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Designed for students of all levels, this hands-on guide offers research-proven strategies and structured lessons to teach essential skills for literacy success in Grades K-3.

Almost every advertising, promotion, or marketing communications textbook is based on an inside-out approach, focusing on what the marketer wants to communicate to customers and prospects. This text takes a different view - that the marketer and the customer build the ongoing brand value together. Rather than the marketer trying to 'sell', the role of the marketer is to help customer buy. To do that, a customer view is vital and customer insight is essential. Customer insights allow the marketer to understand which audiences are important for a product, what delivery forms are appropriate,...

Have you ever seen a mathematical object that was so intriguing that anyone, regardless of mathematical background, could appreciate its aesthetic beauty? If so, did you stop to color it? Now is your chance. Explore the beauty of mathematics in this collection of intricate pictures related to complex-valued functions. Any of these images could pass for designs found in some of the many coloring books for adults seen in stores today and are displayed here for you to color. While looking at the coloring pages, you can read about the author's quest to find interesting images. Their tale includes...