This book is written for anyone seeking sponsorship relationships in the sport and entertainment fields. The ideas and principles presented here are applicable to any company, sport team, entertainment company, marketing agency and charitable organization that uses corporate sponsorships to support its activities.

In today's corporation, especially those involved in the web design industry, everything is marketing. Effective strategic marketing requires the ability to differentiate the website development organization and its deliverables from those of the competition. All business processes should be designed to facilitate the provision of the highest quality services or project deliverables to the customer-and thereby create the marketing story that brings customers to the door.

The Short Play Adam Reborn has been joined by a short story originally entitled "The Garden" which started over 40 years ago as the precursor to the Play. This story has been updated and refurbished to give it a consistent new theme that joins the two works and gives a fresh perspective on the nature of man and the glory of human accomplishment. The result is a tribute to man's greatness and his unending pursuit of values.

The worst enemy of individual rights today is a group I call the Alinsky Radicals. These people are now in charge of our culture and temporarily in charge of government. They are associated, philosophically and politically, with the communists and fascists of the past. They are not your father's liberals. In this book, I provide the intellectual ammunition you need to eradicate these radicals from society. First, we'll identify the context that enabled these parasites to emerge and take over society. Then we'll analyze their fundamental principle in Hegel's philosophy and show that it is...

Have you learned from experience that poorly produced sponsorship proposals lead to an under-funded team or company? If you have, this chapter from my book "Finding Sponsors" is for you. My goal is to provide you with some basic guidelines on what to communicate in order to produce a winning sponsorship proposal. These guidelines will focus on what you should be presenting to your potential sponsor to make the best business case for involvement with your team or entertainment company.

When an entrenched, anti-reason culture is presented with new ideas that challenge its fundamental premises, it relies on the power of what is taken as knowledge in order to defend itself. Indeed, when corrupt ideas are accepted as knowledge, as firm, people will not readily accept new, better ideas. In fact, those new ideas will be seen as false by many people because the entrenched ideas have a feeling of being obvious. As I will show, rationalism, faith and collectivism will take on the power of a self-imposed cultural dictatorship, a non-reception system that blocks new ideas and prevents...

In my book, Behind the Ritual Mask, I introduced the concept of cultural paradigms and identified three basic paradigms that were created by religion. In that book, I pointed out that these cultural paradigms displace reason as the methods for defining action. As a result of these paradigms and their imposition by religious institutions and government, mankind has been led down the road of altruism, collectivism and the good/evil split which desecrate of the value of the individual and his life. In my research for this book, I learned about a fourth, equally important, cultural paradigm that...

What is individualism? Individualism is a view of life that identifies the proper role of the self in the universe. It postulates that the individual is supremely important, that the individual life is an end in itself, not to be used by collectivist leaders for the sake of -common- goals. Individualism holds that the essence of human life is the singular being. It upholds the individual as a self-creating entity whose goal is to obtain as much experience, love, pleasure and accomplishment as possible. Man, says Individualism, is a being of self-created soul, a being whose thoughts and...