ISBN-13: 9781517463717 / Angielski / Miękka / 2015 / 38 str.
In today's corporation, especially those involved in the web design industry, everything is marketing. Effective strategic marketing requires the ability to differentiate the website development organization and its deliverables from those of the competition. All business processes should be designed to facilitate the provision of the highest quality services or project deliverables to the customer-and thereby create the marketing story that brings customers to the door.