Kategoria BISAC: Sports & Recreation >> General

The electronic age is bringing sweeping changes to the world of entertainment, media and publishing. This book covers these exciting developments and provides profiles of 400 leading global firms in film, radio, television, cable, digital content, new media and publishing. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. You'll get in-depth profiles of the world's top Entertainment & Media firms: our own unique list of companies that are the leaders in this field, from broadcasters to film production companies,...

Plunkett's Sports Industry Almanac covers the entire sports and recreation industry, providing competitive intelligence, market research and business analysis. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Our coverage includes sports business trends analysis and sports industry statistics. Topics include major leagues and their revenues,...

• Cellular and molecular mechanisms of skeletal muscle contraction
• Historical perspective of muscle research
• The newest developments in techniques for the determination of the mechanical properties of single cross-bridges
• Theoretical...

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This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for...

The SAGE Library of Sports Studies demonstrates the wide scope of this ever-expanding field and charts the rapid development of intellectual interest over the last few decades. Each multivolume set represents a landmark collection of the essential published works collated...

In the first forty or so years following its revival at the end of the nineteenth century, the burdens placed on cities hosting a modern Olympic Games were relatively modest. However, as the Games have grown in size and stature, morphing from a small-scale summer festival into an intensively mediated global lollapalooza, demands on host cities have massively increased, resulting in the construction of vast and expensive new stadia, Olympic villages, and associated infrastructure. Moreover, after the Second World War, host cities have increasingly used the Olympics as a means to achieve...