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Sustainable Luxury and Jewelry
ISBN: 9789811624568 / Angielski / Miękka Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book discusses the current trends in luxury and jewelry and presents how to make these sustainable for a better future. In the age of sustainability, we increasingly see how designers and consumers begin to think beyond a product's look&feel and operation, and are especially concerned about what has happened during its manufacturing process and what will happen once its useful life comes to an end. Today, consumers value that every industrial product and process should be sustainable, beneficial for the people, the economy and the planet, and so is the case for jewelry. This book discusses the current trends in luxury and jewelry and presents how to make these sustainable for a better future. In the age of sustaina... |
cena:
402,53 |
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Luxury and Fashion Marketing: The Global Perspective
ISBN: 9780367650834 / Angielski / Miękka / 144 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
259,53 |
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Household Demand for Consumer Goods in Developing Countries: A Comparative Perspective with Developed Countries
ISBN: 9780367190613 / Angielski / Twarda / 356 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
636,71 |
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Can't-Lose Accounts: Deliver Value and Make It Simple to Renew and Buy More!
ISBN: 9781544531373 / Angielski / Miękka / 140 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
53,91 |
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Sounds of the Pandemic: Accounts, Experiences, Perspectives in Times of COVID-19
ISBN: 9781032060248 / Angielski / Twarda / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
670,22 |
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Applying Metalytics to Measure Customer Experience in the Metaverse
ISBN: 9781668461341 / Angielski / Miękka / 264 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1072,34 |
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Applying Metalytics to Measure Customer Experience in the Metaverse
ISBN: 9781668461334 / Angielski / Twarda / 264 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1407,45 |
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#Share: Building Social Media Word of Mouth
ISBN: 9781637424148 / Angielski / Miękka / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
134,83 |
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Applying Mind Genomics to Social Sciences
ISBN: 9781799884101 / Angielski / Miękka / 315 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Mind genomics is the next level of apprehension of human behavior. It seeks to comprehend what drives consumers and people in general in their day-to-day decision making. It reaches out where surveys and focus groups are inadequate tools to help us better understand how people feel and how they will behave in a particular situation. While allowing for a more encapsulating method that works well with big data, mind genomics offers a more nuanced view of the complex societal and political reality.
Applying Mind Genomics to Social Sciences presents an overview of mind... Mind genomics is the next level of apprehension of human behavior. It seeks to comprehend what drives consumers and people in general in their day-to-...
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cena:
845,50 |
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Nature and Dynamics of Social Influence: Interpersonal and Organizational Contexts
ISBN: 9789811945977 / Angielski / Twarda Termin realizacji zamówienia: ok. 5-8 dni roboczych. The book presents the various ways in which persuasion can be used to make people behave in certain ways without coercion, intimidation, or brute force. It explores the intricacies of social influence processes like self-presentation, impression management, ingratiation, persuasion, manipulative social behavior, and compliance in socio-cultural contexts. Social influence constitutes one of the key themes in the field of social psychology. Contributions in the book highlight social influence behavior and its importance in human social life. The book deepens the reader's understanding of social...
The book presents the various ways in which persuasion can be used to make people behave in certain ways without coercion, intimidation, or brute forc...
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cena:
402,53 |
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The Trade Me Project: How a Bobby Pin Became a House
ISBN: 9780744076714 / Angielski / Twarda / 272 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
125,76 |
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Customer Experience Analytics: How Customers Can Better Guide Your Web and App Design Decisions
ISBN: 9781032370774 / Angielski / Twarda / 248 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
685,68 |
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Customer Experience Analytics: How Customers Can Better Guide Your Web and App Design Decisions
ISBN: 9781032370767 / Angielski / Miękka / 248 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
171,37 |
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Material Matters: Developing Business for a Circular Economy
ISBN: 9781032193274 / Angielski / Miękka / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
137,09 |
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Material Matters: Developing Business for a Circular Economy
ISBN: 9781032193267 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
661,20 |
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Citizens: Why the Key to Fixing Everything is All of Us
ISBN: 9781912454884 / Angielski / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
65,37 |
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Social Media Monetization: Platforms, Strategic Models and Critical Success Factors
ISBN: 9783031145742 / Angielski / Twarda / 243 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Social media initiatives, when effectively used and correctly monetized, can engage customers better and provide higher ROI rates than traditional marketing and sales initiatives. This book presents a selection of monetization strategies that can help companies benefit from social media initiatives and overcome the current challenges in connection with generating and growing revenues. Using cases and examples covering several social media platforms, the authors describe a variety of strategies and holistic solutions for companies. In addition, the book highlights the latest social media...
Social media initiatives, when effectively used and correctly monetized, can engage customers better and provide higher ROI rates than traditional mar...
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cena:
201,24 |
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Ethics and Biopower in Neuromarketing: A Framework for an Ethical Approach to Marketing
ISBN: 9783031185489 / Angielski / Twarda / 167 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book explores the ethical and policy implications of the use of neuroscience in marketing. Addressing emerging areas of neuromarketing and consumer neuroscience, this book offers a fresh perspective on establishing a framework for codes of conduct for marketing practices using neuroscientific methods. The use of neuroscience, particularly in commercial and marketing contexts, has been fraught with controversy and ethical concerns. Technological advances have enhanced the ability to not only analyze but also predict (or even control) human behavior.Using the work of Foucault on biopower,...
This book explores the ethical and policy implications of the use of neuroscience in marketing. Addressing emerging areas of neuromarketing and consum...
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cena:
181,11 |
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The Modern Customer – the PHANTOM: Customers on the Run: How Sales must Respond to Radically New Buying Behavior
ISBN: 9783658391959 / Angielski / Twarda / 259 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book shows how companies can - and must - adapt their sales strategies and processes to changing customer expectations in times of digital transformation and markets volatility. How can sales address, win and retain the modern customer, an intangible PHANTOM in the digital space?The digital world is characterized by eagerness, ease and enthusiasm. Nowadays, people have unlimited and instant access to manifold information and thus they believe to be knowledgeable, autonomous and independent. As customers, they actively elude traditional sales and marketing on their way to a buying...
This book shows how companies can - and must - adapt their sales strategies and processes to changing customer expectations in times of digital transf...
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cena:
362,27 |
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Hispanic Market Power: America’s Business Growth Engine
ISBN: 9781032392318 / Angielski / Miękka / 200 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The US Hispanic segment represents the most prominent demographic growth in the country, and a huge and untapped business opportunity for companies willing to move away from preconceived notions and market effectively to Hispanic customers. This book shows you how.
The US Hispanic segment represents the most prominent demographic growth in the country, and a huge and untapped business opportunity for companies wi...
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cena:
166,48 |
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