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Kategorie szczegółowe BISAC

Kategoria BISAC: Business & Economics >> Marketing - Research

ilość książek w kategorii: 2673

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 Fiktive Fallstudie zur Einf?hrung eines Energydrinks. Zielgruppe und Handlungsempfehlungen Michel Taleb 9783346788504 Grin Verlag
Fiktive Fallstudie zur Einf?hrung eines Energydrinks. Zielgruppe und Handlungsempfehlungen

ISBN: 9783346788504 / Niemiecki

ISBN: 9783346788504/Niemiecki

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Michel Taleb
cena: 141,21

 History of Marketing Science - Volume 2 Russell S. Winer Scott a. Neslin 9789811272226 World Scientific Publishing Company
History of Marketing Science - Volume 2

ISBN: 9789811272226 / Angielski

ISBN: 9789811272226/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Russell S. Winer; Scott a. Neslin
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the importance that pioneers in marketing science have had in the rapid development of this field and honors those contributions.This second edition of the book offers updates of the former chapters and...
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always bee...
cena: 857,10

 Technology Brings Social Advantages Or Disadvantages John Lok 9798888835685 Notion Press, Inc.
Technology Brings Social Advantages Or Disadvantages

ISBN: 9798888835685 / Angielski / Miękka / 184 str.

ISBN: 9798888835685/Angielski/Miękka/184 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
John Lok
cena: 82,50

 Konsumentenpr?ferenzen beim Kauf von Secondhand-Luxusg?tern Katharina A. Schuck Jens K. Perret Audrey Mehn 9783757801489 Books on Demand
Konsumentenpr?ferenzen beim Kauf von Secondhand-Luxusg?tern

ISBN: 9783757801489 / Niemiecki

ISBN: 9783757801489/Niemiecki

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Katharina A. Schuck; Jens K. Perret; Audrey Mehn
cena: 46,54

 Marketing of Consumer Financial Products: Insights From Service Marketing Ritu Srivastava 9781637424308 Business Expert Press
Marketing of Consumer Financial Products: Insights From Service Marketing

ISBN: 9781637424308 / Angielski / Miękka / 142 str.

ISBN: 9781637424308/Angielski/Miękka/142 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Ritu Srivastava
This book uses insights from services marketing to illustrate how financial service providers should utilize service marketing concepts to provide customers with quality, satisfaction, and memorable experience.Marketing has been traditionally goods oriented with a business to customer focus. However, it is established that financial service organizations also need a focused marketing strategy in the business to consumer space. This book uses insights from services marketing to illustrate how financial service providers should utilize service marketing concepts to provide customers with...
This book uses insights from services marketing to illustrate how financial service providers should utilize service marketing concepts to provide cus...
cena: 111,71

 Time to Listen: How Giving People Space to Speak Drives Invention and Inclusion Indi Young   9781944627119 Indi Young Books
Time to Listen: How Giving People Space to Speak Drives Invention and Inclusion

ISBN: 9781944627119 / Angielski

ISBN: 9781944627119/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Indi Young
cena: 155,37

 SM\'s Ultimate Book Marketing Guide Kevin White 9781958304518 Spirit Media Inc
SM\'s Ultimate Book Marketing Guide

ISBN: 9781958304518 / Angielski

ISBN: 9781958304518/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Kevin White
cena: 96,30

 Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour Katarzyna Sanak-Kosmowska 9780367651459 Routledge
Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour

ISBN: 9780367651459 / Angielski

ISBN: 9780367651459/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Katarzyna Sanak-Kosmowska
This book is an innovative attempt to identify and analyse the processes related to social influence in online buying behaviour, with special attention given to the phenomenon of social proof, which is the basis of social media, recommendation marketing and word of mouth (WOM) marketing.
This book is an innovative attempt to identify and analyse the processes related to social influence in online buying behaviour, with special attentio...
cena: 220,35

 Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits Rachel Lawes 9781398607668 Kogan Page
Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits

ISBN: 9781398607668 / Angielski

ISBN: 9781398607668/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Rachel Lawes
Semiotics is a superpower for marketers. It's a proven, powerful method of uncovering consumer insight, tailoring brand strategies that work and generating profit for brands. Companies such as Unilever and P&G have attested to the success of Lawes semiotics in stimulating innovation and boosting sales. Now newly updated, this second edition is packed with even more revelations about brands, consumers and their emerging needs. Three new chapters reveal the unseen social forces that drive the Be Kind movement, public appetite for sincerity and the emotions of younger generations. Using...
Semiotics is a superpower for marketers. It's a proven, powerful method of uncovering consumer insight, tailoring brand strategies that work and gener...
cena: 489,77

