Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations; How libraries are adopting Web 2.0 marketing strategies; Marketing libraries to clients in using Web 2.0 tools; International trends and Interesting cases of marketing...
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focu...
Master's Thesis from the year 2013 in the subject Engineering - Industrial Engineering and Management, grade: Good, LMU Munich (Dr. B R Ambedkar National Institute of Technology, Jalandhar), course: Industrial Engg., language: English, abstract: Since the late 1940s, linear programming models have been used for many different purposes. Airline companies apply these models to optimize their use of planes and staff. NASA has been using them for many years to optimize their use of limited resources. Oil companies use them to optimize their refinery operations. Small and medium-sized businesses...
Master's Thesis from the year 2013 in the subject Engineering - Industrial Engineering and Management, grade: Good, LMU Munich (Dr. B R Ambedkar Natio...
