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Features the latest scholarly trends, issues, and implications of the use of a new technological forum in electronic buying and selling. Including extensive coverage on a number of topics and perspectives such as social networks, customer satisfaction, and cloud computing, this book is designed for researchers, academics, and students seeking current research on mobile solutions in business deals.

Typically, consumers have actual concerns about the status and origin of the food at the retail market. Even though food related products appear similar to other types of food, the way they are prepared, handled and processed from the origin right up to the retailer's shop needs effective retailing and marketing strategies. The aim of this study is to determine the factors that affect retailers' behavior in the food market, to examine the relationship between retailer's belief, attitude, intention and practice in managing critical points of food compliance for hygiene food. The outcomes of...