 Marketing Analytics Practitioner\'s Guide, the - Volume 1: Brand and Consumer Ashok (Nus, S'pore) Charan 9789811274466 World Scientific Publishing Company
Marketing Analytics Practitioner\'s Guide, the - Volume 1: Brand and Consumer

ISBN: 9789811274466 / Angielski

ISBN: 9789811274466/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
S'pore) Charan Ashok (Nus
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
cena: 269,38

 Marketing Analytics Practitioner\'s Guide, the - Volume 2: Product, Advertising, Packaging, Biometrics, Price and Promotion Ashok (Nus, S'pore) Charan 9789811274480 World Scientific Publishing Company
Marketing Analytics Practitioner\'s Guide, the - Volume 2: Product, Advertising, Packaging, Biometrics, Price and Promotion

ISBN: 9789811274480 / Angielski

ISBN: 9789811274480/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
S'pore) Charan Ashok (Nus
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
cena: 269,38

 Marketing Analytics Practitioner\'s Guide, the - Volume 3: Digital Marketing Ashok (Nus, S'pore) Charan 9789811274503 World Scientific Publishing Company
Marketing Analytics Practitioner\'s Guide, the - Volume 3: Digital Marketing

ISBN: 9789811274503 / Angielski

ISBN: 9789811274503/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
S'pore) Charan Ashok (Nus
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
cena: 269,38

 Marketing Analytics Practitioner\'s Guide, the - Volume 4: Retail and Statistics Ashok (Nus, S'pore) Charan 9789811274527 World Scientific Publishing Company
Marketing Analytics Practitioner\'s Guide, the - Volume 4: Retail and Statistics

ISBN: 9789811274527 / Angielski

ISBN: 9789811274527/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
S'pore) Charan Ashok (Nus
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
cena: 269,38

 Marketing Analytics Practitioner\'s Guide, the (in 4 Volumes) Ashok Charan 9789811279874 World Scientific Publishing Company
Marketing Analytics Practitioner\'s Guide, the (in 4 Volumes)

ISBN: 9789811279874 / Angielski

ISBN: 9789811279874/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Ashok Charan
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
cena: 2252,95

 Tesis en Marketing: Una guia practica para el diseno y el analisis de la investigacion cuantitativa Rodrigo Hugo Avalos Quispe   9798376248560 Independently Published
Tesis en Marketing: Una guia practica para el diseno y el analisis de la investigacion cuantitativa

ISBN: 9798376248560 / Hiszpański

ISBN: 9798376248560/Hiszpański

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Rodrigo Hugo Avalos Quispe
cena: 152,87

 Applied Marketing Analytics Using R Raoul V. Kubler 9781529768725 Sage Publications Ltd
Applied Marketing Analytics Using R

ISBN: 9781529768725 / Angielski / Miękka / 384 str.

ISBN: 9781529768725/Angielski/Miękka/384 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Raoul V. Kubler
cena: 235,04

 Applied Marketing Analytics Using R Raoul V. Kubler 9781529768732 SAGE Publications Ltd
Applied Marketing Analytics Using R

ISBN: 9781529768732 / Twarda / 384 str.

ISBN: 9781529768732/Twarda/384 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Raoul V. Kubler
cena: 680,79

 Learning Technology Influences Marketing Change John Lok   9798889594963 Notion Press
Learning Technology Influences Marketing Change

ISBN: 9798889594963 / Angielski

ISBN: 9798889594963/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
John Lok
cena: 101,91

 Annual Strategic Marketing Plan Elona Washington   9798218137311 Elona Washington, LLC
Annual Strategic Marketing Plan

ISBN: 9798218137311 / Angielski

ISBN: 9798218137311/Angielski

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Elona Washington
cena: 150,29

 Precision Retailing: Driving Results with Behavioral Insights and Data Analytics  9781487542719 University of Toronto Press
Precision Retailing: Driving Results with Behavioral Insights and Data Analytics

ISBN: 9781487542719 / Angielski / Twarda / 320 str.

ISBN: 9781487542719/Angielski/Twarda/320 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
cena: 127,29

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