Kategoria BISAC: Business & Economics >> Leadership

In dem Handbuch werden die wichtigsten Themenkomplexe wie Leistungsprogramm-, System-, Prozessgestaltung, Organisation und Personal, Energie- und Ressourceneffizienz, Controlling sowie Digitalisierung mit einem hohem Ma an Uberblick und Detail dargestellt.

Ausgehend von der philosophischen Hermeneutik Gadamers und dessen Kerngedanken einer universalen natUrlichen VerstehensfAhigkeit des Menschen erOrtert Jochen J. Weimer, dass eine Trennung von menschlich-verstehender und wirtschaftlicher Existenz unsachgemA ist. Auf Basis der gewonnenen Erkenntnis, dass Verstehen nicht aufhOrt, wo Wirtschaft anfAngt, lassen sich Unternehmen nicht mehr blo als Kooperations- und Ressourcenprojekte, sondern auch als Verstehensprojekte begreifen. Durch das Forschungsprogramm der Okonomischen Hermeneutik wird unter anderem die Einsicht erlangt, dass die...

Recognizing their role as "corporate citizens," companies are seeking guidance on how to be true to their missions, principled in practice, and well regarded for their contributions to society. As this book reveals, the key lies in sincerity--the sum of values like authenticity, integrity, and trust.

Countess Alexandra Christina, a European corporate director, and Timothy L. Fort, a leading American scholar, delineate a clear and actionable model for bringing sincerity to the business context. Their vision for sincerity complies with law, aligns corporate social and financial...

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting...

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting...

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting...

​​This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing theories and practices.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory,...

Drawing on personal narrative accounts and lessons from the complexity sciences, this book examines conventional leadership development methodologies, identifying what is useful and what is not. It offers an alternative perspective and framework for business schools, consultancies and corporate training functions to adopt in their development of leaders.

Rethinking Leadership Development will be essential reading for advanced students and researchers of leadership development, leadership studies, human resource management and organizational development. It will also...

Drawing on personal narrative accounts and lessons from the complexity sciences, this book examines conventional leadership development methodologies, identifying what is useful and what is not. It offers an alternative perspective and framework for business schools, consultancies and corporate training functions to adopt in their development of leaders.

Rethinking Leadership Development will be essential reading for advanced students and researchers of leadership development, leadership studies, human resource management and organizational development. It will also...

Are you leading and inspiring others?
Are you highly respected for your ability to influence?
Are you magnetising audiences as a charismatic speaker?
If you want to get to YES, Zing will show you how.

Jam-packed with inspirational stories and easy-to-apply strategies this practical guide will help you to:

- Build confidence and self-belief
- Plan, construct and deliver powerful messages
- Connect deeply to win audience's hearts and minds
- Think, act and speak like a leader

Allow expert guide, author Mark D'Silva, to take you...

This book examines the ways in which quality management methods, tools, and practices help improve an organization's performance and achieve sustainable competitive advantages. This volume includes quality techniques and tools such as the EFQM Model, SERVPERF model, E-S-Qual scale and the ISO 9001 certification and provide a wide variety of empirical studies in different economic sectors.

In the current economic environment, characterized by economic turmoil and fierce competition, quality management has become a key strategy for organizations to overcome today's challenges....

This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consumer behavior.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of...

This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the...

Ausgehend von der Einordnung in die Tourismuswirtschaft werden Strukturmerkmale der Hotellerie und aktuelle Entwicklungen der sich stetig wandelnden Branche betrachtet. Organisation und Leistungen des Hotelbetriebs werden ebenso dargestellt wie Unternehmenspolitik und -planung. Weitere Schwerpunkte umfassen: Qualitats-, Personal-, Kostenmanagement, Investition, Finanzierung. Die 5. Auflage enthalt umfangreiche inhaltliche Aktualisierungen.

This volume includes the full proceedings from the 1998 Academy of Marketing Science (AMS) Annual Conference held in Norfolk, Virginia. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, entrepreneurial marketing, international marketing, advertising, marketing education, among others.

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice....