Kategoria BISAC: Business & Economics >> Business Communication - General

William Tye draws on his large body of work in the area of railroad deregulation to address specific economic problems associated with deregulation. He elucidates principles that can be applied to any major industry entering the competitive marketplace--particularly telecommunications and other utilities, including gas and electric. Tye has updated and revised his previous articles and structured them into an integrated framework. Each section addresses a major issue and can be read on a stand-alone basis. By providing appropriate economic models and rules for successful transition, this...

For the first time, a user-friendly handbook has been written on America's workplace literacy gap. Work Force Education has become the quintessential human resource issue of the 1990's. Its impact is now felt by more than 80 million adults, and carries an annual $300 billion price tag in lost employee productivity. This unique book offers readers a complete review of past, present, and future adult literacy programs. It provides essential context on how this training/educational issue suddenly appeared. Also considered are how current programs consistently fail to close an ever-widening...

Employment security is under pressure in public and private sectors because of fluctuating economic conditions and unstable markets. According to Loseby, the proponents of employment security have been lacking in substantive evidence justifying its existence. The majority of big business explicitly displays its disbelief in the practice through employee lay-off at first sign of economic adversity. Lay-offs are shown to create and prolong a number of socio-economic problems for society. Lack of employment affects personal ego, personal and family stress, and self-identity, as well as...

America's political party system is dying, Mack says, and it is being replaced by major interest groups that are using their vast grassroots networks and financial resources to take over the parties' traditional functions. These interests include advocacy organizations for labor, the environment, minorities, and other causes often competitive with business interests. Mack lays out specific actions business organizations need to undertake if they are to compete in the politics and lobbying of the future. He analyzes the factors that will change American society and the business-government...

Since its original publication in 2007, the New York Times bestseller The Carrot Principle has received rave reviews in The Wall Street Journal, Fortune, and The New York Times, and has helped a host of managers to energize their teams, and companies to dramatically boost their business results. The book was even adopted by the prestigious FranklinCovey International training and consulting group for...

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites.

Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies...

This is the essential guide to business etiquette and customs for anyone doing business in Latin America. It features everything the reader needs to know?from getting an appointment to securing a contract. Doing business in Latin America can pose unique, substantial challenges to a non-native, and this book demystifies the entire process. From the two-hour ?business lunch, ? at which no business is ever discussed, to handing out business cards the right way, Diran...

An executive coach shows you how better communication leads to productivity and profitability

Communication is the key to success when you manage other people. But it's not enough to just communicate; you have to communicate in the right way to get the results you want from your people and teams. In Don't Be That Boss, renowned executive coach Mark Wiskup shows you how to communicate effectively with colleagues and workers to create a healthy, productive, happy work environment.

The story follows two leaders through a typical workday and all their typical...

Organizations pour billions of dollars into programs that in the end prove to be nothing but fads--short lived enthusiasms with little purpose other than to make those who initiate and promote them rich. Brindle and Stearns take a look at these vogues and fashions, and find that over a history of at least a century, there is continuity to, and similarities among them. Fads are both product and process, they find, tied to tensions in the workplace and to those who too quickly profess solutions to problems these tensions cause. The authors shed new light on such fads, examining how they...