This book was written for anyone wishing to understand how sustainable scenarios emerge from current innovations. It complements current sustainability transition research by providing a socio-technical map, an analytical and operational tool that can be used to explain the current positioning of innovators and their networks; to form alternative transition pathways and scenarios; and to design policies for a sustainability transition. Drawing on multiple disciplinary approaches to the study of green innovations and focusing specifically on operational directives, it examines and assesses...
This book was written for anyone wishing to understand how sustainable scenarios emerge from current innovations. It complements current sustainabi...
This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants.
This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and...
This book mainly addresses the Emergency Response Decision Support System (ERDSS) and its applications, making use of ten related modules and a number of key technologies, especially Disaster Assessing Technology, Adaptive Information Evaluation Technology and Knowledge Management Technology.
This book mainly addresses the Emergency Response Decision Support System (ERDSS) and its applications, making use of ten related modules and a number...
This SpringerBrief offers a state of the art analysis of electronic word-of-mouth (eWOM) communications and its role in marketing. The book begins with an overview of traditional word-of-mouth (WOM) and its evolution to eWOM. It discusses the differences between traditional and online WOM. The book examines why people engage in eWOM communications, but also how consumers evaluate its persuasiveness. It also looks at the effects of eWOM. The book identifies current gaps in the eWOM research, but also highlights future directions for this growing field.
eWOM is an important marketing...
This SpringerBrief offers a state of the art analysis of electronic word-of-mouth (eWOM) communications and its role in marketing. The book begins ...
This book provides a brief overview of the fundamental presumptions underlying the idea of management. It is argued that managers and others must endorse these presumptions - the teachings of management - even though they are well aware that their applicability to managerial practice is limited.
This book provides a brief overview of the fundamental presumptions underlying the idea of management. It is argued that managers and others must endo...
This book explores how enterprises adapt to challenges in their business environments. Simply put, today's business environment demands a new way of doing business that challenges brand's existing core business philosophy.Organisations are `individual' entities in their own rights.
This book explores how enterprises adapt to challenges in their business environments. Simply put, today's business environment demands a new way of ...
